Daimler Trucks at a Glance. Edition 2013.


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Daimler Trucks at a Glance. Edition 2013.

  1. 1. Daimler Trucks at a Glance.Edition 2013.
  2. 2. Contents. Encompassing Mercedes-Benz, Freightliner, Fuso, Western Star, Thomas Built Buses, and, most recently, BharatBenz, the brand portfolio of Daimler Trucks spans the globe and offers an impressive variety of pro- ducts. Each brand has its own distinctive character and meets the needs of its markets and customers. Daimler Trucks’ mission is to pre-Daimler at a Glance 2 serve the brands’ core nature while also implementing a sophisticated module strategy for maximizing synergies and economies of scale.Management team of Daimler Trucks 4 One of the strategy’s key elements is the powertrain, which accounts for over half of a truck’s value added. The Heavy Duty Engine PlatformKey figures of Daimler Trucks 6 is now installed in vehicles throughout the triad. The engines are just as much at home in a Fuso as in a Mercedes-Benz or FreightlinerBrand variety of Daimler Trucks 10 Cascadia. We are also making great progress with transmissions, to name another example where our strategy is bearing fruit.Global Excellence 12 Our production network is also truly global, encompassing almost 30 facilities worldwide. We therefore know that our vehicles are beingShaping Future Transportation 14 built in or near their sales markets. Our plants need to be very flexible because trucks are not only capital goods but are also very muchHighlights 2012/2013 16 dependent on economic developments. The cyclical nature of our business means that unit volumes can fluctuate greatly. Our biggestMain locations of Daimler Trucks 22 plant, which is located in Wörth at the Rhine in Germany, is exemplary in this respect, as it can substantially adjust capacity up or down asPowertrain and vehicle engineering 34 needed. What does the year 2013 hold for Daimler Trucks? We recently launchedProduct range of Daimler Trucks 36 the Daimler Trucks Number 1 growth and efficiency program, which aims to make us the most profitable globally operating truck manu-Media contacts of Daimler Trucks 68 facturers. Our aim is to sell more trucks and boost our profits. There are reasons to be optimistic. For example, Mercedes-Benz is alreadyDaimler Brand Portfolio 76 offering its full range of Euro VI-compliant products nine months before the new emissions standard goes into effect. Our customers confirm that this is a fantastic offer. What’s more, in India BharatBenz will experience its first full business year, as will our truck joint venture in China. Sincerely, Wolfgang Bernhard Member of the Board of Management of Daimler AG, with responsibility for Daimler Trucks and Daimler Buses| April 2013 |1
  3. 3. at a Glance Daimler at a Glance. Daimler Amounts in millions of EUR 2012 2011 EBIT 8,615 8,755 Value Added 4,185 3,726 Net profit 6,495 6,029 Earnings per share (in EUR) 5.71 5.32 Investment in property, plant and equipment 4,827 4,158 Research and development expenditure 5,644 5,634 Daimler AG is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group Amounts in millions of EUR is one of the biggest producers of premium cars and the world’s biggest 2012 2011 manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insur- Revenue 114,297 106,540 ance and innovative mobility services. Western Europe 39,377 39,387 thereof Germany 19,722 19,753 The company’s founders, Gottlieb Daimler and Carl Benz, made history NAFTA 31,914 26,026 with the invention of the automobile in the year 1886. As a pioneer thereof United States 27,233 22,222 of automotive engineering, Daimler continues to shape the future of Asia 25,126 22,643 mobility today: The Group’s focus is on innovative and green techno- thereof China 10,782 11,093 logies as well as on safe and superior automobiles that appeal to and Other markets 17,880 18,484 fascinate. For many years now, Daimler has been investing continually in the development of alternative drive systems with the goal of making By divisions emission-free driving possible in the long term. So in addition to vehicles Mercedes-Benz Cars 61,660 57,410 with hybrid drive, Daimler now has the broadest range of locally emission- Daimler Trucks 31,389 28,751 free electric vehicles powered by batteries and fuel cells. This is just Mercedes-Benz Vans 9,070 9,179 one example of how Daimler willingly accepts the challenge of meeting Daimler Buses 3,929 4,418 its responsibility towards society and the environment. Daimler Financial Services 13,550 12,080 Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. Its current brand Employees (Dec. 31) portfolio includes, in addition to the world’s most valuable premium 2012 2011 automotive brand, Mercedes-Benz, the brands smart, Freightliner, Western Star, BharatBenz, Fuso, Setra and Thomas Built Buses. The company is Total 275,087 271,370 listed on the stock exchanges of Frankfurt and Stuttgart, Germany (stock Germany 166,363 167,684 exchange symbol DAI). In 2012, the Group sold 2.2 million vehicles and United States 21,720 20,702 employed a workforce of 275,000 people; revenue totaled €114.3 billion Rest of World 87,004 82,984 and EBIT amounted to €8.6 billion. By divisions Mercedes-Benz Cars 98,020 99,091 Daimler Trucks 80,519 77,295 Mercedes-Benz Vans 14,916 14,889 Daimler Buses 16,901 17,495 Sales Organization 50,683 49,699 Daimler Financial Services 7,779 7,0652| |3
