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The Social Performance of Mega-Software Brands: SAP vs Oracle

by on Mar 15, 2012

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Big consumer brands have always led the way in social engagement, creating and growing their Twitter and Facebook platforms. But as we enter 2012, two themes emerge, putting a twist on how brand’s ...

Big consumer brands have always led the way in social engagement, creating and growing their Twitter and Facebook platforms. But as we enter 2012, two themes emerge, putting a twist on how brand’s participate socially.

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The Social Performance of Mega-Software Brands: SAP vs Oracle The Social Performance of Mega-Software Brands: SAP vs Oracle Document Transcript