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Podcasting presentation for the 2012 Clarice Smith Teacher's Institute.

Podcasting presentation for the 2012 Clarice Smith Teacher's Institute.

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Podcasting primer presentation Podcasting primer presentation Presentation Transcript

  • Podcasting Primer WorkshopClarice Smith Teacher Institute • July 9, 2012
  • Chris Ubik
  • Pronounced: yo͞obik
  • • MA, Museum Studies, Johns Hopkins University• BA, History, University of Maryland University College
  • Laurie Stepp
  • • MA, Museum Studies, Johns Hopkins University• BFA, Maryland Institute College of Art
  • Multimedia Background What is Multimedia?
  • Podcasting Background
  • Johns Hopkins Graduate Seminar
  • Johns Hopkins Graduate Seminar• Student project, Conversations at the Textile Museum, won Gold at the 2011 MUSE Awards
  • Mmm...tasty!
  • Laurie’s team in action
  • Hillwood Estate, Museum, & Gardens
  • Hillwood Estate, Museum, & Gardens Where Fabulous Lives
  • Many parallels to this project
  • Many parallels to this project• Read an object
  • Many parallels to this project• Read an object• Write a script
  • Many parallels to this project• Read an object• Write a script• Record audio
  • Many parallels to this project• Read an object• Write a script• Record audio• Edit final project in Audacity
  • Many parallels to this project• Read an object• Write a script• Record audio• Edit final project in Audacity• All using inexpensive/free hardware and software
  • Phi AlphaTheta “Online Initiation” “AAM Goes to Cuba”
  • What you are going to learn today?
  • Digital Sound Recorder
  • Free
  • Easy to use
  • Runs on Mac or PC
  • Did I mention: Free?
  • VoiceThread“Conversations in the Cloud”
  • Web-Based Podcasting Tool
  • Subscription Part of the Institute
  • Marry Video, Stills, and Audio
  • Optionally: Prezi
  • Optionally: Prezi“Make your Presentations Zoom”
  • Online presentation tool
  • Easy to create gorgeousmultimedia presentations
  • Easy to create vertigo-inducing presentations
  • Also: Free
  • Show of Hands
  • Show of Hands• Who is familiar with podcasts?
  • Show of Hands• Who is familiar with podcasts?• Who listens to podcasts on a regular basis?
  • Show of Hands• Who is familiar with podcasts?• Who listens to podcasts on a regular basis?• Who has created podcasts before?
  • Show of Hands• Who is familiar with podcasts?• Who listens to podcasts on a regular basis?• Who has created podcasts before?• Who has used Audacity? VoiceThread? Prezi?
  • Show of Hands• Who is familiar with podcasts?• Who listens to podcasts on a regular basis?• Who has created podcasts before?• Who has used Audacity? VoiceThread? Prezi?• Who owns/uses an iPod/iPhone?
  • What is a podcast?
  • An audio file similar to a radio broadcast, which can bedownloaded and listened to ona computer, MP3 player, mobile phone, etc.
  • Etymology: iPod + broadcast
  • Published electronically in some way
  • For Example
  • Wide range of museum podcasts
  • Wide range of museum podcasts• Many podcasts produced at the Smithsonian: http://www.si.edu/podcasts/
  • Wide range of museum podcasts• Many podcasts produced at the Smithsonian: http://www.si.edu/podcasts/• Conversations with Survivors at USHMM:http:// www.ushmm.org/museum/publicprograms/ programs/firstperson/podcast/
  • Wide range of museum podcasts• Many podcasts produced at the Smithsonian: http://www.si.edu/podcasts/• Conversations with Survivors at USHMM:http:// www.ushmm.org/museum/publicprograms/ programs/firstperson/podcast/• Virtually visit overseas museums.