  4. 4. Management team of Daimler Trucks. Management team Dr. Wolfgang Bernhard Member of the Board of Management of Daimler AG, responsible for Daimler Trucks and Daimler Buses. Stefan E. Buchner Martin Daum Dr. Albert Kirchmann Georg Weiberg Dr. Frank Reintjes Matthias Gründler responsible for the responsible for the responsible for the Asia responsible for Truck responsible for Global responsible for Finance Europe/Latin America NAFTA region and region and the vehicle Product Engineering Powertrain, Procurement and Controlling Daimler region and the vehicle the vehicle brands brand Fuso and Manufacturing Trucks and Daimler Buses brand Mercedes-Benz Freightliner, Western Engineering Trucks Star and Thomas Built Buses4| |5
  5. 5. Key figures of Daimler Trucks. Market position. Daimler Trucks key figures 2012 (in %)* Amounts in millions of EUR MDT/HDT – Western Europe MDT/HDT – Brazil 2012 2011 22.9 30.5 Mercedes-Benz VW EBIT 1,714 1,876 17.0 25.5 Revenue 31,389 28,751 MAN Mercedes-Benz Investment in property, plant and equipment 989 1,201 14.3 15.5 DAF Ford Research and development expenditure 1,197 1,321 12.0 12.0 Volvo Volvo 10.4 8.4 Scania Scania Employees (Dec. 31) 10.0 6.6 Renault Iveco 2012 2011 8.7 Iveco Total 80,519 77,295 Germany 29,963 29,436 Class 6 - 8 – NAFTA Trucks – Japan United States 15,089 14,027 Rest of World 35,467 33,832 34.0 36.2 Daimler Trucks North America Isuzu 22.7 24.9 Navistar International Hino Sales (units) 14.5 20.4 Kenworth Fuso 2012 2011 10.5 7.6 Peterbilt Toyota Total 462,000 425,800 7.5 5.7 Volvo UD Trucks Western Europe 58,000 61,400 5.7 3.7 thereof Germany 31,100 31,200 Mack Nissan United Kingdom 6,900 7,600 2.5 1.5 Ford Mazda France 7,400 8,100 2.1 Italy 1,700 2,400 Hino NAFTA 135,000 114,000 *based on estimates in certain markets thereof United States 113,800 96,900 Source: Daimler Trucks Latin America (excluding Mexico) 46,200 61,900 thereof Brazil 29,000 44,100 Asia 163,700 134,9006| |7
  6. 6. Key figures of Daimler Trucks. Daimler Trucks Global truck registrations > 6t in 2012 in ‘000 units Global truck sales > 6t from 2008 to 2012 in ‘000 units key figures Daimler 336 Daimler 288 Dongfeng 202 Dongfeng 219 Volvo Global Trucks 169 FAW 191 Tata 169 Tata 155 VW Group 156 VW Group 149 FAW 151 Volvo Global Trucks 146 Paccar 137 CNHTC 141 CNHTC 130 Paccar 105 Foton 105 Beijing Auto 93 Shaanxi 103 Shaanxi 86 Toyota/Hino 100 Navistar 83 Navistar 93 Isuzu 76 Isuzu 79 Toyota/Hino 73 Ford 77 Ford 72 Ashok Leyland 55 Fiat Ind. 54 Fiat Ind. 48 Ashok Leyland 49 Anhui Jianghuai 41 Anhui Jianghuai 43 Kamaz 40 Kamaz 36 ... ... Eicher 35 Eicher 26 Within Triad peer group competitors Regional operating manufactures Global truck registrations > 6t in 2012 in ‘000 units Global truck registrations > 6t in 2012 in ‘000 units Daimler 336 Dongfeng 202 Volvo Global Trucks 169 Tata 169 VW Group 156 FAW 151 Paccar 137 CNHTC 130 Toyota/Hino 100 Foton 105 Navistar 93 Shaanxi 103 Isuzu 79 Ashok Leyland 55 Ford 77 Anhui Jianghuai 41 Fiat Ind. 48 Kamaz 40 ... Eicher 35 Notes: Figures based on IHS Automotive, Status March 2013 4) 2012 data is based on reported numbers by agencies, in the unlikely event of data changes by agencies, IHS Automotive may have to adjust historical numbers. 1) Trucks with a GVW larger 6t, including US school bus chassis. Excluded are all other buses and 5) DT based on Daimler internal consolidation of FTR. coaches, off-highway trucks as well as trucks that are not registered (military, airport). 6) Volvo Global Trucks excluding Eicher JV registrations. 2) Information consolidated on Group level. Group is defined as the organization (typically publicly listed) which owns or controls truck brands. Brands are counted to a group if the share is 50.1 % or more. Daimler Trucks and partners in Russia and China 3) Sales are trucks that have been registered and in operation – these exclude off-highway, RIC Competitors military vehicles. Triad and Brazil Competitors8| |9
  7. 7. Brand variety Die Marken Die Marken Six strong vehicle brands are combined under the Daimler Trucks » Fuso. The Fuso brand has made a name for itself worldwide as a umbrella. All over the world, we offer customized applications and quality conscious manufacturer. Its reputation extends well beyond pioneering technologies in our products. Asia, the Middle East, and Africa. The vehicles developed and produced by Fuso are not only of high quality, they are also cost-effective and » Mercedes-Benz. The Mercedes-Benz brand is a synonym for tailored to the requirements of their application areas. As a result, first-class product and service quality, cost-effectiveness, reliability, customers can totally rely on them, day after day. Fuso offers extremely and sustainability, as summed up by the slogan “Trucks you can customer-oriented and comprehensive spare parts and workshop trust.” Whether the vehicle required is for long-haul, distribution, services for its trucks and buses. Today, the Mitsubishi Fuso Truck or construction site operation, the Mercedes-Benz brand provides and Bus Corporation (MFTBC) is an integral part of Daimler Trucks. It customized and reliable solutions in the medium- and heavy-duty plays an important role as a competence center for light-duty trucks truck segment for its customers. For many decades, the pioneering and state-of-the-art hybrid technology. spirit at Mercedes-Benz Trucks has continuously generated ground- breaking innovations – from alternative drive systems to active and » BharatBenz. Through the BharatBenz brand, a local generation of passive safety systems. trucks is introduced to India. Until 2014, we will offer 17 BharatBenz models in the weight classes from 6 to 49 tons. The new medium- » Freightliner. The Freightliner trucks brand is the main pillar of duty BharatBenz trucks are based on the same technology platform Daimler Trucks North America (DTNA). It manufactures trucks in the as the established Fuso Canter. classes 5 through 8, which cover a broad range of application areas in the commercial vehicle segment. In