4. The Official Logo (Marketing Use ONLY)
The CorePLUS Logo
The CorePLUS logo consists of two parts;
the Cloud and the Brand Name.
The Official CorePLUS Logo
The official CorePLUS logo consists of two
linear color “gradients.”
Color Gradient: A smooth blending of shades from
light to dark or from one color to another.
The Cloud - Silver Gradient
The Brand Name - Green Gradient
Guidelines for Logo Use
The Official CorePLUS Logo is for CorePLUS
Marketing Staff use ONLY.
Re-Creation: ...DON’T DO IT.
The CorePLUS logo consists of custom
spacing, custom leading, custom colors,
custom proportions, custom alignment and
a custom typeface.
Inaccurate replication of any aspect of the
CorePLUS logo is a misrepresentation of
the company and it’s marketing/branding
efforts.
3
5. Secondary Logos (General Use)
C: 64 C: 0
C o l o r
C o l o r
The CorePLUS Logo
The CorePLUS logo consists of two parts; M: 0 M: 0
the Cloud and the Brand Name.
Y: 91 Y: 0
B a c k g r o u n d
B a c k g r o u n d
K: 0 K: 100
The Secondary CorePLUS Logo
The Secondary CorePLUS logo comes in
four different colors; each one is only to be
used along with its respective background R: 99 R: 35
and font colors (as shown in the image to
the right). G: 188 G: 31
B: 84 B: 32
Guidelines for Logo Use
The Secondary CorePLUS Logo is for
General Use.
To assure a high quality image,
C o l o r
C o l o r
ONLY USE LOGOS PROVIDED BY CorePLUS.
Pure White Background
Pure White Background
Re-Creation... DON’T DO IT.
The CorePLUS logo consists of custom
Pure Black Text
Color Values on Pg. 8)
C+ Grey Text
spacing, custom leading, custom colors,
B a c k g r o u n d
B a c k g r o u n d
custom proportions, custom alignment and
a custom typeface.
Inaccurate replication of any aspect of the
CorePLUS logo is a misrepresentation of
the company and it’s marketing/branding
efforts.
4
6. Logo ClearSpace
ClearSpace for CorePLUS Logos
In avoidance of clutter and inaccurate
association with other entities, DO NOT
place any image or text within the Logo
ClearSpace, depicted by green boxes in the
image on the right.
5
11. Approved Typefaces
Helvetica-Light is CorePLUS’s standard typeface. It is available on
Helvetica all operating systems as well as it is PDF and Web-Safe.
Light
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Light Oblique
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Bold
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Gotham
Light
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Light Italic
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Bold
abcdefghijklmnopqrstuvwxyv
ABCDEFGHIJKLMNOPQRSTUVWXYZ
The Gotham Typeface is only to be used in CorePLUS marketing or 1234567890
advertising efforts. It is not PDF-Safe and is not Web-Safe.
10
12. Spelling and Terminology
CorePLUS
CoreDesk
CoreStore
Spelling and Terminology
CorePLUS consists of multiple components,
each of which have a unique spelling.
CoreEngine
The image on the right depicts the proper
spelling of all CorePLUS-coined terminology.
Take note of capital letters
and compound words.
Disclaimer: The fonts (Bold, Italic, etc...)
used in the image on the right are of no
importance. Please Disregaurd. CoreDev
CoreGrid
CAMP
(Cloud and Application Management Platform)
11
14. Letterhead and Business Card
Name,
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras interdum consectetur dapibus.
Nam id tortor fdfdsaoin eleifend interdum eros id gravida. Vivamus sed malesuada erat. Sed ut
lectus massa. Nam eu augue nisi, eu dictum leo. Sed est neque, gravida non bibendum eget,
cursus a libero. Curabitur elit arcu, hendrerit et auctor eget, congue mattis metus. Donec
sollicitudin suscipit aliquet.
