Internet Positioning System
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Internet Positioning System Internet Positioning System Presentation Transcript

  • IPS Platform (Internet Positioning System)
    withbuilt-in SEO engine and latest CMS functionalities
  • IPS Platform (internet Positioning System)
    withbuilt-in SEO engine and latest CMS functionalities
    JTOOW 
    A New WAY to Create your website and to Position your brand on the Web
    An all-in-oneunique software platformtoautonomouslymanageyour website, whethera single or multiple domain portalofanysize, whilstrunning in parallelinnovative and automated SEO activitiesthusreachingexceptionalperformancesofvisibility on the web and searchenginespositioning.
    Jtoow’s automationsperfectlyreflectallof Google implementedlogics, leadingto a significantreduction in relatedcosts in lieuofeffective and lastingresultsovertime, even on inflatedthemes (keywords) whosesearchleadstocompetitivenessformillionsofresults.
    Technologyinnovationexistswhen a unique software platform can automateall SEO activitiesto generate primarypositioning on searchenginesalike, henceautomating the indexingprocesses in closecorrelationwith a website entirecontent. A platformthatadapts in real-time withanymodificationperformed on a website or web portal.
    Thisismadepossibleafteranextensive and in-depthscientificresearchofGoogle logicsthrough a deductiveprocessofartificialintelligence.
    Each and everypageof the website, foritisbuilt on a robustrangeofsemanticsalgorithms, willbepertinentlyindexed and positionedtoincreasetraffic and to generate incremental turnover. Frompagesofcatalogues, correlatedproducts, services and offers – allwithunlimitedkeywords.
    No longerwillidentifying single “key words” benecessarytoenhanceyour website, thusbeingboundtoboth a limited set and to a selectionmade on static data. Shiftyour focus on the market and dynamicallyfollowits trend.
  • IPS Platform (internet Positioning System)
    withbuilt-in SEO engine and latest CMS functionalities
    Jtoow
    SEO based on a newparadigm
    SEO = Technology
    Traditional SEO approach: Keywords
    keywordsidentifyyour websitecontent
    hierarchicactivities on specific and preemptedkeywords
    astaticapproachforyour market
    Jtoow SEO approach: Key-Contents
    your website contents generate and identifykeywordsbased
    on searchresults pace
    a 360° activityforcontentsgeneration based on algorithmicsemantics
    tofollowsearchengineslogics
    a dynamicapproachforyour market!
    View slide
  • SEO CASE historyTOURISM INDUSTRY:
    Business identity: luxury villa resortin EternalRome’s Villa Pamphili area;
    Target: gain web visibilityforholidaysvillasforrental, awardsceremony, weddings, business events, meetings and film location forshooting. Focusing on exclusive look and feel, and the outstandingservicesoffered;
    Oursolution:
    Migrate the originalbrand website toJtoow IPSplatform;
    SEO-orientedsitemapoptimizationto match targets;
    SematicscontentsoptimizationwithourJtoow SEO AssistantTool;
    DynamicapproachtopositioningwithKey Contentactivities;
    new website identity:
    Domain creation date:2010-07-19
    Previousindexationpenetration:nil
    Languages: Eng - Ita;
    N°ofpages: 18 per language;
    PageRankaverage position: 0 of10
    Booking Engine Provider:Xenia Booking
    Sample results 3 monthspost Jtoowimplementation:
    + 65% unbrandedorganicvisits;
    In excessof 80 keywordspositioned in Google Top 10 results (1°Page);
    Reached high competitivenessformillionsofresults;
    View slide
  • SEO case historyTOURISM INDUSTRY:
    A selectionofstrategickeywordsfor the business:
    The new .com (English) website hasalsoreached high competitiveness in internationalmarkets:
    Targetsreached and a growing pace …
    * Click toview the position on the Google Serp
    the Jumpisdone!
  • SEO CASE historyE-COMMERCE industry:
    Business identity: online sale formotorcycleapparels and multi-brandaccessories;
    Target : establishitsownBrandwhilelaunchingitsnew e-commerce platformtogain and retain a growing market share;
    Oursolution:
    Migrate the originalbrand website toJtoow IPS platform;
    SEO-orientedsitemapoptimizationto match targets;
    SematicscontentsoptimizationwithourJtoow SEO AssistantTool;
    DynamicapproachtopositioningwithKey Contentactivities;
    New business identity:
    Domain creation date:2006-01-25 (no Jtoow)
    Previousindexationpenetration: low
    Languages: Ita;
    N°ofpages: approx1.300;
    PageRankaveragepositiong: 1 of10
    E-commerce module:Jtoow (since2010)
    Sample results 2010 vs 2009 (before& afterjtoowimplementation):
    + 630% unbrandedorganicvisits;
    In excessof 250 relevantkeywordspositioned in Google Top 10 (1°page);
    Reached high competitivenessformillionsofresults;
  • SEO CASE historyE-COMMERCE industry:
    A selectionofstrategickeywordsfor the business:
    Over1.500 keywords, a mix ofgeneric and specificones, indexed in Google Top 20 positions.