  • Wide range of museum podcasts• Many podcasts produced at the Smithsonian: http://www.si.edu/podcasts/• Conversations with Survivors at USHMM:http:// www.ushmm.org/museum/publicprograms/ programs/firstperson/podcast/• Virtually visit overseas museums.• iTunes U
  • Two basic types of podcasts
  • Audio
  • Audio• The original
  • Audio• The original• Surprisingly easy to create
  • Audio• The original• Surprisingly easy to create• Can blend voice, music, sound effects
  • Audio• The original• Surprisingly easy to create• Can blend voice, music, sound effects• “Theater of the mind”
  • Audio• The original• Surprisingly easy to create• Can blend voice, music, sound effects• “Theater of the mind”• Think old time radio
  • Video
  • Video• As technology has evolved, so has podcasts
  • Video• As technology has evolved, so has podcasts• Not always “video” based
  • Video• As technology has evolved, so has podcasts• Not always “video” based • Model: the “Ken Burns Effect”
  • Video• As technology has evolved, so has podcasts• Not always “video” based • Model: the “Ken Burns Effect” • No video camera needed
  • Video• As technology has evolved, so has podcasts• Not always “video” based • Model: the “Ken Burns Effect” • No video camera needed • Smaller files
  • Video• As technology has evolved, so has podcasts• Not always “video” based • Model: the “Ken Burns Effect” • No video camera needed • Smaller files • More poetic effect
  • The Good News
  • The Good News• Podcasts are easy to create
  • The Good News• Podcasts are easy to create• But first...
  • Why podcast?
  • I SeeA short film about looking at artDirected by Azazel JacobsCreative: TAXI Flash required
  • Raymond Jonson’s“Composition Four -- Melancholia” by Malcom
  • Meet Kermit
  • Ten Podcasting Ingredients
  • 1) Choose an artwork from the collection of the Smithsonian American Art Museum anddedicate time to observing and researching it
  • 2) Determine who your audience is
  • 3) Develop your personal“voice” and use it to write and edit a script before recording
  • 4) Generate an introductory“hook” to spark interest in your listeners
  • 5) Pose observations andquestions inviting listeners to look
  • 6) Provide nugget(s) ofpertinent information about the artwork
  • 7) Consider mentioning aconnection to your subject (e.g., historical or literary reference)
  • 8) End with an interestingclosing, leaving your listeners wanting more
  • 9) Speak clearly when recordingand be mindful of ambient noise
  • 10) Aim for approximately two minutes of recording (about250-300 words, depending on the inclusion of other audio)
  • Let’s get started
  • Disclaimer• While we are using specific tools and teaching a workflow using those tools, the lessons learned can be applied to any recording device and editing software.• Our use of these tools does not mean constitute an endorsement of these products. You can record audio just as easily on your cell phone or right into your computer as you can on the iPod Touch.
  • My Philosophy #1: K.I.S.S.
  • Keep it Short and Simple
  • Keep it Short and Simple• As complexity increases, so does production time
  • Keep it Short and Simple• As complexity increases, so does production time• Aim is to keep the learning curve as shallow as possible
  • Keep it Short and Simple• As complexity increases, so does production time• Aim is to keep the learning curve as shallow as possible• Add bells and whistles as time and comfort zone permits
  • Five Main Tasks
  • Five Main Tasks• Record using Voice Memos app
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes• Import into Audacity
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes• Import into Audacity• Edit in Audacity
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes• Import into Audacity• Edit in Audacity • Trim
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes• Import into Audacity• Edit in Audacity • Trim • Move
  • Five Main Tasks• Record using Voice Memos app• Transfer recording using iTunes• Import into Audacity• Edit in Audacity • Trim • Move• Export to MP3
  • The Object of the Exercise
  • The Object of the Exercise• You won’t leave here being the next podcasting maven.
  • The Object of the Exercise• You won’t leave here being the next podcasting maven.• But you could be!
  • The Object of the Exercise• You won’t leave here being the next podcasting maven.• But you could be! • Some of the most popular podcasts began in someone’s basement.
  • The Object of the Exercise• You won’t leave here being the next podcasting maven.• But you could be! • Some of the most popular podcasts began in someone’s basement. • e.g. The Leaky Cauldron’s “PotterCast.”