line with the “Run Smart” slogan, the company puts its faith in innovation, technology, and Commercial Vehicles customer oriented action. » Western Star. The Western Star brand offers premium-class heavy-duty trucks, primarily for use by owner-operators or small fleets. Western Star serves market niches such as special and construction site applications as well as long-haul transport. With their striking exteriors and ideal suitability for off-road applica- tions, the vehicles are without a doubt “serious trucks for serious truckers.” » Thomas Built Buses. They are a common sight on North American roads: the yellow school buses from Thomas Built Buses, which Components are built on Freightliner chassis. North America’s leading school bus manufacturer can look back on a long and distinguished history. In fact, Thomas Built Buses has been the embodiment of safety and top quality since 1916.10 | | 11
  8. 8. Global Excellence. We intend to increase our market share in the triad as well as in Brazil. In this endeavor, the Mercedes-Benz Actros is the most important truck project of the past decade. As part of our strategy for generating new markets, we will offer customized products for the increasingly important “modern domestic trucks” segment in The Global Excellence program has noticeably shaped the strategic order to boost growth in these markets. direction of Daimler Trucks since 2005. The program encompasses short, medium, and long-term goals. Global Excellence boosts Through continual cost management and the consistent utilization of efficiency and generates economies of scale, while also enabling synergy potential, Daimler Trucks aims to achieve an eight percent Daimler Trucks to professionally manage the distinct cycles of return on sales across the entire business cycle, beginning in 2013. the commercial vehicles business. Our global modular system is growing and allows us to develop new products for traditional and new markets at manageable costs. As a The Global Excellence program encompasses four initiatives: Manage- result, these product generations will have an unprecedented level ment of Market Cycles, Operational Excellence, Growth and Market of commonality. Global Excellence Penetration, and Future Product Generations and Technologies. Future Product Generations and Technologies Management of Market Cycles Ensuring that future product generations offer innovations and even The first initiative – Management of Market Cycles – is designed to more value for customers is the strategic goal of the fourth initiative make Daimler Trucks less dependent on the cyclical developments within the Global Excellence program. Thereby, Daimler Trucks is that are typical to the sector. This will ensure the long-term profit- strengthening its leadership position in the area of new technologies. ability of the commercial vehicles division. Commercial vehicles are a The new Mercedes-Benz Actros truck was redeveloped from scratch capital good and, therefore, the market is subject to strong external and presented to the public in 2011. Based on the same platform, the factors. This includes worldwide economic fluctuations and regulatory Antos for distribution services as well as the Arocs for construction frameworks such as exhaust emission regulations, but also the life applications soon followed. All three trucks already meet the Euro VI cycles of vehicle fleets. emissions standard, which is scheduled to go into effect in Europe in 2014. This also applies to the new Atego, which will be introduced in Operational Excellence Europe in the spring of 2013. One of the areas Daimler focuses on is The second initiative – Operational Excellence – concentrates on the alternative drive systems. To this day, Daimler is the frontrunner in rigorous reduction of material and fixed costs, the optimization the development of hybrid drives – not only for buses, but for trucks and standardization of global processes, and the increased flexibility as well. At the end of 2011, Fuso unveiled the heavy-duty truck Super of production plants. The foundation here is a management system Great Eco Hybrid in Japan, and the company presented the new gene- known as the Truck Operating System (TOS), which is based on ration of the Fuso Canter Eco Hybrid for Europe as a highlight of last the principle of lean management. TOS is designed to be used not year’s IAA Commercial Vehicle Show. These activities – alongside only in production but in all specialized units and departments. those in the fields of natural gas and fuel cell drives – are combined Daimler Trucks is also intensifying its efforts to generate additional in Daimler’s Shaping Future Transportation: CleanDrive Concepts synergy effects and economies of scale by further networking initiative. individual units and pursuing a parts commonization strategy. This realignment is another step in the implementation of the Global New Initiative Excellence Strategy. As part of the Global Excellence program, the initiative Daimler Trucks Number One (DT#1) was launched in 2012. DT#1 marks Growth and Market Penetration improvements of a magnitude of € 1.6 billion until 2014, which will We intend to further expand and strengthen Daimler Trucks’ global help to sustainably secure our profitability goals. The potential presence. This includes the penetration of markets with good growth for improvement comes out of each business unit as well as out of opportunities, such as Russia, India, or China. We are employing the work packages spanning different business segments, which different market penetration strategies that are appropriate for the concentrate on initiatives for increases in sales and revenue and the respective market situations. utilization of synergies and economies of scale through platform In markets where we are already active, we want to further strengthen and modular strategies. Through DT#1, Daimler Trucks will expand its our presence and focus even more intensely on the customers’ leading position in the global commercial vehicles industry. needs. Our aim is to grow in terms of quality and quantity alike.12 | | 13
