Be Shy

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Be Shy

  1. 1. Shy Spring 2008 Christina Davis Lauren Heaberlin Ashley Pritchett
  2. 2. Shy Spring Collection 2008
  3. 3. Target Market Educated women 25-35 Upper-middle class Earns $40,000—50,000 Romantic, dressy attire for outdoor activities such as going to the beach, on a picnic, or a day on the yacht.
  4. 4. Priceline Conservative Trendy Advanced High-end Dolce and Gabbana Michael Kors Missoni Moderate Arden B Juicy Couture Betsy Johnson Budget Limited Forever XX! Brass Plumb
  5. 5. Inspiration <ul><li>Our inspiration comes from weekends sitting on the beach, soaking up the golden rays of the sun. Listening the chirping birds, breaking waves, and gentle wind. Watching the boats sail by with a glass of champagne in hand. Admiring the beauty of the coastal regions. </li></ul>
  6. 6. Line Direction <ul><li>Every woman wants to look beautiful and feel special. The Shy collection is filled with flowing lines that complements a women body and makes her feel flirty and young. The collection is made for the women who loves to travel to the beach or pack a picnic for two. </li></ul>
  7. 7. Sleeveless Flower Top <ul><li>Slightly fitted, yet flowing top secured with a fabric covered button around the neck. The flower adds a feminine, flirty look. The perfect length for a day outdoors, and with a sweater could be used inside for a more dressy event. </li></ul><ul><li>Machine wash cold on gentle cycle. Lay flat to dry. </li></ul><ul><li>100% Polyester </li></ul><ul><li>$52.99 </li></ul>
  8. 8. Sleeveless Flower Top Garment Analysis Fabric construction Woven, satin Seam Superimposed, plain Seam finish 500 Class, box stitch Hem finish Folded hem Shaping devices Gathering, neckline Silhouette Natural Closures Back button Length Hip Interfacings N/A Linings N/A Waistline Natural Neck/collar Halter Sleeves/cuff Sleeveless Pockets N/A
  9. 9. Sleeveless Flower Top Material Cost Item Cost/Amount Needed Total Poly Satin Silk flower Button Thread 2.99/yard, 1.5 yards 2.50, 1 needed 0.28, 1 needed 1.43/spool, 1 needed $4.48 $2.50 $0.28 $1.43 Material Cost $8.69 Wholesale Price $26.07
  10. 10. Olive Pencil Skirt Light weight channel length skirt. Sits at the natural waistline, with a zipper and buckle closure off center. Can be used for a semi-dressy look for the office or a comfortable day outside with friends. Machine wash cold on gentle cycle. Tumble dry low. Fashion Fabric: 65% Polyester 35%/ Lining: 100% Cotton Suggested Retail Price: $76.99
  11. 11. Olive Pencil Skirt Garment Analysis Fabric construction Woven, plain Seam Superimposed, plain Seam finish 500 Class, box stitch Hem finish Rolled hem Shaping devices Gore Silhouette Y-line, channel line Closures Front zipper Length Knee length Interfacings N/A Linings Inside of skirt Waistline Natural Neck/collar N/A Sleeves/cuff N/A Pockets N/A
  12. 12. Olive Pencil Skirt Material Cost Item Cost/Amount Needed Total Broadcloth Batiste lining Zipper Thread Buckle 1.87/yard, 1.5 yards 2.99/yard, 1.5 yards 3.50, 1 needed 1.43/spool, 1 needed 1.00, 1 needed $2.80 $4.48 $0.28 $1.43 $1.00 Material Cost $8.69 Wholesale Price $26.07
  13. 13. Long Sleeve, Keyhole Blouse Long sleeve, light weight and flowing polyester chiffon blouse with gathering at the cuffs and neckline. Sits a little below the natural waist line. The keyhole, fastened at the neckline with a self-covered button, gives a flirty and fun, yet still causal look, perfect for a day spent with friends at the beach. Machine wash cold on gentle. Tumble dry low. 100% Polyester Suggested Retail Price:$66.99