Jonathan Doe
Title/Position Vestibulum sollicitudin elit et sem tincidunt eget dictum eros tempor. Sed commodo tellus ac
sapien consectetur porta. Integer imperdiet quam sit amet orci ultricies tristique tristique lorem
fermentum. Vivamus eu leo felis, at aliquam urna. Nunc pulvinar, lectus at convallis pretium, mi
est sodales tortor, sit amet sodales lacus mauris sit amet neque. Proin viverra vulputate nunc at
rutrum. Duis eu nisl nisi. Curabitur non nibh non purus porta cursus. Cras posuere commodo
ante, eu porta purus mollis quis. Integer dapibus auctor elit, gravida mattis tellus suscipit at.
Aliquam interdum nulla sed nisi sagittis semper. Duis vitae magna vel est tempor lobortis. Fusce
eget magna nunc. Nulla lfdsadfuctus placerat euismod. Maecenas at ullamcorper mauris.
7920 Beltline Road, Suite 1005. Dallas, TX 75254 Integer aliquam commodo ligula, vitae sagittis eros ullamcorper eu.
o555.555.5555 m555.555.5555 Fusce elementum hendrerit tellus, a pellentesque tortor consequat sed. Vestibulum libero erat,
youremail@coreplusworld.com tincidunt in gravida sed, vulputate nec nunc. Donec id fringilla sapien. Donec eu tempor sem.
www.coreplusworld.com Nam nunc nulla, molestie congue ornare at, laoreet ut leo. Vivamus odio justo, ultricies id tempor
ornare, lobortis id ipsum. Sed tempus dolor elementum dolor egestas faucibus. In hac habitasse
platea dictumst. Cras ut orci odio. Etiam nec blandit quam. Maecenas in justo lacus.
Donec cursus, nisl sed imperdiet pellentesque, augue orci hendrerit nisl, a tristique velit eros
non nisl. Suspendisse aliquet risus et ipsum suscipit suscipit. Curabitur accumsan dui a libero
pulvinar eget ultrices ante ullamcorper. Nulla ac adipiscing sapien. Nunc imperdiet ligula at
ligula tincidunt elementum. Aenean congue, ante nec commodo suscipit, mi quam scelerisque
purus, eget mattis nulla lorem vitae diam. Praesent diam turpis, hendrerit pretium interdum a,
iaculis congue erat. Nulla facilisi. Nunc mollis urna et quam dignissim ultrices. Sed quis urna sit
amet elit laoreet consequat. Curabitur eu massa sem, nec euismod nisl. Pellentesque nulla
diam, aliquam luctus adipiscing non, porttitor in erat. Nulla sodales fringilla augue sit amet
faucibus. Aenean eu mauris sodales sapien pellentesque vehicula vitae in enim. Nunc tristique
elementum velit dictum scelerisque. Aenean commodo fringilla velit, at dignissim enim fringilla
vel.
Integer eleifend lectus vitae lacus suscipit sit amet pellentesque urna mattis. Vivamus bibendum
tristique mollis. Nam tristique fringilla lorem, vitae molestie turpis ornare id. Curabitur nec est
lobortis tellus convallis ultricies. In commodo facilisis vulputate. Integer tincidunt pharetra
lobortis. Praesent et leo at eros tincidunt molestie. Mauris eget arcu lobortis sapien pulvinar
ornare. Aliquam nibh dui, facilisis vitae luctus a, imperdiet a orci.
Your Name
Your Title
Phone Number Format > XXX.XXX.XXXX ext.XXX
Your Email Address
7920 Beltline Road, Suite 1005. Dallas, TX 75254
888.574.8810
www.coreplusworld.com
13
15. Marketing Documentation
General Motors White Paper Title
Customized Tools for the Enterprise White Paper Subtitle
C o r e P L U S C a s e S t u d y C o r e P L U S W h i t e P a p e r
Enhancing Marketing Programs
In today’s enterprise, the ability to go from concept to implementation is more than ever critical. The
Introduction
importance of managing a budget while delivering market leading results is a challenge with which even
the Fortune 500 are faced. Implementation of a Cloud Management
Platform is now critical for enterprises
The difference between success and failure in this fast paced environment is knowing which tools
and government agencies of all sizes.
will provide you the best results. During a recent program launch, General Motors was faced with a
Choosing a complete cloud solution that
significant challenge.