  9. 9. Shaping Future Transportation. The award underlines Fuso’s leading position in green innovation. The new Canter Eco Hybrid consumes up to 23 percent less fuel than a comparable conventional Canter. As a pioneer in road safety, we are striving to make driving accident Low-emission and zero-emission trucks, buses, and vans. Commercial free. For years now, all of the major safety system innovations have vehicles that automatically engage the brakes when they approach been invented by Daimler. Our SafeDrive Concepts are paving the obstacles. All-around service – from the purchase of the vehicle and way for the widespread and particularly safe use of commercial vehicles its use to its subsequent disposal – to ensure minimal costs throughout in road traffic. From trucks and buses to vans, our vehicles are the the years of operation. For Daimler Trucks, all of these elements can benchmarks for active and passive safety. For example, our Active be summed up as Shaping Future Transportation. Under this caption, Brake Assist and adaptive cruise control provide truck drivers with we bring together a wide range of technologies and services that make electronic support. The new Actros will be not only even more eco- commercial vehicles more environmentally friendly, safer, and more nomical, but also even safer. It already has the reputation of being economical. the world champion heavy-duty truck in terms of safety, and it is now underlining this position with the next generation of the Active Brake Our aim is to be the driving force behind sustainable mobility. Daimler Assist 3. This system, which is sometimes referred to as the Emer- is promoting measures to drastically reduce the fuel consumption gency Braking Assistant, can now independently trigger emergency and emissions of commercial vehicles with its CleanDrive Concepts. braking in front of stationary obstacles. This means the Actros can This approach extends across all levels of technology – including not only mitigate the effects of a rear-end collision, as was already combustion engines, natural gas and hybrid drives, fuel cell vehicles, the case, but can also — depending on the speed at which the truck Shaping Future Transportation as well as alternative fuels. It also applies to all vehicle segments – is traveling — prevent such accidents altogether. It’s yet another mile- from light vans to heavy-duty trucks – and all of the Group’s brands stone in the development of truck safety. Obviously the new safety around the world. More than 880,000 environmentally friendly com- systems are transferred to all of our vehicles as quickly as possible. mercial vehicles are already on the road with SCR technology world- No other manufacturer offers such a wide range of cars, trucks, wide; so are approximately 18,000 vehicles with alternative drive sys- buses, and vans. Thanks to this approach, our buses can be fitted tems. In this way, Daimler Trucks is underscoring its leading position in with systems similar to those used in our trucks. Mercedes-Benz environmentally friendly and sustainable transportation solutions. vans have a lot to gain here as well. They can take advantage not only The Mercedes-Benz Actros is the world’s first long-haulage truck to of the safety technology used in commercial vehicles, but also of be systematically designed in line with the future Euro VI emissions the systems used in cars, which are more closely related to vans in standard. At the same time, we were able to achieve a significant terms of size and handling. reduction of fuel consumption in spite of the adoption of a sophisti- cated emission control system. A further milestone in the reduction of SafeDrive. Shaping Future Transportation. fuel consumption was reached with the use of “Predictive Powertrain Control” in the new Mercedes-Benz Actros and the Mercedes-Benz Antos. This system contains information about the topography of the The third component of Shaping Future Transportation consists of road ahead, enabling it to control the engine so that fuel consumption our ValueDrive Concepts, which provide individual customer utility. is optimized. The system can reduce fuel consumption by an additional Commercial vehicles are designed to earn money while also cutting three percent. costs as much as possible. However, the purchase price of trucks, vans, and buses represents only a small part of their total cost, as In parallel, Daimler Trucks is forging ahead with the development of the largest share is accounted for by operating expenses. That’s why hybrid technology. The new generation of the Fuso Canter Eco Hybrid, Daimler offers a diverse range of customized services that address which was introduced in Europe in the second half of 2012, repre- everything from the vehicle’s purchase and use to its subsequent dis- sents a milestone. For the first time, it is possible to operate a hybrid posal. This issue becomes particularly important in times of econo- truck in a way that is truly economical, and its period of amortization mic uncertainty. Mercedes-Benz, Daimler Trucks North America, and is four years. Recently, the Fuso Canter Eco Hybrid received the Car Fuso are in a leading position when it comes to offering a comprehen- of the Year Special Award 2013 for its innovative technology in Japan. sive range of services in their respective regions. CleanDrive. CleanDrive. ValueDrive. Shaping Future Transportation. Valu Shaping F Shaping Future Transportation. Shaping Future Transportation.14 | A Daimler Initiative. | 15 A Daimler Initia