  14. 14. Long Sleeve Keyhole Blouse Garment Analysis Fabric construction Woven, plain Seam Superimposed, plain Seam finish 500 Class, box stitch Hem finish Rolled , scalloped Shaping devices Gathering Silhouette Natural Closures Button, neckline Length Natural Interfacings N/A Linings Inside of blouse Waistline Natural Neck/collar Flat, enclosed seam Sleeves/cuff Set in, long sleeve Pockets N/A
  15. 15. Long Sleeve Keyhole Blouse Material Cost Item Cost/Amount Needed Total Poly chiffon Button Lining Thread 2.50/yard, 1 yard 0.14/3 needed 1.50, 1 yard 1.43/spool, 1 needed $2.50 $0.42 $1.50 $1.43 Material Cost $10.12 Wholesale Price $33.40
  16. 16. Cuffed Mini Shorts Rich, deep chocolate colored corduroy mini shorts, with cuffed edges. Double button and zipper closure, give a semi-casual look, that can be dress up at dusk. One in-seam pockets on right and left side paired with a single welted pocket on the back right complete the look for a warm day on the shore. Machine wash cold, with like colors. Tumble dry on low. 100 % cotton Suggested Retail Price: $49.99
  17. 17. Cuffed Mini Shorts Garment Analysis Fabric construction Knit, corduroy Seam Superimposed, plain Seam finish 500 Class, box stitch Hem finish Folded hem, cuffed Shaping devices Yolk Silhouette A-line Closures Combination zipper and button Length Mini Interfacings Pockets and waistband Linings N/A Waistline Natural Neck/collar N/A Sleeves/cuff N/A Pockets 2 inseam pockets, 1 single welt back pocket
  18. 18. Cuffed Mini Shorts Material Cost Item Cost/Amount Needed Total Corduroy Zipper Button Interfacing Thread 3.50/yard, 1 yard 0.83,1 needed 0.39, 1 needed 1.50/yard, 1/8 yard 1.43/spool, 1 needed $3.50 $0.83 $1.50 $0.19 $1.43 Material Cost $7.45 Wholesale Price $24.58
  19. 19. V-Neck Shirt Dress The V-Neck dress is comfy, flowy, anytime of the day dress. You can dress it up with heels or just wear it at the beach with flip flops or bare feet. It’s a breezy fabric so when it gets chilly at night you are still able to be comfortable with the long sleeves. Machine wash cold, tumble dry on low. 100% cotton Suggested retail price: $88.99
  20. 20. V-Neck Shirt Dress Garment Analysis Fabric construction Woven, twill Seam Superimposed, plain seam Seam finish 500 overedge, box stitch Hem finish Double folded hem Shaping devices Gathering at shoulders, back yoke, seam down center Silhouette A-line Closures N/A Length Mid-Thigh Interfacings N/A Linings Body of dress Waistline Natural Neck/collar Low cut V-Neck Sleeves/cuff Set in / Long Sleeve, Close-Band cuff Pockets N/A
  21. 21. V-Neck Shirt Dress Material Cost Item Cost/Amount Needed Total Batiste Thread Sheer lining 2.99/yard, 2 yards 1.43/spool, 1 needed 2.99/yard, 2 yards $5.98 $1.43 $5.98 Material Cost $ Wholesale Price $
  22. 22. Tailored Pants These deep blue denim pants are a great asset for any outdoor activity. Whether you are on a boat or just hanging out at the beach these comfy tailored pants are a sure win in our book. Roll them up or wear them down with heels, you can do anything with these dark blue pants! Wash inside out cold with like colors, tumble dry low 98% cotton 2% Lycra™ Suggested retail price: $99.99
  23. 23. Tailored Pants Garment Analysis Fabric construction Woven, twill Seam Superimposed, plain Seam finish Flat Felled seam Hem finish Folded hem Shaping devices Basic Block Silhouette Wide leg jean Closures Front zipper, Metal button Length 34 inch inseam Interfacings waistband Linings Inside pockets Waistline Natural Neck/collar N/A Sleeves/cuff N/A Pockets 2 in-seam pockets on front; 2 double welted pockets on back
  24. 24. Tailored Pants Material Cost Item Cost/Amount Needed Total Denim Zipper Button Thread 6.99.yard, 1.5 yards 1.65/each, 1 needed 0.78/each, 1 needed 1.48/spool, 1 needed $11.18 $1.65 $0.73 $1.48 Material Cost $15.09 Wholesale Price $49.78
  25. 25. Be…

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