  • The Object of the Exercise• You won’t leave here being the next podcasting maven.• But you could be! • Some of the most popular podcasts began in someone’s basement. • e.g. The Leaky Cauldron’s “PotterCast.”• Remember, as the Good Book says:
  • Don’t Panic
  • My Philosophy #2: Keep it Free
  • Free is your friend
  • Free is your friend• Low budget ≠ low quality
  • Free is your friend• Low budget ≠ low quality• Many free tools available
  • Free is your friend• Low budget ≠ low quality• Many free tools available • Audacity
  • Free is your friend• Low budget ≠ low quality• Many free tools available • Audacity • Apple’s iLife suite (bundled with every Mac)
  • Free is your friend• Low budget ≠ low quality• Many free tools available • Audacity • Apple’s iLife suite (bundled with every Mac) • Voicethread
  • Free is your friend• Low budget ≠ low quality• Many free tools available • Audacity • Apple’s iLife suite (bundled with every Mac) • Voicethread • Prezi
  • My Philosophy #3: Have a Plan
  • Create a Gameplan
  • Create a Gameplan• Know what you want it to sound like
  • Create a Gameplan• Know what you want it to sound like• Script it
  • Create a Gameplan• Know what you want it to sound like• Script it• Stay flexible
  • Create a Gameplan• Know what you want it to sound like• Script it• Stay flexible • Setbacks will occur
  • Create a Gameplan• Know what you want it to sound like• Script it• Stay flexible • Setbacks will occur • Interviewee gave a fantastic quote
  • Create a Gameplan• Know what you want it to sound like• Script it• Stay flexible • Setbacks will occur • Interviewee gave a fantastic quote • Didn’t hear the A/C unit kick in until we were reviewing the material.
  • Elements of a quality podcast
  • Hook
  • Hook• Mentioned earlier, but bears repeating
  • Hook• Mentioned earlier, but bears repeating• A good hook will grab the listener’s attention
  • Hook• Mentioned earlier, but bears repeating• A good hook will grab the listener’s attention• I favor pop culture references
  • Hook• Mentioned earlier, but bears repeating• A good hook will grab the listener’s attention• I favor pop culture references • e.g. using Ocean’s 12 to introduce subject of Fabergé Eggs.
  • Hook• Mentioned earlier, but bears repeating• A good hook will grab the listener’s attention• I favor pop culture references • e.g. using Ocean’s 12 to introduce subject of Fabergé Eggs.
  • Music
  • Music• Intro, bump, outro
  • Music• Intro, bump, outro• Fade in/out
  • Music• Intro, bump, outro• Fade in/out• Watch length
  • Music• Intro, bump, outro• Fade in/out• Watch length • Too long and you’ll bore your audience
  • Music• Intro, bump, outro• Fade in/out• Watch length • Too long and you’ll bore your audience• Most importantly...
  • Keep it Royalty Free
  • Keep it Royalty Free• Fair-use is a mine-field, especially when publishing online
  • Keep it Royalty Free• Fair-use is a mine-field, especially when publishing online• Good sources (see Ning for links):
  • Keep it Royalty Free• Fair-use is a mine-field, especially when publishing online• Good sources (see Ning for links): • The Free Sound Project
  • Keep it Royalty Free• Fair-use is a mine-field, especially when publishing online• Good sources (see Ning for links): • The Free Sound Project • Absolute Sound Effects Archive
  • Keep it Royalty Free• Fair-use is a mine-field, especially when publishing online• Good sources (see Ning for links): • The Free Sound Project • Absolute Sound Effects Archive • Internet Archive
  • Interviews
  • Interviews• Both live and pre-recorded
  • Interviews• Both live and pre-recorded • Live: traditional Q&A
  • Interviews• Both live and pre-recorded • Live: traditional Q&A • Pre-recorded: sound bites
  • Interviews• Both live and pre-recorded • Live: traditional Q&A • Pre-recorded: sound bites• Additional voices enliven even a short podcast
  • Interviews• Both live and pre-recorded • Live: traditional Q&A • Pre-recorded: sound bites• Additional voices enliven even a short podcast• Make sure you introduce the speaker
  • Content
  • Content• Know your audience
  • Content• Know your audience • Ocean’s 12 for a kid-oriented podcast?
  • Content• Know your audience • Ocean’s 12 for a kid-oriented podcast?• Use humor sparingly
  • Content• Know your audience • Ocean’s 12 for a kid-oriented podcast?• Use humor sparingly • Effective tool, but runs risk of becoming too jokey
  • Content• Know your audience • Ocean’s 12 for a kid-oriented podcast?• Use humor sparingly • Effective tool, but runs risk of becoming too jokey • Avoid in-jokes, esoteric humor
  • Examples Abound!
