Technological Convergence Among the New and Conventional Technologies --- The Case of Online Journalism
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Technological Convergence Among the New and Conventional Technologies --- The Case of Online Journalism

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Presentation by Denis Chabrol, Managing Editor, Demerara Waves Media Inc.

Presentation by Denis Chabrol, Managing Editor, Demerara Waves Media Inc.
Session: Meeting the Content Needs of Mobile-Based Agriculture Services
on 5 Nov 2013
ICT4Ag, Kigali, Rwanda

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Technological Convergence Among the New and Conventional Technologies --- The Case of Online Journalism Presentation Transcript

  • 1. Technological Convergence Among the New and Conventional Technologies --The Case of Online Journalism
  • 2. About Guyana Where is Guyana?
  • 3. Population Distribution Total population: Just under 1 million Coastal density Main agriculture area New large scale agriculture areas Contribution of agriculture to GDP
  • 4. Agriculture Communication Available channels of communication radio, newspapers, television, Internet Limited level of education Constraints to Access to relevant Information *government gate-keeping *credibility
  • 5. Technological Convergence Technological convergence can be defined as the application of two or more different technologies to achieve an enhanced desired outcome across a number of platforms Internet Radio is the live or delayed webcasting of audio content Terrestrial radio currently offers that capacity via FM, AM and in some rare cases Shortwave Several terrestrial also broadcast on the Internet
  • 6. Technological Convergence Internet webcasts reach a wider audience through partnering terrestrial stations e.g. Caribbean Week of Agriculture Accessibility via mobile devices High quality is guaranteed Costs are lower compared to the deployment of other technologies Real-time interactivity with participants is possible The technology is highly mobile to take it to the field and factory Engaging the audience via Social Media
  • 7. Next Steps for Technological Convergence for Agriculture Increase public awareness across conventional and New Media about the availability of content on the said New Media Take advantage of more literate and tech savvy farmers Teach ICT and Agriculture in schools to create a new generation of ICT-ready farmers who can take advantage of technological convergence Integrate the provision of information about weather, climate and plant diseases into New Media and regular news content Involve Agriculture Extension Officers in the application of Internet Radio as a cost effective and efficient means of communication Train a new cadre of radio producers to leverage the technology
  • 8. Distance Education Technological Convergence can facilitate Distance Education by engaging farmers and other stakeholders in geographical and interestclusters to share their stories about challenges, constraints and solutions Integrated into such content can be nutritionists, economists, weather services, school teachers, marketers et al to facilitate cross-fertilization of agriculture-related themes
  • 9. Expected Outcomes More ICT literate stakeholders in agriculture The creation of wider local, regional and international networks on agriculture issues The sharing of solutions to common challenges Greater involvement of youth in agriculture given their inclination to be more tech savvy Overall, there will be a vibrant agriculture sector in which the major stakeholders at all levels will be continuously engaged and involved via radio, internet radio, the core website and Social Media.
  • 10. Expected Outcomes More ICT literate stakeholders in agriculture The creation of wider local, regional and international networks on agriculture issues The sharing of solutions to common challenges Greater involvement of youth in agriculture given their inclination to be more tech savvy Overall, there will be a vibrant agriculture sector in which the major stakeholders at all levels will be continuously engaged and involved via radio, internet radio, the core website and Social Media.