Opportunities For Law Firms In Social Media - Presentation Transcript
Christian Sinclair, MD
Who owns your
Twitter account
Important points:
•Highlights legal issues
depending on how social media
accounts are setup
•Focuses on Twitter but could
be applied across different
platforms
•Could be an issue SBLSG helps
companies settle (billing hours)
•Potentially incorporated into
Social Media Usage Guideline
•More here on who owns your
‘connections’
•More on social media ‘non-
compete contracts’
Foley Hoag
•Multi-industry law firm
•AmLaw200
•Podcasts
•Multiple blogs depending on
subject content
•Blogs are multi-authored
•Prominent use of video blogs
•Prominent use of RSS feeds
Law Firms on Twitter
•As of 1/31/09, few of AmLaw
100 on Twitter
•Complete list on LawyerKM
blog (click pic to access)
•Blogger is a lawyer: Patrick
DiDomenico. Knowledge
Management professional
living in New York City.
•Check out the comments on
this post
Lawyers on Twitter
•JDSupra blog has 700+ and
growing list of lawyers on
Twitter
JDSupra Presentation
•Example of use of
presentations already created
to share and create more
attention for law firm/lawyer
•This one happens to be on
Social Media as well.
Reasons why Social
Media may lead to
more billing
Law firm may need to protect
current clients from social
media
•Defamation, Privacy Torts, IP
infringement
•Trade Libel
•Trade Secrets
•Securities Fraud
•Selective Disclosure
•Gun-jumping
•Forward-looking statements
•Employment issues
•User privacy
•Discovery
16 Reasons to Tweet
on Twitter
Click through to see the
reasons.
Deloitte 2009 Ethics &
Workplace Survey
•Excellent study. A MUST
READ! (click through)
•74% of employees surveyed
say it’s easy to damage a
company’s reputation on social
media.
•58% of executives agree that
reputational risk and social
networking should be a board
room issue, but only 15% say it
actually is.
•27% of employees surveyed
don’t consider the ethical
consequences of posting
comments, photos, or videos
online — and more than one-
third don’t consider their
boss, their colleagues, or their
clients.
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