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Top 10 Tips Presentation Presentation Transcript

  • 1. Top Ten Tips on Credit Card Technology
    PRESENTED BY
    Dale s. laszig
    IN COOPERATION WITH CASTLES TECHNOLOGY CO.
    And performance training systems
    SKILLBUILDERS SERIES
    February 2, 2010
  • 2. www.castech.com.tw
     
    Our core competence is to deliver continued innovation to
    our customers worldwide.
     
    Castles Technology Co, Ltd, established in 1993 by a visionary group of engineers, is a leading manufacturer of Contactless Reader & EFTPOS devices and peripherals. A winning combination of point-of-sale industry knowledge and technical expertise delivers value and distinction to customers and strategic alliance partners around the world.
  • 3. Welcome to TopTen Tips on Credit Card Technology!This presentation is based on my guest chapter in Marc Beauchamp’s book, “How to Survive and Thrive II in the Merchant Services Industry.” (2nd Ed.)More information on the book and other helpful links will be shared at the end of the show.
    Dale Laszig
    In this book,
    “You’ll find a history of the industry; how the bankcard system works; explanations about rates and fees, and overviews of existing and future products.”
    -Marc J. Beauchamp
  • 4. 1.Buy New
    Why Buy New?
    Warranty
    Compliance
    Reliability
    Performance
    Enhanced communications and memory capability
    New Terminals offer
    merchants more choice:
    • New Applications
    • 5. Ethernet TCP/IP
    • 6. Smart Cards
    • 7. Dual-Comm
    • 8. Contactless
    • 9. Warranty
    • 10. Security
    • 11. Speed
    “Just say no” to old, non-compliant processing technology. ”
    Vega7000
    Terminal
  • 12. 2.Buy Security
    All merchants must comply with Payment Card Industry Security Standards (PCI DSS)
    • Transmitting, processing and storing cardholder data
    • 13. Self-Assessment Questionnaire
    • 14. Fines and Penalties for Non-Compliance
    • 15. For more information, visit: www.pcisecuritystandards.org
    “Compliance is not optional anymore.”
  • 16. 3.Buy Value
    ATMs
    Checks
    Bill Payment
    Gift & Loyalty
    ID Verification
    Prepaid Cards
    Contactless Solutions
    Claims & Eligibility Programs
    “Not only are value-adds cost-effective and easy to use, they increase profits.”
  • 17. 4.Solve a Problem
    • Phone bill too high? Try countertop wireless, or Ethernet TCP/IP.
    • 18. Receiving most of your payments away from the office? Consider a portable wireless payment device.
    • 19. Are you mainly processing transactions over the phone or online? Look at the newest solutions for eCommerce using secure internet technology.
    • 20. Do you operate more than one business? Multi-merchant applications will save time, money and counter space.
    “Start by solving a simple problem.
    Maybe their system isn’t appropriate for their business.”
  • 21. 5.Multi-task
    A few examples:
    Gateway solutions enable merchants to view transactions in real-time from a variety of platforms.
    Payment modules embedded in accounting software help merchants simultaneously invoice and process credit card payments.
    Smart phones and netbooks paired with card readers give merchants a portable enterprise platform for their businesses.
    The best solutions give merchants
    “a single access point to a variety of applications. ”
  • 22. 6.Customize
    Used to be, everyone’s credit card processing looked the same.
    No more!
    Today there’s an array of affordable ways to optimize software and brand your processing system.
    Ask your processor for details.
    Adding your logo to a payment form or gift card will
    “advertise and build brand awareness.”
  • 23. 7.Invest in Services
    Eligibility and Claims Processing
    Prepaid Cards
    Gift Cards
    Loyalty Program
    Integrated Solutions
    Virtual Terminals
    Mobile Solutions
    eCommerce Solutions
    What other services does your credit card processor offer in addition to credit card processing?
  • 24. Who would benefit?
    Merchants with more than one location
    Merchants with more than one business
    Merchants whose mobile workers accept payment at point of delivery
    Merchants who need remote access to their accounts
    Merchants who want fraud protection
    Everyone!
    8.Real-timeAccount Access
    The Many Benefits of
    Payment Gateways:
    • Security
    • 25. Accessibility
    • 26. Consolidated Reporting
    • 27. Control Your Destiny and Processing Relationships
    “track transaction activity in real-time . . .”
  • 28. 9.Buy Protection
    • Overnight Equipment Replacement
    • 29. Automatic Shipments of Paper and Supplies
    • 30. 24 Hour Help Desk
    • 31. Maintaining your PCI Compliance
    • 32. Upgrade Programs and Trade-in Opportunities
    “Overnight replacements, automatic shipments of supplies, and other additional support services will give you peace of mind.”
  • 33. Don’t overload the apple cart: Start with a simple and basic system, and add to it as you grow and become more comfortable.
    Do your research, interview companies, and ask other business owners for referrals.
    10.Begin withBasics
    “build a payment system that is strong enough for today and scalable enough for tomorrow. ”
     
  • 34. For more information or to explore a career in merchant services, contact:
    Whether you ‘re a merchant, new agent or experienced payments industry veteran,
    Marc J. Beauchamp’s
    “How to Survive and Thrive II in the Merchant Services Industry” (2nd Ed., 2009)
    is your guide to the evolving world of card payment acceptance.
    To order your copy, visit:
    www.surviveandthrive.biz
    Performance Training SystemsHouston, Texas(832) 642-1049 Telephone(509) 352-7523 FaxMarc BeauchampTraining Directormarcb@surviveandthrive.biz
  • 35. Thank
    you!
    Castles Technology:
    Delivering innovation
    to our customers
    worldwide.
    Dale Laszig
    VP Sales, Castles Technology
    973-249-0332 Office
    973-249-0342 Fax
    973-930-0331 Mobile
    Dale_Laszig@castech.com.tw
    Castles Technology Co., Ltd
    2F, No. 205, Beishin Rd. Sec. 3, Hsin-Tien City, Taipei Hsien, Taiwan 231, R.O.C.
    Tel: +886-2-89131771 Fax: +886-2-89131772
    E-mail: dale_laszig@castech.com.tw Url: http://www.castech.com.tw