Beyond Lurk & Like

  • 2,078 views
Uploaded on

Presentation delivered at CILIP Umbrella Conference, July 2011.

Presentation delivered at CILIP Umbrella Conference, July 2011.

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
2,078
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
5
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1.  
  • 2. Business information Heritage & Local Studies Public Library USPs?
  • 3. Council/organisation priorities Financial austerity Changing patterns of use Challenge to our information role Context:
  • 4. Exacerbating the Disintermediation Perceived Web 2.0 threat?
  • 5. The Local Studies image?
  • 6. Focus on your market
  • 7. Chasing the youth market “Being where our users are” “Marketing what we do” Following bandwagons? Perceived “solutions”
  • 8.  
  • 9. The Power of Like?
  • 10.
    • Increasing visitors to the library
    • Increasing use of resources
    • Building public/council recognition
    • Increasing donations
    Web 2.0 goals?
  • 11.
    • Measures of success:
    • What you create – items posted/shared.
    • People accessing it – downloads/views.
    • Interaction with your content – comment, feedback, tagging, etc.
    • Increased enquiries
    Or These?
  • 12.
    • Measures of success:
    • Creative communities fostered.
    • Level of inter-user engagement & support.
    • Collaborative content creation.
    • Community-generated content.
    Or Rather? A changing paradigm
  • 13. Heritage Gallery
  • 14. The 'S' Factor
  • 15. Social Media
  • 16. Flickr and online forum
  • 17. Embedding Video Clips
  • 18. Community film-making
  • 19. High Street project
  • 20. Solihull Earth
  • 21. Memoryscapes
  • 22. Content creation
  • 23.
    • Strategic integration
    • Mainstreaming
    • In the library and online
    Self-organised Learning The Future?
  • 24. Family History podcasting
  • 25. Place-based information
  • 26. Relevance Visibility Strategy Integration Creativity (Radical) Trust Essentials for success
  • 27. People or Content? People AND Content Web 2.0: The Essential Mix
  • 28. Beyond Lurking and Liking
    • David Gill
    • Heritage, Information & Virtual Services Manager
    • Solihull MBC
    • e-mail: dgill@solihull.gov.uk