  10. 10. Highlights.2012/2013. » March 2012 Product premiere Trucking Show, features a widely of Daimler’s BharatBenz truck publicized premiere, at which brand. At a six-day premiere the subsidiary Daimler Trucks event in Hyderabad (India), North America (DTNA) presents Daimler India Commercial Ve- its entire range of optimally hicles (DICV) presents the first coordinated commercial vehicle group of light-, medium-, and powertrain components for the heavy-duty BharatBenz trucks first time. All of the engines, for India. The new Daimler truck transmissions, and axles have brand will have its complete been developed and produced product range of 17 commercial in-house, and they will be offe- vehicles available by 2014. red by the Detroit components brand in all DTNA trucks. “Unimog” is a synonym for municipal service vehicle. » May 2012 Smart cruise 2012/2013 Highlights At 12 locations throughout control from the technology Germany, Mercedes-Benz leader. Daimler’s Predictive Special Trucks demonstrates to Powertrain Control is the world’s representatives of government first GPS-based cruise control agencies and private service pro- system to be introduced for viders that Unimog implement trucks. The system reduces die- carriers (U 300/U 400/U 500) sel consumption by up to three are synonymous with municipal percent because it substantially service vehicles. During the lengthens the times that the vehicle demonstrations, the fuel-efficiency boosting EcoRoll Unimogs conduct snowplow and functions are in use. EcoRoll salt spreader operations, work is standard equipment in the on roadside green areas, and Actros. In addition, the cruise clean streets and squares. control system can promptly and smoothly shift down one or two North America: 70th anni- gears as needed. versary of Freightliner and in- troduction of new Detroit com- Daimler at the forefront of ponents brand. North America’s green commercial vehicle biggest commercial vehicle innovations. The market launch exhibition, the Mid-America of Fuso’s light-duty Canter Eco | 17
  11. 11. Hybrid truck in Japan further Freightliner Cascadia Evolu- in Oragadam-Chennai (India) Daimler and the Renault-Nissan enhances Daimler’s pioneering tion impresses with unpre- was completed. Total investment alliance. role in improving commercial cedented fuel efficiency. Two is €700 million. vehicles’ fuel efficiency and Freightliner Cascadia Evolution » July 2012 The Antos is laun- total cost of ownership. The new trucks go on a test drive that Licensing agreement for cab ched with extensive safety Canter Eco Hybrid consumes takes them 2,400 miles (nearly partnership with Kamaz. The equipment and Euro VI- up to 23 percent less fuel than 4,000 km) through the U.S. On strategic partnership between compliant engines. In early a comparable conventional this trip, the trucks achieve an Daimler Trucks and the Russian July, Daimler presents the new Canter. The very efficient and impressive 10.67 miles per gallon truck manufacturer Kamaz is Mercedes-Benz Antos to an economical hybrid truck is the (22 l/100 km). The Cascadia being further enhanced. On audience of professionals. The latest innovation created by Evolution will be launched in the sidelines of Kamaz’ Annual Antos is the first specialized Daimler’s Global Hybrid Center NAFTA markets next year. In Shareholders’ Meeting in vehicle series (18 t – 26 t GVW) (GHC) in Kawasaki, Japan. The early 2012, the complete range Naberezhyne Chelny, Russia, for heavy-duty distribution trans- GHC manages and synchronizes of commercial vehicles from the two companies sign an portation from a German manu- the hybrid-related activities of all Freightliner and its sister brand agreement concerning cab pro- facturer. The new truck series’ 2012/2013 Highlights truck brands within the Daimler Western Star are certified ac- duction. Daimler will begin design sets new benchmarks, as Group. cording to the “Greenhouse Gas by supplying Kamaz with Axor do the safety assistance systems 2014” standard. The aim of this cabs. (all of which can also be found in Awarding of prizes for the best technology standard is to ensure the Actros), and the broad range commercial vehicles and best that all trucks and buses emit Fuso and Nissan cooperate of three six-cylinder inline engi- brands for 2012. The winners substantially less greenhouse on light trucks. Fuso signs a nes, which have displacements are determined through an gases in the U.S., beginning with memorandum of understanding of 7.7 liters, 10.7 liters, and 12.8 annually conducted vote by the model year 2014. with Nissan Motor Co., Ltd. in liters respectively and outputs readers of the ETM publishing order to expand the range of ranging from 175 kW (238 hp) to company, which releases spe- » June 2012 BharatBenz laun- light trucks it offers in its home 375 kW (510 hp). cialized journals such as “Fern- ches series production. Daim- market of Japan. According to fahrer”, “Lastauto Omnibus”, ler India Commercial Vehicles the agreement, Fuso will deliver Joint venture in China begins and trans aktuell. The awarded (DICV) begins series production Canter light trucks (5 tons GVW) operations. With the first jointly vehicles: twice the Merce- of BharatBenz trucks on June 21 to Nissan for sale in Japan’s com- produced truck sold under the des-Benz Actros, the Sprinter, as planned. By 2014 the subsi- mercial vehicle market. In return, Auman brand label, the joint the Mercedes-Benz buses diary will have launched a total Nissan will supply Mitsubishi venture Beijing Foton Daimler Citaro and Tourino as well as the of 17 models between 6 and 49 Fuso with the Atlas F24 light Automotive Co. (BFDA) begins brands Mercedes-Benz Charter- tons. In a record construction truck (less than 5 tons GVW). operations in Beijing’s Huairou Way and TruckWorks. time of about 24 months, the The agreement between Fuso district. In the future, all Auman new Daimler India Commercial and Nissan is based on the brand trucks will be manufactu- Vehicle (DICV) production plant strategic partnership between red by the joint venture. Daimler18 | | 19