+ Key Point #1 provides the security, agility, accessibility
and that maintains the network integrity
that is required can be challenging. As
General Motors Needs + Key Point #2 the cloud marketplace becomes overrun
with single solution providers, it is
necessary to understand the demands
1. Scalable customer prospecting tool
2. Fraud prevention and real time data analysis
3. Cross market integration and program roll out
+ Key Point #3 of the enterprise and ensure that the
cloud solutions being considered meet
all the expectations of the enterprise. As
+ Key Point #4
4. Progressive marketing scalability MDM (Mobile Device Management) and
BYOD (Bring Your Own Device) become
commonplace, the need for robust cloud
The Problem: Expansive Marketing Program Management
General Motors and their program management team needed to implement a consistent and scalable
+ Key Point #5 management platforms that provide
affordable solutions becomes critical to
the technology industry.
marketing program tool from which every dealer across all regions could benefit. The challenge in
working across regions is that marketing initiatives were often very different based on customer buying
patterns and product need. From a corporate marketing programs perspective, this often meant
dealers would follow a paper-based process to track potential buyers that saw a corporate promotion The Leading Cloud and Application Management Platform on the Market
or advertisement. It was difficult to accurately track the success of these programs because of the
manual data entry, overall data consolidation and potential point of failure at the data collection level. CorePLUS is a cloud technology that provides a simple, secure way to manage IT and deliver any
Additionally, concerns around accuracy of the data and integrity of the data were raised because there application, to any device, on-demand. CorePLUS enables companies and government agencies of
was no process to verify the actual customer information. any size to cost effectively move to the cloud for all their computing needs. The CorePLUS CAMP
(Cloud Application and Management Platform) solution is next generation technology that provides
The Participants: Identifying Key Players For Success infrastructure, provisioning, management and computing services to a CorePLUS Virtual Private Data
Center, on premise Private Data Center, or Hybrid solution.
As with many global enterprises, General Motors was faced with having to understand exactly who was
involved in the marketing programs and what specific role these people or organizations played. With
the understanding that every dealer had different staffing levels, the corporate team was faced with
trying to determine a simple solution to a major data mining initiative. The corporate team at GM turned
to their trusted marketing, development and outreach partners to determine what solutions were most
viable and could efficiently scale. The teams turned to CorePLUS to meet their objectives.
The Solution: Leveraging Expertise
The solution that CorePLUS developed is a highly scalable, single user interface that solves the critical
needs associated with:
CorePLUS is proud to be a
strategic partner with NBrella®
CorePLUS Solution
in offering world-class backup,
data recovery, and encryption
to our customers. Additionally,
CorePLUS is in process to meet
1. Cross Market Utilization and speed to market from concept to FedRAMP requirements.
program launch
2. Results oriented metrics tools
3. Fraud prevention and data intelligence
4.Real time analysis, integration, data transformation and mapping
CorePLUS • 7920 Beltline Road Suite 1005 Dallas, Texas 75254 • 888.574.8810 • sales@coreplusworld.com CorePLUS • 7920 Beltline Road Suite 1005 Dallas, Texas 75254 • 888.574.8810 • sales@coreplusworld.com
14
16. Forms and Contracts
Master Service
Agreement
Reseller Agreement
Company Name: _______________________________________________________________________________________________________________
Company Address: _______________________________________________________________________________________________________________
Billing Address: _______________________________________________________________________________________________________________
Technical Contact: ___________________________________________ Title: ___________________________________________
Phone Number: ___________________________________________
Company Name: _______________________________________________________________________________________________________________ Email: ___________________________________________
___________________________________________
Company Address: _______________________________________________________________________________________________________________ FEIN/SSN: ___________________________________________
Trial Period Start: ___________________________________________
Billing Address: _______________________________________________________________________________________________________________ End: ___________________________________________
Technical Contact: ___________________________________________ Title: ___________________________________________ Introduction
Phone Number: ___________________________________________ Email: ___________________________________________ (MSA) shall constitute a binding contractual agreement between CPW Group, Inc. d/b/a
This Master Service Agreement
CorePLUS, and _____________________________(“Customer”) located at _________________________________________
___________________________________________ FEIN/SSN: ___________________________________________
The MSA shall include the Terms of Service (“TOS”), Acceptable Use Policy (“AUP”), Service Level Agreement (“SLA”),
Trial Period Start: ___________________________________________ End: ___________________________________________
and Privacy Agreement (“PA”). Customer hereby agrees to be bound by all terms in this MSA.
