Measuring the reach of your social media efforts is a good first step--but it’s not enough. Chris will describe the social tools that aggregate, syndicate, and amplify Harvard’s message to the world, including integration with Facebook’s open graph and real-time Twitter collaboration via Social Flow.
Chris Traganos is the Web Developer responsible for Harvard University’s main website and WordPress-powered Harvard Gazette news site.
Originally posted at http://www.slideshare.net/harvardwww/analytics-and-social-tools-in-practice
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