    Top 10 competitors are now mega Portalssuchastwenga, trovaprezzi, ebay, and shoppydooanddirectproductsmanufacturers.
    Year 2009
    Year 2010
    Organicpositioning steady on the e-commerce market’s maximumattainable, withexceptionalvisitsincrease and pagesvisited greatersuersloyaltyratio  turnover 2010 + 450%
    Targetsreachedin 2010 and a growing pace in 2011!
    * Click toview the position on the Google Serp
    the Jumpisdone!
  • SEOCASE historySERVICES INDUSTRY:
    Business identity: distributeservices and productsfortelecominfrastructurecorporations;
    Target : launchofnew website and quicklygainvisibilityacross multiple internationalmarketssuchasU.S.A., Brazil and the AfricanContinent
    Oursolution:
    Migrate the originalbrand website toJtoow IPSplatform;
    SEO-orientedsitemapoptimizationto match targets;
    SematicscontentsoptimizationwithourJtoow SEO AssistantTool;
    DynamicapproachtopositioningwithKey Contentactivities;
    New business identity:
    Domaincreation date: 1996-05-23 (no Jtoow)
    Previousindexationpenetration: medium-low
    Languages: Ita - Eng;
    N°ofpages: approx1.500;
    MaximumPagerankreached: 3 of10
    Jtoowimplementedsince: 2010
    Sample results 2010 vs 2009 (post jtoowimplementation):
    + 650% unbrandedorganicvisits;
    In excessof 160keywordsstrategicallypositioned in Google Top 10 (1°page);
    Reached high competitivenessformillionsofresults;
  • SEO CASE historySERVICES INDUSTRY:
    A selectionofrelevantkeywordsfor the business objectives:
    Gainedvisibility in over 170 Countries in the world. Attainedstrenghtheningsale transactionsfrom North American, Brazilian, African and Asianmarkets.
    Targetsreached in 2010 and a growing pace in 2011!
    Worldwide Visibility
    2009 vs 2010
    the Jumpisdone!
  • Some NEW “JUMPERS” ARE COMING IN q2 2011
    e-commerce
    services
    tourism
    Hotel Veronesi La Torre
    LuxuryResortof the Calzedonia Fashion Group
    Alternativemood
    European Market Placewithdynamic sale ofvirtualstore
    Idrobase Group
    Corporate Site representing 4 worldwide Brands in the Pressurized Water sector
    Vetreria Antichi Angeli
    World’s first hand-made
    glassworksfactorytoadopt
    Jtoowtechnology
    Hotel Brunelleschi
    Leisure & Business Hotel in the heartofFlorence
    Portaventura (mobi)
    Mobile device-builtnew website forEurope’s secondlargestThemedPark
  • March 2011: THE JUMP IS DONE!
    Hotel Brunelleschi
    Leisure & Business Hotel in the heartofFlorence
    Brunelleschihotelflorence.com
  • Some NEW “JUMPERS” ARE COMING IN q3 2011
    e-commerce
    Food&Beverage
    tourism
    2 FlorenceHotels
    The smallestchainof the world, a brandnewexperience!
    Discovery-Expedition
    Discovery’s brandnewapparelslinefor online sales!
    Brunchybar
    Made in Italy newfoodexperience
    withhome-grownproducts and ingredients
    finance
    wine
    real estate
    Saint George Cap. Man.
    Fund Management and AdvisoryforoneofEurope’s mostrenowned Financial Group: Fondiaria-SAI
    Gabetti Franchising
    FascinatingVenice’s first Real Estate Agency
    De TARCZAL
    Internationallyacclaimed wine grower in Italy’s world famous Trentino Alto Adige region
  • COLLECTION OF some “JUMPERS” in the 2011
    fromItaly..
    fromSpain..
    fromSwiss..
  • wantbe the nextone?
    up yourlevel...just jump!