  • Examples Abound!• Interwebs, iTunes,YouTube,Vimeo
  • Examples Abound!• Interwebs, iTunes,YouTube,Vimeo• Also:
  • Examples Abound!• Interwebs, iTunes,YouTube,Vimeo• Also: • Radio
  • Examples Abound!• Interwebs, iTunes,YouTube,Vimeo• Also: • Radio • TV
  • Examples Abound!• Interwebs, iTunes,YouTube,Vimeo• Also: • Radio • TV• Inspiration can come from unlikely sources
  • Who is comfortable with digital recording and editing tools?
  • This could be you
  • To Recap:
  • What you will learn
  • What you will learn
  • What you will learn Record Transfer Import Edit Export
  • But First: Hands-on iPod Demo• Turning the iPod on/off• Plugging in the microphone• Plugging in the headphones• Volume controls
  • Step 1: Record the Audio (hands-on)
  • Voice Memos• Blue icon on the iPod Touch•Tap and you’ll see the image on the right
  • Record Button
  • Record Button Sound Meter
  • Go to VoiceRecord Button Memos Sound Meter
  • Record Buttonbecomes a
  • Top turns red Record Buttonbecomes a
  • Top turns red Record Buttonbecomes a Stay out of the red
  • Top turns red Record Buttonbecomes a Stay out of the red Hit pause button to stop recording
  • For bestrecording
  • For best recording•Hold approx. 6” from mouth
  • For best recording•Hold approx. 6” from mouth•Speak slowly and clearly
  • For best recording•Hold approx. 6” from mouth•Speak slowly and clearly•Use an external mic
  • Go to your voice
  • Touch thistriangle for playback
  • ThisTouch this triangletriangle for leads you playback astray
  • ThisTouch this triangletriangle for leads you playback astray
  • Step 2: Transferring the recording to iTunes (hands-on)
  • Step 3: Importing into Audacity
  • Step 3: Importing into Audacity• Step 1: Sync with iTunes
  • Step 3: Importing into Audacity• Step 1: Sync with iTunes• Step2: Find recording in Voice Memos folder
  • Step 3: Importing into Audacity• Step 1: Sync with iTunes• Step2: Find recording in Voice Memos folder• Step 3: Drag and drop file from iTunes to Audacity
  • Step 3: Importing into Audacity• Step 1: Sync with iTunes• Step2: Find recording in Voice Memos folder• Step 3: Drag and drop file from iTunes to Audacity• Works with audio, sound effects, music
  • Step 4: Editing inAudacity (hands-on)
  • But first: save your project!
  • But first: save your project!• Save right to the desktop
  • But first: save your project!• Save right to the desktop• Naming convention: lastname_podcast (e.g. ubik_podcast)
  • But first: save your project!• Save right to the desktop• Naming convention: lastname_podcast (e.g. ubik_podcast) • The MP3 you export will have the same name.
  • But first: save your project!• Save right to the desktop• Naming convention: lastname_podcast (e.g. ubik_podcast) • The MP3 you export will have the same name. • The presentation you create will have a similar name (e.g. ubik_presentation.ppt)
  • Basic Editing
  • Basic Editing• Two techniques:
  • Basic Editing• Two techniques: • Trim
  • Basic Editing• Two techniques: • Trim • Move
  • Basic Editing• Two techniques: • Trim • Move• Just like a word processor!
  • Basic Editing• Two techniques: • Trim • Move• Just like a word processor!• More advanced (as comfort level permits):
  • Basic Editing• Two techniques: • Trim • Move• Just like a word processor!• More advanced (as comfort level permits): • Recording into Audacity
  • Basic Editing• Two techniques: • Trim • Move• Just like a word processor!• More advanced (as comfort level permits): • Recording into Audacity • Music
  • Basic Editing• Two techniques: • Trim • Move• Just like a word processor!• More advanced (as comfort level permits): • Recording into Audacity • Music • Multiple Tracks
  • Audacity Editing Cheatsheet is available on Ning!
  • Step 5: Exporting MP3 (hands-on)
  • Finis!
  • But wait! There’s more!
  • VoiceThread (hands-on)