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Deluxe Marketing    Solutions   © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidentia...
Your New Added Value ServicesRetain advertisers longer. Generatemore revenue through Search.Help your customers generate l...
Who We Are   About Deluxe Corporation - A Growth       Engine for Small Businesses  History• Deluxe is a $1.34 billion com...
What We Do  We Help You Capture Revenue that      Currently Flows To GoogleHow?• We put the SEM in Advertisement• Your com...
As you know…• Search is big business, but…   – Search is hard:      • Partnering with Deluxe Makes it Easy   – Small busin...
Search Engine MarketingGoogle Sites                                                                                       ...
Rated A+ By Our Customers       © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidentia...
Deluxe Products  © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential.   8
Campaign Management Dashboard30-day rollingview of websitevisits fromSearch AdsPerformanceFunnel forLeads, visitorsand Cos...
One Click Detail on Every LeadReverseWhite Pageslook up on allphone callleadsSee thesource ofeach call(includingSocialNetw...
Social Stream: Engage with your CustomersPost toTwitter, Facebook, LinkedInand GoogleBuzz in oneshotTrack URLs andconversi...
Landing Pages © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential.   12
Features That We Include!Location Extension = 20% CTR boost with some local advertisers                    © 2010 Deluxe E...
Features That We Include!                             Site Links                             20% Click increase for deskto...
Features That We Include!Dynamic Display of your product catalog9% increase                 © 2010 Deluxe Enterprise Opera...
Key Elements of your PPC Advertising• Keyword research• Ad creation• Bid management• Dynamic key phrase insertion• Geo tar...
Join the new revolution of on line advertisement                        Christopher Waters                         Nationa...
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Reseller Demo

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Transcript of "Reseller Demo"

  1. 1. Deluxe Marketing Solutions © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 1
  2. 2. Your New Added Value ServicesRetain advertisers longer. Generatemore revenue through Search.Help your customers generate leadsand relationshipsRetain clients longer through in a singleintegrated online marketingdashboard. managed services. dfsdf © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 2
  3. 3. Who We Are About Deluxe Corporation - A Growth Engine for Small Businesses History• Deluxe is a $1.34 billion company that has been in business for almost a 100 years• Through the years, Deluxe has built a reputation as a company that combines innovation with integrity• We specialize in helping businesses acquire and retain customers we have taken part in the shift, which is the next generation on being where your customers are. © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 3
  4. 4. What We Do We Help You Capture Revenue that Currently Flows To GoogleHow?• We put the SEM in Advertisement• Your company resells our Pay-per-Click search engine campaigns to your new and existing customers• We train your sales staff & provide an account manager – available anytime• We provide you a white-label management platform and Dashboard, fully branded to your company• All campaigns managed by our Google Certified staff – in the background – unseen by your customer © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 4
  5. 5. As you know…• Search is big business, but… – Search is hard: • Partnering with Deluxe Makes it Easy – Small businesses need help: • We are a Small Business Concierge – Search marketing accounts for 50% of EVERY online ad dollar spent. • We provide the ability for you to get your share of this • The amount of money spent in Search is expected to increase in size from $18B/year in 2011 to $24B in 2014 (source: eMarketer). © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 5
  6. 6. Search Engine MarketingGoogle Sites The internet is used by Yahoo! Sites over 69.6% of the U.S. population. 60% 20% Source: Nielsen/NetRatings and Internet World Stats, March 2009) Americans conducted 10.8 billion searches at 9% Microsoft Sites the core search engines in March of 2009. (Source: comScore, March 2009) 5% 4% AOL 82% of local searchers follow up offline via an Ask.com in-store visit, phone call, or purchase. Of these, 61% made purchases. © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 6 (Source: comScore, August 2009)
  7. 7. Rated A+ By Our Customers © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 7
  8. 8. Deluxe Products © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 8
  9. 9. Campaign Management Dashboard30-day rollingview of websitevisits fromSearch AdsPerformanceFunnel forLeads, visitorsand CostsPhone Calls andLeads from WebForms in onelocation © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 9
  10. 10. One Click Detail on Every LeadReverseWhite Pageslook up on allphone callleadsSee thesource ofeach call(includingSocialNetworks)Listen to eachcall with ease © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 10
  11. 11. Social Stream: Engage with your CustomersPost toTwitter, Facebook, LinkedInand GoogleBuzz in oneshotTrack URLs andconversionsfrom yoursocial mediamarketingView all of yoursocial networkupdates in oneplace © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 11
  12. 12. Landing Pages © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 12
  13. 13. Features That We Include!Location Extension = 20% CTR boost with some local advertisers © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 13
  14. 14. Features That We Include! Site Links 20% Click increase for desktop 30% Click increase for mobile © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 14
  15. 15. Features That We Include!Dynamic Display of your product catalog9% increase © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 15
  16. 16. Key Elements of your PPC Advertising• Keyword research• Ad creation• Bid management• Dynamic key phrase insertion• Geo targeting• Conversion tracking• Recording, tracking and reporting phone calls• Personal account management, campaign monitoring & optimization• 24/7 real time reporting and analytics• Customized packages designed to meet your specific needs © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 16 16
  17. 17. Join the new revolution of on line advertisement Christopher Waters National Accounts Manager Deluxe Corp | www.deluxe.com 17748 Skypark Circle Suite 150 | Irvine, CA 92614 Office 800-325-3934 | Cell 916-764-0769 Chris.waters@deluxe.com “Deluxe is a growth engine for Small Business and financial institutions” Where Red means Go! © 2010 Deluxe Enterprise Operations, Inc. All rights reserved. Proprietary and Confidential. 17
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