  12. 12. owns 50 percent of the joint 2523R and 3123R (25 and 31 » November 2012 Fuso truck is and the Arocs in the heavy-duty venture’s capital stock and is tons GVW respectively) for long- “Car of the Year”. In Kawasaki, construction segment. And also contributing its extensive haul transportation as well as Japan, Daimler Trucks wins the despite the elaborate Euro-VI technological expertise with the BharatBenz 2523C (25 tons Car of the Year Special Award technology, all models decrease diesel engines and exhaust gas GVW) for construction applica- 2013 for the innovative techno- the total cost of ownership. systems. Furthermore, a new tion are delivered. logy found in the Fuso Canter engine plant near the company’s Eco Hybrid. The light-duty truck headquarters is in planning. » October 2012 500,000 impresses through its DUONIC Once the plant is finished, it will Freightliner. Daimler Trucks dual clutch transmission in con- begin to produce OM 457 engi- North America (DTNA) produces nection with a hybrid powertrain. nes for Auman brand trucks. its 500,000th Freightliner truck and, thereby, celebrates a pro- » December 2012 Daimler » September 2012 The stage duction milestone in its plant in demonstrates its ability to is set for IAA premieres. At Mount Holly, North Carolina. The deal in times of crises. In 2012, the International Motor Show anniversary vehicle is a medium- Daimler Trucks proved its ability 2012/2013 Highlights for commercial vehicles (IAA) duty Freightliner Business Class to withstand economic crises. in Hanover (September 20-27, M2 106 truck. It is now operated Sales grew significantly despite 2012), Daimler opens the curtain by the American electric power great market fluctuations, and for its newest vehicles. Among company Duke Energy. the product offensive keeps ad- others, the new economical vancing. Business in India, China, models Actros Loader and Act- More than 2,100 commercial and Russia continues to increase, ros Volumer, the new Antos for vehicles for Brazil. The Brazilian and considerably higher sales heavy-duty distribution services, government sends a major order figures are reported out of North the quiet and clean Econic LNG- of 2,100 Mercedes-Benz trucks America and Asia. powertrain, the Mercedes-Benz and vans to Daimler Trucks. Unimog Euro VI technology This significant order includes » January 2013 Arocs conquers carrier, and, last but not least, 1,700 Atego trucks as well as construction sites. The new the Fuso Canter Eco Hybrid 400 Sprinter vans produced by Arocs truck for construction sites are introduced at the largest Mercedes-Benz. Determining celebrates its world premiere commercial vehicles exhibition factors for this decision were, in Munich, Germany. With the in the world. among others, the superior Arocs, Mercedes-Benz is sen- quality, a wide range of applica- ding its third contestant in the BharatBenz market introduc- tion, as well as a low total cost of heavy-duty weight class into the tion. In Mumbai, India, the sale ownership. fight: the Actros for long-haul of BharatBenz trucks begins. The transportation, the Antos for heavy-duty BharatBenz trucks heavy-duty distribution services,20 | | 21
  13. 13. Main locations. Daimler Trucks (without sales subsidiaries)Daimler Trucks. Gaggenau, Kassel, Mannheim, Wörth, Stuttgart*/Germany Chelny/Russia** Molsheim/ Portland/USA* Redford/USA Beijing/China** France Mount Holly/USA Kawasaki*, Cleveland/USA Toyama, Kitsuregawa, Tramagal/Portugal Aksaray/Turkey Ebina, Aikawa/Japan High Point/USA Gaffney/USA Gastonia/USA Saltillo/MexicoToluca/Mexico Chennai/ India Santiago Tianguistenco/ Main locations Mexico São Bernardo do Campo/ Brazil Juiz de Fora/ Brazil Cape Town/South Africa * Headquarters ** Main locations Daimler Trucks Cooperations
  14. 14. Main locations Daimler Trucks. Europe. Mercedes-Benz Stuttgart Kassel Germany Germany Employees*: 4,054 Head office functions, sales, Employees*: 2,820 Axles, powertrain and components Founded in: 1904 product engineering Founded in: 1810 Incorporation of the plant into Daimler-Benz AG: 1969 Wörth Germany Gaggenau Germany Employees*: 11,819 Mercedes Benz Trucks: Founded in: 1963 Actros, Antos, Arocs, Axor, Atego Main locations Employees*: 6,280 Transmissions, axles and torques, Mercedes Benz Special Trucks: Founded in: 1894 machining and metal forming Econic, Unimog, Zetros Take-over of Carl Benz: 1911 technology, logistics international *As of December, 2012 Mannheim Germany Employees*: 5,112 Engine production, foundry, Founded in: 1908 remanufacturing24 | | 25
  15. 15. Main locations Daimler Trucks. Asia. Mercedes-Benz Fuso Aksaray Kawasaki Turkey Japan Employees*: 1,728 Atego, Axor, Actros and Unimog, Employees*: 3,200 Mitsubishi Fuso Truck and Bus Founded in: 1986 product engineering Founded in: 1943 Corporation (MFTBC), head office functions Molsheim • Kawasaki R&D, IT and Purchasing Center France Engineering, research and development, Global Hybrid Center, procurement, information technology Employees*: 566 Customization of special purpose Founded in: 1967 vehicles (Mercedes-Benz Custom • Kawasaki Plant Main locations Incorporation of the plant Tailored Trucks) Production LDT, MDT, HDT, into Daimler-Benz AG: 1970 engines, axles, transmissions and industrial engines Fuso Toyama Tramagal Japan Portugal Employees*: 600 Mitsubishi Fuso Bus Manufacturing Founded in: 1980 Co., Ltd. (MFBM), production of Employees*: 380 Fuso Trucks Europe, small, medium, and large buses, Founded in: 1980 truck production (LDT) product engineering *As of December, 2012 *As of December, 201226 | | 27
