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culture360.org   Developing an Open Source social network platform & social media strategy   Connecting Asia and Europe th...
Background <ul><li>The Asia-Europe Meeting (ASEM) </li></ul><ul><li>The Asia-Europe Foundation (ASEF) </li></ul><ul><li>Cu...
IT Challenges <ul><ul><li>IT outsourcing </li></ul></ul><ul><ul><li>Limited human resources </li></ul></ul><ul><ul><li>Lim...
Re-development criteria  <ul><li>Open source  </li></ul><ul><li>Low technical barriers for entry and admin </li></ul><ul><...
WordPress Multi-User  <ul><li>Open source  </li></ul><ul><li>Huge vibrant developer community </li></ul><ul><li>Hundreds o...
WordPress Multi-User  <ul><li>Empower culture sector workers  </li></ul><ul><li>Single CMS </li></ul><ul><ul><li>Cost-effi...
WordPress Multi-User  http://magazine.wsj.com/
WordPress Multi-User  http://ourworld.unu.edu/en/
BuddyPress  <ul><li>Social Network layer </li></ul><ul><li>Friends </li></ul><ul><li>Messaging </li></ul><ul><li>User prof...
BuddyPress  http://culturadigital.br/
Developing a Social Media Strategy
Developing a Social Media Strategy  www.agendacom.com
Social Media Challenges <ul><li>Time & resources </li></ul><ul><li>Education & training </li></ul><ul><li>Control content ...
Measuring success  <ul><li>Google analytics </li></ul><ul><li>Newsletter analytics  </li></ul><ul><li>Website polls </li><...
Sharing & Collaboration Efforts  <ul><li>Culturemondo </li></ul><ul><li>Development blog </li></ul><ul><li>Open Source pla...
culture360.org Connecting Asia and Europe through Arts and Culture Valentina Riccardi Project Executive  culture360 Cultur...
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02 Culture360 2010 Tech Case Study

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Transcript of "02 Culture360 2010 Tech Case Study"

  1. 1. culture360.org Developing an Open Source social network platform & social media strategy Connecting Asia and Europe through Arts and Culture
  2. 2. Background <ul><li>The Asia-Europe Meeting (ASEM) </li></ul><ul><li>The Asia-Europe Foundation (ASEF) </li></ul><ul><li>Cultural Exchange Department </li></ul><ul><ul><li>culture360.org </li></ul></ul><ul><ul><li>2003-2009 development phases </li></ul></ul>Background
  3. 3. IT Challenges <ul><ul><li>IT outsourcing </li></ul></ul><ul><ul><li>Limited human resources </li></ul></ul><ul><ul><li>Limited technical skills </li></ul></ul><ul><ul><li>Extensive research required </li></ul></ul><ul><ul><li>Bridging the communication between IT and cultural sector </li></ul></ul>
  4. 4. Re-development criteria <ul><li>Open source </li></ul><ul><li>Low technical barriers for entry and admin </li></ul><ul><li>User friendly </li></ul><ul><li>Social Network features </li></ul><ul><li>Integrate easily with the social web </li></ul><ul><li>Enable consolidation of large number of past web projects </li></ul>
  5. 5. WordPress Multi-User <ul><li>Open source </li></ul><ul><li>Huge vibrant developer community </li></ul><ul><li>Hundreds of thousands of blogs with a single install </li></ul><ul><li>User friendly </li></ul><ul><li>Integrate easily with the social web </li></ul>http://mu.wordpress.org/
  6. 6. WordPress Multi-User <ul><li>Empower culture sector workers </li></ul><ul><li>Single CMS </li></ul><ul><ul><li>Cost-efficient </li></ul></ul><ul><ul><li>Time-efficient </li></ul></ul><ul><li>Examples </li></ul>http://mu.wordpress.org/
  7. 7. WordPress Multi-User http://magazine.wsj.com/
  8. 8. WordPress Multi-User http://ourworld.unu.edu/en/
  9. 9. BuddyPress <ul><li>Social Network layer </li></ul><ul><li>Friends </li></ul><ul><li>Messaging </li></ul><ul><li>User profiles </li></ul><ul><li>User Wire </li></ul><ul><li>Groups </li></ul><ul><li>Activity streams </li></ul>http://buddypress.org/
  10. 10. BuddyPress http://culturadigital.br/
  11. 11. Developing a Social Media Strategy
  12. 12. Developing a Social Media Strategy www.agendacom.com
  13. 13. Social Media Challenges <ul><li>Time & resources </li></ul><ul><li>Education & training </li></ul><ul><li>Control content creation or distribution </li></ul><ul><li>Harnessing social media tools more effectively </li></ul><ul><li>Data protection and privacy issues </li></ul>
  14. 14. Measuring success <ul><li>Google analytics </li></ul><ul><li>Newsletter analytics </li></ul><ul><li>Website polls </li></ul><ul><li>Newsletter polls & surveys </li></ul><ul><li>Membership numbers & activity </li></ul>
  15. 15. Sharing & Collaboration Efforts <ul><li>Culturemondo </li></ul><ul><li>Development blog </li></ul><ul><li>Open Source platform </li></ul>
  16. 16. culture360.org Connecting Asia and Europe through Arts and Culture Valentina Riccardi Project Executive culture360 Cultural Exchange [email_address] Judith Staines European Editor [email_address] Katelijn Verstraete Assistant Director, Cultural Exchange [email_address] Jeffrey Withaya Campbell Technical & Social Media Coordinator [email_address]
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