Presented by Cybez Techniques to improve your rankings with the Search Engines...

85% of all traffic on the internet is referred from a search engine 90% of all users don’t look past the first 30 results (most only view top 10) Many websites aren’t even indexed, most are poorly optimized and get very little traffic from the search engines

85% of all traffic on the internet is referred from a search engine

90% of all users don’t look past the first 30 results (most only view top 10)

Many websites aren’t even indexed, most are poorly optimized and get very little traffic from the search engines

Accumulate large index (database) of web documents to search Provide highly-relevant results to users (better than competitors) Generate revenue via paid advertising and related business ventures that typically leverage large amount of traffic

Accumulate large index (database) of web documents to search

Provide highly-relevant results to users (better than competitors)

Generate revenue via paid advertising and related business ventures that typically leverage large amount of traffic

Spider “crawls” the web to find new documents (web pages, other documents) typically by following hyperlinks from websites already in the database Search engine indexes the content (text, code) in these documents by adding it to their huge databases and periodically updates this content Search engine searches its own database when user enters in a search to find related documents (not searching web pages in real-time) Search engine ranks resulting documents using an algorithm (mathematical formula) that assigns various weights to various ranking factors

Spider “crawls” the web to find new documents (web pages, other documents) typically by following hyperlinks from websites already in the database

Search engine indexes the content (text, code) in these documents by adding it to their huge databases and periodically updates this content

Search engine searches its own database when user enters in a search to find related documents (not searching web pages in real-time)

Search engine ranks resulting documents using an algorithm (mathematical formula) that assigns various weights to various ranking factors

On-Page Factors (Code & Content) Title tags Header tags ALT image tags Content Hyperlink text Keyword frequency & density

On-Page Factors (Code & Content)

Title tags

Header tags

ALT image tags

Content

Hyperlink text

Keyword frequency & density

Researches desirable keywords and search phrases Identifies search phrases to target (should be relevant to business/market, obtainable and profitable) “ Cleans” and optimizes a website’s HTML code for appropriate keyword density, title tag optimization, internal linking structure, headings and subheadings, etc. Helps in writing copy to appeal to both search engines and actual website visitors Studies competitors (competing websites) and search engines Implements a quality link building campaign Monitors rankings for targeted search terms

Researches desirable keywords and search phrases

Identifies search phrases to target (should be relevant to business/market, obtainable and profitable)

“ Cleans” and optimizes a website’s HTML code for appropriate keyword density, title tag optimization, internal linking structure, headings and subheadings, etc.

Helps in writing copy to appeal to both search engines and actual website visitors

Studies competitors (competing websites) and search engines

Implements a quality link building campaign

Monitors rankings for targeted search terms

Research keywords related to your business Identify competitors, utilize benchmarking techniques and identify level of competition Utilize descriptive title tags for each page Ensure that your text is HTML text and not image text Use text links when possible Use appropriate keywords in your content and internal hyperlinks (don’t overdo!) Obtain inbound links from related websites Monitor your search engine rankings and more importantly your website traffic statistics and sales/leads produced Educate yourself about search engine marketing or consult a Search Engine Optimization firm or SEO Expert

Research keywords related to your business

Identify competitors, utilize benchmarking techniques and identify level of competition

Utilize descriptive title tags for each page

Ensure that your text is HTML text and not image text

Use text links when possible

Use appropriate keywords in your content and internal hyperlinks (don’t overdo!)

Obtain inbound links from related websites

Monitor your search engine rankings and more importantly your website traffic statistics and sales/leads produced

Educate yourself about search engine marketing or consult a Search Engine Optimization firm or SEO Expert

SEO Marketing Activities Plans INR 10000 INR 15000 INR 20000 Featured Services Plan I (30 Days) Plan II (45 Days) Plan III (60 Days) Website Analysis Yes Yes Yes Keyword Analysis Yes Yes Yes Competitor Analysis (Frequency) - - Once Benchmarking Targeted Keywords Yes Yes Yes Meta Tag Creation (One time) Upto 10 pages Upto 25 pages Upto 50 pages Alt Tag Creation (One time) Upto 10 pages Upto 25 pages Upto 50 pages Title Creation (One time) Upto 10 pages Upto 25 pages Upto 50 pages Web Page Content Optimization (One time) Upto 10 pages Upto 15 pages Upto 20 pages Google Sitemap Development Yes Yes Yes HTML Sitemap Development - Yes Yes Link Exchange Page Development (Static) - - Yes Manual Search Engine Submission (Frequency) - Once Twice Yellow Pages Submission (Frequency) - Once Twice Manual Directory Submission (Frequency) - Once Twice Analytics Code Generation and Implementation - Yes Yes Page Rank Report (Frequency) - - Once Broken Link Testing (Frequency) - - Once Backlinks Report (Frequency) - - Once Email Marketing (Once) - - Upto 5000 Emails