Terms of Service (TOS)
This Agreement is made and entered into this ________ day of _____________ 2012, between:
A. Services
to by the Customer. All provisions of this MSA are hereby incorporated by reference in any executed SOW.
____________________________________________________
INDEPENDENT TECHNOLOGY VENDOR (CorePLUS) ____________________________________________________
____________________________________________________
CPW Group, Inc (d/b/a CorePLUS), a Delaware Company. B. Excluded Services
____________________________________________________
____________________________________________________
7920 Beltline Rd. #1005 Custom or third party software Agreement
____________________________________________________ installation not contracted or wrapped by CorePLUS, software maintenance and
____________________________________________________
Dallas, TX 75254 troubleshooting on software not provisioned by CorePLUS, software patches and upgrades, custom scripts not
____________________________________________________ 1. Relationship
____________________________________________________ supplied by CorePLUS.
____________________________________________________
____________________________________________________ ____________________________________________________
____________________________________________________ C. Terms and Conditions
____________________________________________________
(Hereinafter referred to as “CorePLUS“) (Hereinafter referred toTerms and Conditions under which CorePLUS provides all Services are as follows:
The as the “Reseller”)
1. Customer, on behalf of itself and its subsidiaries, hereby retains CorePLUS to provide Services in accordance with this
Witnesseth
2. Unless otherwise creates for
WHEREAS, CorePLUS has developed technology that allows access to applications from most devices andprovided an in a Statement of Work or Change Order, services to be provided under a Statement of
application delivery platform for Cloud computing; and Work for Services shall have an initial term of two (2) years from the Effective Date, which term shall be renew automatically
annually unless either party provides written notice to the other party of at least 60 days of the renewal date.
WHEREAS, CorePLUS holds all intellectual property rights to the T echnology; and
3. Except as otherwise provided in a Statement of Work or Change Order, Customer shall pay CorePLUS its then-current
WHEREAS, CorePLUS desires to engage Reseller to market and distribute the T rates for erritory; and
echnology in the TServices provided in the Statement of Work, as such rates may be adjusted from time to time. All CorePLUS rates
are exclusive of any applicable sales, use, value-added, or other federal, state or local taxes, or any import duties or tariffs
WHEREAS, Reseller possesses the necessary general technical expertise as well as imposed on the subject matter or transactions under this Agreement, and Customer shall be responsible for all such taxes,
the marketing and distribution
organization to promote, market and distribute the Technology in the Territory; and duties and tariffs, except that CorePLUS shall be responsible for any corporate franchise taxes imposed on CorePLUS by CorePLUS _____
law and for any taxes based on its net income or gross receipts. Reseller _____
WHEREAS, CorePLUS desires to appoint Reseller and Reseller desires to be appointed as a reseller of the T echnology in 1
the Territory. 4. CorePLUS will never sell or disclose Customer’s contact information or Customer lists to any third party, unless required
NOW THEREFORE, in consideration of the mutual covenants and agreements contained herein, the parties agree as CorePLUS _____
follows: Reseller _____
1
CorePLUS _____
Reseller _____
1
15
17. Proposal Template
B u s i n e s s P r o p o s a l B u s i n e s s P r o p o s a l
Heading
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut eget nisi dui. Morbi condimentum
molestie arcu nec facilisis. Praesent viverra velit sed ligula fermentum egestas. Vestibulum eget
libero dolor. Pellentesque eget sem nisl. Nulla eu sagittis nulla. Aliquam dictum molestie
adipiscing.
Sub Header
Vestibulum et quam nec mi posuere molestie. Pellentesque sit amet sapien massa, vitae
hendrerit enim. Nullam hendrerit posuere turpis, non rhoncus velit vestibulum in. Phasellus
venenatis, tellus sit amet tristique varius, lorem turpis iaculis mi, eu euismod orci tortor in tellus.
