Recruit 2.0

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A basic overview of how to use Twitter as a recruiter and a career services professional.

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  • Recruit 2.0

    1. 1. Recruit 2.0 Jessica Miller-Merrell @blogging4jobs
    2. 2. What is Twitter? <ul><li>Concept Created in 2006 by Obvious Corp. </li></ul><ul><li>Called Twttr. </li></ul><ul><li>4-5 Million users as of Nov. 2008. </li></ul><ul><li>$57 million in secured funding. </li></ul>
    3. 3. What is Twitter? <ul><li>A microblogging community where members post answers to a question, “What are you doing?” in 140 characters or less. </li></ul><ul><li>6K firms join daily. </li></ul><ul><li>Source for information, marketing, networking, recruiting & business </li></ul>
    4. 4. Twitter Basics Following vs. Followers Bio Retweet or RT Tweets
    5. 5. Twitter Basics @ Reply Direct Message or DM
    6. 6. Twitter as a Candidate Sourcing Tool <ul><ul><li>Job Openings </li></ul></ul><ul><ul><li>Powerful Keyword Search Tool </li></ul></ul><ul><ul><li>Search by Location or Key Words </li></ul></ul>
    7. 7. Twitter as a Career Service Tool <ul><li>Campus Recruiting Updates & Events </li></ul><ul><li>Conference Live Tweeting </li></ul><ul><li>Links to career content </li></ul><ul><li>Links to student profiles & blogs </li></ul>
    8. 8. Now What? <ul><li>Add a picture. </li></ul><ul><li>Join the conversation daily & Engage. </li></ul><ul><li>Follow those that interest you. </li></ul><ul><li>Don’t be afraid to make mistakes. </li></ul><ul><li>Execute your Twitter Marketing Plan. </li></ul><ul><li>Develop offline relationships. </li></ul><ul><li>Non-business tweets. </li></ul>
    9. 9. Recruiting Resources <ul><li>Tweetmyjobs.com </li></ul><ul><li>Tweetajob.com </li></ul><ul><li>Twitter.grader.com </li></ul><ul><li>Splits.org </li></ul>
    10. 10. Twitter Applications <ul><li>Twitter Search </li></ul><ul><li>Tweet Later </li></ul><ul><li>Tweet Deck </li></ul><ul><li>Tweetvisor </li></ul><ul><li>Tiny URL </li></ul>
    11. 11. Resources <ul><li>Twit Tips Blog: twittip.com </li></ul><ul><li>Chris Brogan Marketing Blog </li></ul><ul><li>Recruitingblogs.com </li></ul><ul><li>Ere.net </li></ul><ul><li>Slide Share (keyword search: Twitter) </li></ul>
    12. 12. Questions? <ul><li>Jessica Miller-Merrell, SPHR </li></ul><ul><li>Follow me on Twitter @blogging4jobs </li></ul><ul><li>www.bloggingforjobs.blogspot.com </li></ul><ul><li>405.343.5751 </li></ul>

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