  16. 16. Main locations Daimler Trucks. Fuso NAFTA. Kitsuregawa Japan Employees*: 500 Founded in: 1980 Proving ground, test track for truck and bus development Freightliner/Western Star Portland/OR Aikawa USA Japan Employees*: 2,959 Daimler Trucks North America LLC, Employees*: 150 Nakatsu plant, production of Founded in: 1942 truck assembly, head office functions, Founded in: 1975 transmission parts research and development BharatBenz Cleveland/NC USA Chennai India Employees*: 2,165 Daimler Trucks North America LLC, Main locations Founded in: 1989 truck assembly Employees: 1,200 Production LDT, MDT, HDT, research and development, Founded in: 2012 proving grounds, test track Mount Holly/NC *As of December, 2012 USA Further main locations in Asia Employees*: 1,521 Daimler Trucks North America LLC, Founded in: 1979 truck assembly » Ebina/Japan 430 employees *As of December, 2012 Fuso, body building and chassis design28 | | 29
  17. 17. Freightliner/Western Star Detroit Santiago Redford/MI Tianguistenco USA Mexico Employees*: 2,248 Daimler Trucks North America LLC, Employees*: 2,073 Engine production, Axle Alliance Founded in: 1991 truck assembly Founded in: 1938 Company, axle assembly, transmission production *As of December, 2012 Saltillo Mexico Employees*: 2,972 Daimler Trucks North America LLC, Founded in: 2008 truck assembly Main locations Thomas Built Buses Further main locations in the NAFTA region » Gaffney/South Carolina/USA » Logan/New Jersey/USA High Point/NC 542 employees 95 employees FCCC, chassis for vans, Mitsubishi Fuso Truck of USA school and shuttle buses, America, Inc. (MFTA) motor homes » Toluca/Mexico » Gastonia/North Carolina/USA 196 employees Employees*: 1,277 Thomas Built Buses, school bus 1,262 employees Daimler Trucks North America Founded in: 1916 assembly, research and development Daimler Trucks North America LLC, remanufacturing of engines, *As of December, 2012 LLC, parts production transmissions, and components30 | | 31
  18. 18. Main locations Daimler Trucks. Main locations Daimler Trucks Latin America and Africa. cooperations. Russia and China. Mercedes-Benz Cooperation with Kamaz São Bernardo Naberezhnye do Campo Chelny Brazil Russia Employees*: 12,600 Entire Latin American truck product Strategic partnership: • Mercedes-Benz Trucks Vostok Founded in: 1956 range, axles, engines and Daimler AG and the European Bank for (MBTV) transmissions, stamping facility, Reconstruction and Development (EBRD) 50:50 joint venture between product engineering, bus chassis hold a 15 % share in Kamaz. This led to Daimler Trucks and Kamaz: the establishment of two joint ventures Atego, Actros, Axor and Unimog in collaboration with Kamaz in 2010. In assembly Juiz de Fora 2012, Daimler AG and Kamaz signed the licensing agreement for Axor cabins as • Fuso Kamaz Trucks Russia Brazil well as contracts for the supply of Mer- (FKTR) cedes-Benz engines and axles to Kamaz. 50:50 joint venture between Further cooperation is in planning. Daimler Trucks and Kamaz: Fuso Canter assembly Main locations Employees*: 920 Assembly of Accelo and Actros Founded in: 1999 trucks Cooperation with Foton *As of December, 2012 Main locations in Africa Beijing China » Cape Town 1,172 employees Foundry Beijing Foton Daimler Auto- motive (BFDA) 50:50 joint venture for the production of Auman Trucks with Mercedes-Benz components32 | | 33
  19. 19. Powertrain and vehicle engineering. All global engineering activities for vehicles and components of all truck brands are centrally organized in the engineering network Truck Product Engineering. At the same time, the development locations focus on specific segments and technologies as centers of competence. Europe: Japan: Truck Product Engineering Heavy-Duty/Medium-Duty Platform Cab-over-Engine Truck Product Engineering Light-Duty/Lower-Medium-Duty Platform Cab-over-Engine, Truck Product Engineering Systems Powertrain MFTBC Buses & Engines as well as Hybrid drive trains Environment and Continuation of the product offensive: Global Hybrid Center: Fuso Canter E-Cell: Fuso Super Great Eco Hybrid: profitability: In 2012, the new long-haul transportation truck Actros Daimler Trucks’ center This CO2-free test vehicle is Tests of the long-distance Joint development of received a brother model. The Antos was specifically deve- of competence for the part of the “Shaping Future haulage heavy-duty truck Fuso a new generation of loped for distribution application and will serve alongside development of hybrid Transportation” initiative, Super Great Eco Hybrid show engines in Europe, the the Mercedes-Benz flagship truck. The new Mercedes-Benz systems. The Fuso which focuses on reducing an increase in fuel efficiency U.S. and Japan heavy-duty truck line based on the same platform is com- Canter Eco Hybrid is the pollutants, carbon dioxide, by as much as ten percent pleted through the Arocs truck for construction application. first series of economi- and fuel consumption versus conventional diesel The Arocs celebrated its world premiere in January 2013. cally viable hybrid trucks, through the utilization of powered vehicles which redeems itself clean, efficient drive for the customer within systems and alternative NAFTA: three to four years. The fuels Truck Product Engineering Heavy-Duty/Medium-Duty Conventional Platform new Canter Eco Hybrid consumes up to 23 percent