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Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
Business Etiquette
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Business Etiquette

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  • 1. Cultural Differences and Their Impact Donna Parker
  • 2. Greetings Around the World <ul><li>USA </li></ul><ul><ul><li>Firm handshake with direct eye contact. </li></ul></ul><ul><li>Japan </li></ul><ul><ul><li>Gentle handshake while avoiding direct eye contact. </li></ul></ul><ul><li>Brazil </li></ul><ul><ul><li>Extended handshakes at the first encounter, progressing to embraces once a friendship has been established. </li></ul></ul>
  • 3. Exchanging Business Cards <ul><li>USA </li></ul><ul><ul><li>Used as a convenience for contact information. </li></ul></ul><ul><li>Japan </li></ul><ul><ul><li>Exchange at first stages of introduction. </li></ul></ul><ul><ul><li>Present with both hands. </li></ul></ul><ul><ul><li>Study the card. </li></ul></ul><ul><ul><li>Treat the card with respect. </li></ul></ul><ul><li>Brazil </li></ul><ul><ul><li>Exchange at the beginning of meeting. </li></ul></ul><ul><ul><li>Have one side printed in English and the other side in Portuguese. </li></ul></ul>
  • 4. Conducting Business in … <ul><li>Japan </li></ul><ul><ul><li>Be on time for meetings. </li></ul></ul><ul><ul><li>Build relationships before getting down to business. </li></ul></ul><ul><ul><li>Do not expect immediate answers. </li></ul></ul><ul><ul><li>While negotiating, expect careful and serious consideration without a lot of verbal exchange. </li></ul></ul><ul><ul><li>Dress conservatively. </li></ul></ul>
  • 5. Conducting Business in … <ul><li>Brazil </li></ul><ul><ul><li>Be on time, but don’t expect to get started on time. </li></ul></ul><ul><ul><li>Schedule meetings between 10 a.m and noon or 3 p.m and 5 p.m. </li></ul></ul><ul><ul><li>Expect strong coffee. </li></ul></ul><ul><ul><li>Know Brazilian holidays. </li></ul></ul><ul><ul><li>Expect a lot of socialization during the meetings. </li></ul></ul><ul><ul><li>Do not refer to USA as “America.” </li></ul></ul><ul><ul><li>Conversation is highly animated. </li></ul></ul>
  • 6. Dressing in … <ul><li>Japan </li></ul><ul><ul><li>Men should wear dark business suits. </li></ul></ul><ul><ul><li>Women should also wear dark business suits with very few accessories. </li></ul></ul><ul><ul><li>Women should not wear pant suits. </li></ul></ul><ul><ul><li>Wear shoes that slip on and off easily. </li></ul></ul>
  • 7. Dressing in … <ul><li>Brazil </li></ul><ul><ul><li>Wear clothing appropriate to the hot climate—but keep it professional. </li></ul></ul><ul><ul><li>Men should not wear a short-sleeved shirt with a tie. </li></ul></ul><ul><ul><li>Do not wear the color combination of yellow and green. </li></ul></ul><ul><ul><li>Do not wear socks with sandals! </li></ul></ul>
  • 8. Dining in … <ul><li>Japan </li></ul><ul><ul><li>Clear your plate. </li></ul></ul><ul><ul><li>It is acceptable to lift bowls and slurp certain foods. </li></ul></ul><ul><ul><li>Do not stick chopsticks straight up in dishes of food, especially rice. </li></ul></ul><ul><ul><li>Do not pass food with chopsticks. </li></ul></ul><ul><ul><li>Eat rice plain or dip into soy sauce. </li></ul></ul><ul><ul><li>Do leave your glass full if you have had enough. </li></ul></ul><ul><ul><li>Do not eat while on the run. </li></ul></ul><ul><ul><li>Tips are not expected in Japan. </li></ul></ul>
  • 9. Dining in … <ul><li>Brazil </li></ul><ul><ul><li>Always use utensils—even with chicken. </li></ul></ul><ul><ul><li>Never drink from a can. </li></ul></ul><ul><ul><li>Place utensils across the plate horizontally when finished. </li></ul></ul><ul><ul><li>Do not discuss business during the meal—wait until coffee is served. </li></ul></ul>
  • 10. Giving Gifts in … <ul><li>Japan </li></ul><ul><ul><li>Avoid giving pricey gifts. </li></ul></ul><ul><ul><li>Offer gift with both hands. </li></ul></ul><ul><ul><li>Importance is placed on wrapping. </li></ul></ul><ul><ul><li>Do not use white wrapping paper—it represents death and rebirth. </li></ul></ul><ul><ul><li>Four of anything is considered bad luck. </li></ul></ul>
  • 11. Giving Gifts in … <ul><li>Brazil </li></ul><ul><ul><li>Do not go to someone’s home empty handed. </li></ul></ul><ul><ul><li>Give gifts after business is conducted. </li></ul></ul><ul><ul><li>Don’t give 13 of anything—bad luck. </li></ul></ul><ul><ul><li>Don’t give anything in purple or black. </li></ul></ul><ul><ul><li>Don’t give knives. </li></ul></ul><ul><ul><li>Don’t give handkerchiefs. </li></ul></ul>
  • 12. Beware of Gestures! <ul><li>USA </li></ul><ul><ul><li>A-O.K. gesture </li></ul></ul><ul><li>Japan </li></ul><ul><ul><li>Money </li></ul></ul><ul><li>Brazil </li></ul><ul><ul><li>Obscene </li></ul></ul>
  • 13. Awareness <ul><li>Our World is Shrinking! </li></ul><ul><li>In our global economy today, effective intercultural communication is a necessity to build successful relationships with international and multicultural associates at home and around the world. </li></ul>
  • 14. Thank you!

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