Aenean in enim ante. In aliquam placerat imperdiet. Curabitur purus elit, egestas ac sodales
sed, ultrices sit amet felis. Integer a augue dolor. Fusce nunc tellus, rhoncus vel volutpat ut,
lobortis a diam. Proin tincidunt justo sed dolor iaculis mollis in vitae enim. Ut pretium euismod
risus id venenatis. Mauris consequat lorem sit amet felis egestas iaculis aliquam tortor luctus.
Integer tristique vulputate turpis vitae pellentesque.
Curabitur vulputate orci id ante scelerisque venenatis. Donec vitae turpis velit. Vivamus leo nisl,
lacinia sit amet tincidunt ac, interdum vel nulla. Mauris vitae justo tellus, sit amet facilisis odio.
Cras ante nisi, mattis in laoreet nec, rhoncus id ante. Proin fermentum leo id sem lacinia
pulvinar. Fusce vel purus nulla. Praesent facilisis turpis vel purus facilisis vitae porta enim
ullamcorper. Nulla volutpat, arcu non porta imperdiet, nulla mauris varius tellus, in fermentum
nibh nunc ut erat. Nulla semper nibh et quam sagittis tempor. Proin nec turpis vulputate dolor
Proposal for:
fermentum mollis ut eu nibh. Ut sit amet erat nulla. Etiam lorem tellus, gravida facilisis semper
non, vulputate at neque. Fusce magna mi, auctor vel consectetur non, elementum sit amet
Enter Potential Client Company
sapien.
Sub Header
1.1.12
Vestibulum et quam nec mi posuere molestie. Pellentesque sit amet sapien massa, vitae
hendrerit enim. Nullam hendrerit posuere turpis, non rhoncus velit vestibulum in. Phasellus
venenatis, tellus sit amet tristique varius, lorem turpis iaculis mi, eu euismod orci tortor in tellus.
Aenean in enim ante. In aliquam placerat imperdiet. Curabitur purus elit, egestas ac sodales
sed, ultrices sit amet felis. Integer a augue dolor. Fusce nunc tellus, rhoncus vel volutpat ut,
lobortis a diam. Proin tincidunt justo sed dolor iaculis mollis in vitae enim. Ut pretium euismod
risus id venenatis. Mauris consequat lorem sit amet felis egestas iaculis aliquam tortor luctus.
Integer tristique vulputate turpis vitae pellentesque.
Heading
And
Helvetica Bold Centered Vertically
Horizontally
Helvetica Light Centered Vertically And Horizontally
Every Other Row At 12% Black (grey)
No Lines -- Clean Simple
All Rows At Least 0.4 inches Tall
1 2
16
18. Instructional Documentation
CoreDesk Access for
Windows
CoreDesk Access for
Windows
This topic provides the steps and setting descriptions to use the Ericom Blaze client to connect to CoreDESK. Use the
Steps Description
Select the Ericom Blaze application or alias to open the Ericom Blaze client. By
1 tab.
Table of Contents
Table of Contents 1 Ericom Blaze
Client
Ericom Blaze Client Application Installation 2 In the section of the
Enter the computer name or IP address of the computer you
Installation Overview 2 are connecting to.
2
Installation Details with Images 3
CoreDesk Access for: Tab: ‘General’
6
6
Password Enter the password that is associated with you provided username
‘Login Settings’ 6
‘Ericom Blaze’ 7
Tab: ‘Display’ 8
Tab: ‘Local Resources’ 8
‘Remote Audio’ 9
‘Local Resources and Devices’ 9
Tab: ‘Programs’ 10
Tab: ‘Experience’ 11
Tab: ‘Gateway’ 12
6
1
17
19. Email Resources
Email Campaign Template
Email Signature Template
First Last Name
Position Title
CorePLUS
7920 Beltline Road, Suite 1005, Dallas, TX 75254
o(888) 574-8810 c(000) 000-0000
coreplusworld.com
18
