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Sprinting Towards Innovation
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Sprinting Towards Innovation

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We have heard about how developers use Sprints as an agile tool to get code shipped. How about using a similar concept for innovating on an idea? Ideas are abundant and many times teams struggle to …

We have heard about how developers use Sprints as an agile tool to get code shipped. How about using a similar concept for innovating on an idea? Ideas are abundant and many times teams struggle to figure out which ideas to pursue. Design Sprints use a design-thinking-like process to understand which ideas are worth moving to the next steps. In this interactive workshop you'll learn:

How to research an idea's merit from a customer's perspective
How to gain insights from that data (and how different the data may be from what you might expect)
Modifying, evolving or killing an idea based on that research, prototyping and feedback


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  • 1. Sprinting to INNOVATION C. Todd Lombardo @iamctodd Ethan Bagley @ebagslolz
  • 2. re he rk wo We this e do nd w (a @ebagslolz @iamctodd ime) he t all t
  • 3. How do you know if an idea is any good?
  • 4. Research Insights Ideation Prototype Test
  • 5. Research Insights Ideation Prototype Test
  • 6. research
  • 7. A = Interviewer B = Speaker c = Observer
  • 8. Observation Observation
  • 9. One Minute...
  • 10. C = Interviewer A = Speaker B = Observer
  • 11. One Minute...
  • 12. B = Interviewer C = Speaker A = Observer
  • 13. One Minute...
  • 14. What did you.. see? HEAR? OBSERVE?
  • 15. insights
  • 16. Observation Observation
  • 17. Observation Observation Trend
  • 18. Observation Observation Trend Market DAta
  • 19. Observation Observation Trend Market DAta Insight
  • 20. “I like chocolate ice cream” Hand get messy because of dripping
  • 21. “I like chocolate ice cream” Hand get messy because of dripping clean-up
  • 22. “I like chocolate ice cream” Hand get messy because of dripping clean-up Like sweet, need portable
  • 23. So what’s the problem?
  • 24. five Minutes...
  • 25. Reframe it
  • 26. Too Broad HMW redesign dessert?
  • 27. Too Broad Too Narrow HMW redesign dessert? HMW design a cone for ice cream that won’t drip?
  • 28. Too Broad Too Narrow Just Right HMW redesign dessert? HMW design a cone for ice cream that won’t drip? HMW redesign ice-cream to be more portable?
  • 29. Two Minutes...
  • 30. What are you solving for?
  • 31. Ideation
  • 32. rules: Individual 1st defer judging quaNTITY over QuaLity
  • 33. 6-up: six different ideas in 5 minutes
  • 34. FIVE MinuteS...
  • 35. Dot vote CONVERGE: VENN DIAGRAM 2X2 MATRIX
  • 36. Dot vote CONVERGE: VENN DIAGRAM 2X2 MATRIX
  • 37. Thought Process Evolution
  • 38. Thought Process Evolution Observation
  • 39. Thought Process Evolution Observation Trend
  • 40. Thought Process Evolution Observation Trend Insight
  • 41. Thought Process Evolution Observation Trend Insight Refined Problem
  • 42. Thought Process Evolution Observation Trend Insight Refined Problem
  • 43. prototype
  • 44. make. test. learn.
  • 45. What is the most important question to answer? How might we test it? Make a tangible artifact to test
  • 46. What is the most important question to answer? How might we test it? Make a tangible artifact to test
  • 47. Diagram
  • 48. Diagram role-play
  • 49. Diagram role-play Model
  • 50. Diagram role-play Model Mockup
  • 51. Example
  • 52. FIVE MinuteS...
  • 53. TEST
  • 54. TEST WITH TWO DIFFERENT TEAMS
  • 55. TWO MinuteS per test
  • 56. Tip: don’t try to sell it!
  • 57. good? WHAT WORKED..? Bad? Unexpected?
  • 58. so... what just happened?
  • 59. there are frameworks
  • 60. and frameworks
  • 61. and more frameworks
  • 62. IDEO XPLANE CHESKIN CONIFER COOPER FROG FITCH MELVILLE
  • 63. they’re all quite similar
  • 64. !! KS AN TH @ebagslolz @iamctodd !! ox S o G

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