less fuel than a comparable conventional Canter. Development locations Improved powertrain The Evolution of Efficiency: Natural Gas Technology: by Detroit: The Freightliner Cascadia Freightliner is the market » Europe » Asia DTNA is the first truck Evolution builds on the leader in conventional natu- » Germany » Japan manufacturer in North technologies of our previous ral gas vehicle production Stuttgart Kawasaki America that produces a models – engine efficiency, with offerings in the M2,SD Wörth Kitsuregawa Daimler Trucks complete powertrain in- advanced aerodynamics, and Cascadia models. development house, including engine, fleet management tools – Compressed natural gas » Turkey » India transmission, and axles. to deliver up to a 7 % (CNG) as well as liquefied Istanbul Chennai Through the integrated increase in fuel economy natural gas (LNG) variants Aksaray truck powertrain, Daimler over our first-generation EPA are available. Trucks is moving closer 2010-compliant Freightliner to its goal of creating Cascadia model. » South/North America R&D-employees Daimler Trucks synchronized production » Brazil » Employees worldwide: 5,583 standards and processes São Bernardo do Campo around the globe, in order » USA to manufacture products with the highest quality Portland/OR across all segments and Detroit/MI to generate economies Redford/MI of scale through higher production numbers. Gaffney/SC High Point/NC34 | | 35
  20. 20. Product range.Mercedes-Benz. Mercedes-Benz Product range
  21. 21. Medium-Duty/Heavy-Duty Trucks Mercedes-Benz Mercedes-Benz Atego Euro VI Antos Euro VIGross vehicle weight 6,5 - 16 t Gross vehicle weight 18 - 41 tVehicle use Short-radius distribution, light domestic long-distance haulage, Vehicle use Heavy-duty short-radius distribution construction sites, firefighting and municipal applications Engines 6-cylinder in-line enginesEngines 4- and 6-cylinder in-line engines Output 175 kW, 200 kW, 220 kW, 235 kW, 240 kW, 260 kW,Output 115 kW, 130 kW, 155 kW, 170 kW, 175 kW, 200 kW, 220 kW 265 kW, 290 kW, 310 kW, 315 kW, 330 kW, 350 kW, 375 kWChassis 4x2, 4x4 Chassis 4x2, 6x2, 6x2/2, 6x4 Mercedes-Benz Mercedes-Benz Atego Euro V New Actros Euro V/VI CleanDrive. Shaping Future Transportation. CleanDrive. Shaping Future Transportation. A Daimler Initiative.Gross vehicle weight 6 - 16 t Gross vehicle weight 18 - 41 tVehicle use Short-radius distribution, light domestic long-distance haulage, Vehicle use Long-distance haulage construction sites, firefighting and municipal applications Engines 6-cylinder in-line enginesEngines 4- and 6-cylinder in-line engines Output 175 kW, 200 kW, 220 kW, 235 kW, 240 kW, 260 kW,Output 95 kW, 115 kW, 130 kW, 160 kW, 175 kW, 188 kW, 210 kW 265 kW, 290 kW, 315 kW, 330 kW, 350 kW, 375 kWChassis 4x2, 4x4 Chassis 4x2, 6x2, 6x2/2, 6x4 Mercedes-Benz Mercedes-Benz Atego BlueTec Hybrid Actros Euro V CleanDrive. Shaping Future Transportation. CleanDrive. Shaping Future Transportation. A Daimler Initiative.Gross vehicle weight 11.99 t Gross vehicle weight 18 - 41 tVehicle use Short-radius distribution Vehicle use Long-distance haulage, heavy-duty short-radiusEngines 4-cylinder in-line engine distribution, construction vehiclesOutput 160 kW Engines 6- and 8-cylinder V-type enginesChassis 4x2 (wheelbases 4760 / 5360 mm) Output 235 kW, 265 kW, 300 kW, 320 kW, 335 kW, 350 kW, 375 kW, 405 kW, 440 kW Chassis 4x2, 4x4, 6x2, 6x2/2, 6x2/4, 6x4, 6x6, 8x4/4, 8x6/4, Mercedes-Benz 8x8/4 Axor Euro VGross vehicle weight 18 - 41 t Mercedes-BenzVehicle use Heavy-duty short-radius distribution, domestic Arocs Euro VI Mercedes-Benz long-distance haulage, construction sites, Product range firefighting and municipal applications Gross vehicle weight 18 - 41 tEngines 6-cylinder in-line engines Vehicle use Construction distributionOutput 175 kW, 188 kW, 210 kW, 240 kW, 265 kW, 295 kW, 315 kW Engines 6-cylinder in-line enginesChassis 4x2, 4x4, 6x2, 6x2/2, 6x2/4, 6x4, 8x2, 8x4 Output 175 kW, 200 kW, 220 kW, 235 kW, 240 kW, 260 kW, 265 kW, 290 kW, 315 kW, 330 kW, 350 kW, 375 kW, All mentioned outputs fulfill the emission standard Euro V. 380 kW, 425 kW, 460 kW Chassis 4x2, 4x4, 6x2, 6x4, 6x6, 8x2/4, 8x4, 8x4/4, 8x6/4, 8x8/438 | | 39
  22. 22. Special Trucks Mercedes-Benz Mercedes-Benz Econic BlueTec EEV Unimog U 20 Gross vehicle weight 18 - 32 t Gross vehicle weight 7.5 - 9.3 t Vehicle use Municipal applications, special vehicles, distribution Vehicle use Municipal applications, snowplow, landscaping, utility, vehicles, firefighting vehicles firefighting vehicles Engines 6-cylinder in-line engines (diesel) Engines 4-cylinder in-line engine Output 175 kW, 210 kW, 240 kW Output 110 kW, 130 kW Chassis 4x2, 6x4, 6x2/4, 8x4/4 Chassis 4x4 Mercedes-Benz Mercedes-Benz Econic NGT Unimog U 300/U 400/U 500 CleanDrive. Shaping Future Transportation. CleanDrive. Shaping Future Transportation. A Daimler Initiative. Gross vehicle weight 18 - 26 t Series U 300 Series U 400 Series U 500 Vehicle use Municipal applications, special vehicles, distribution Gross vehicle weight 7.5 - 10.2 t 11.99 - 13 t 11.99 - 16 t vehicles, firefighting vehicles Vehicle use Off-road equipment carrier, tractor vehicle, two-way vehicle Engines 6-cylinder natural gas engine Engines 4- and 6-cylinder in-line engines Output 205 kW Output 110 kW, 130 kW, 175 kW, 210 kW Chassis 4x2, 6x2, 6x4 Chassis 4x4 Mercedes-Benz Mercedes-Benz Zetros Unimog U 4000/U 5000 Gross vehicle weight 18 - 27 t Series U 4000 Series U 5000 Vehicle use Robust off-road chassis Mercedes-Benz Gross vehicle weight 7.5 - 10 t 11.99 - 14.1 t Product range Engines 6-cylinder in-line engines Vehicle use Robust off-road chassis Output 240 kW Engines 4-cylinder in-line engine Chassis 4x4, 6x6 Output 130 kW, 160 kW Chassis 4x440 | | 41