InteractiveApparel Newco Proposal

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InteractiveApparel Newco Proposal

  1. 1. NEWCO: Stitching it together Interactiveapparel Fashion500 eOneGroup
  2. 2. Proposition <ul><li>3-way merger between eOneGroup, Fashion500, and Interactiveapparel addressing the growing need to satisfy the &quot;Bricks&quot; of brick-n-clicks e-commerce implementation on the Internet. </li></ul>
  3. 3. NEWCO Core Technology Sales and Marketing Vertical Expertise Distribution
  4. 4. Interactiveapparel Strategy <ul><li>Provide an end-to-end solution for the mid-market apparel and accessories industries </li></ul><ul><ul><li>Web development </li></ul></ul><ul><ul><li>Imaging </li></ul></ul><ul><ul><li>Hosting </li></ul></ul><ul><ul><li>Customer Service </li></ul></ul><ul><ul><li>Warehousing and Distribution </li></ul></ul><ul><ul><li>Marketing & Promotion </li></ul></ul>
  5. 5. Fashion500 Strategy <ul><li>To be the leading e-commerce network and services provider to the luxury and upscale apparel industry </li></ul><ul><ul><li>Scalable e-commerce technology platform </li></ul></ul><ul><ul><li>Design </li></ul></ul><ul><ul><li>Digital Imaging </li></ul></ul><ul><ul><li>Call Center </li></ul></ul><ul><ul><li>Marketing and Customer Acquisition </li></ul></ul>
  6. 6. eOneGroup Strategy <ul><li>eOne is targeting mid-market brick and mortar manufacturing, distribution, and retail customers </li></ul><ul><ul><li>Robust commerce platform offering </li></ul></ul><ul><ul><li>Consulting services for system implementation and specification </li></ul></ul><ul><ul><li>Support of B2C and B2B initiatives </li></ul></ul>
  7. 7. Combined Competitive Differentiation <ul><ul><li>8-10 contracts </li></ul></ul><ul><ul><li>Betsey Johnson </li></ul></ul><ul><ul><li>Relationships </li></ul></ul><ul><ul><li>Imaging expertise - including revenue stream for non-web </li></ul></ul><ul><ul><li>Geography (NY) </li></ul></ul><ul><ul><li>Robust e-commerce platform </li></ul></ul><ul><ul><li>Strong front-end software </li></ul></ul><ul><ul><li>Engineering talent </li></ul></ul><ul><ul><li>Sales/Marketing expertise </li></ul></ul><ul><ul><li>Relationships </li></ul></ul><ul><ul><li>8-10 contracts </li></ul></ul><ul><ul><li>FUBU and Enyce </li></ul></ul><ul><ul><li>SAP back-end license </li></ul></ul><ul><ul><li>Warehousing & Distribution </li></ul></ul>
  8. 8. Strategic Interplay (example) FUBU Procurement Inventory Management Merchandising eOneGroup Software Infrastructure .com NEWCO Inventory Management Web Operations Merchandising Marketing & Promotion Fulfillment & Returns Customer Service Demand Planning
  9. 9. “Go To Market” Strategy <ul><li>Vertical integration along the supply chain </li></ul><ul><li>Focus shift from mid-market to all markets </li></ul><ul><li>Selling components on an “as needed” basis to various groups in the supply chain both large and small </li></ul><ul><li>NEWCO will not only focus on apparel, but will focus sales efforts into profitable sectors in the B2C and B2B markets </li></ul>
  10. 10. Target Verticals <ul><li>B2C </li></ul><ul><ul><li>Consumer Products </li></ul></ul><ul><ul><ul><li>Apparel and Accessories </li></ul></ul></ul><ul><ul><ul><li>Consumer Electronics </li></ul></ul></ul><ul><ul><ul><li>Food and Beverages </li></ul></ul></ul><ul><li>B2B </li></ul><ul><ul><li>Automotive </li></ul></ul><ul><ul><li>Gas, Chemicals, and Utilities </li></ul></ul><ul><ul><li>Major Manufacturing </li></ul></ul>
  11. 11. Organizational Integration <ul><li>NY will be HQ </li></ul><ul><li>Omaha will retain all software development </li></ul><ul><li>Atlanta would have a 9 month life for transition of distribution to NY area and technology to Omaha </li></ul><ul><li>Reduction immediately in Atlanta would be 4 people and more after distribution is transferred </li></ul>
  12. 12. Combined Financials <ul><li>Combined Current Burn $308,000 </li></ul><ul><li>Combined Current Headcount 30 </li></ul><ul><li>Combined Current Revenue $200k-310K </li></ul><ul><ul><li>*Depends on 1 versus 2 licenses sold </li></ul></ul>

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