Developing, Deploying and Accessing ICT services on Mobile Phones

Developing, Deploying and Accessing ICT services on Mobile Phones Stéphane Boyera World Wide Web Foundation CTA ICT Observatory 2009 2 November 2009 [email_address]

Co-chair of W3C Mobile Web for Social Development
Mission: Exploring and Understanding the barriers of using Mobile and Web Technologies in ICT4D
Home: http://www.w3.org/2008/MW4D/
Head of Web in Society Program of the Web Foundation
Mission: Working toward having all people benefiting the Web
Home: http://www.webfoundation.org
Introduction Copyright © 2009. World Wide Web Foundation. All rights reserved

Everywhere
>4 billions subscribers
80% of the world population covered
Lots of Potential and Interests in the development sector
Few Services, Users and Organizations using them
Lack of Knowledge and expertise
Lack of tools
Mobile Phones… Copyright © 2009. World Wide Web Foundation. All rights reserved

A Swiss Army Knife:
SMS
Voice
Mobile Web
USSD
Social Networks
IM
…
Mobile Phones… Copyright © 2009. World Wide Web Foundation. All rights reserved

User Barriers
Illiteracy, languages, trust, training…
Infrastructure, handset
Service Provider Barriers
Development and support
Deployment
Costs and business models
But lots of barriers Copyright © 2009. World Wide Web Foundation. All rights reserved

Strengths
Available on all phones and networks, free reception of content
Using a well-known feature of the phone
Lasting and reusable Information
Many free and open-source tools and examples
Easy to implement, without external interventions (operators, etc.)
Work with unstable, unreliable network connection
Weaknesses
Textual content not supporting many languages
No discoverability, no bookmarking
High costs for service providers: network + hardware
Limited interactions
SMS Copyright © 2009. World Wide Web Foundation. All rights reserved

Principle
Calling a number
Using your voice or the phone keypad to interact with the application
Strengths
Available on all phones and networks
Natural way of communication
Offer solutions to provide services to illiterate people and in all languages of the world
Using a well-known feature of the phone
Can be bookmarked
Many free and open-source tools and examples
Easy to implement, without external interventions (operators, etc.)
Voice Copyright © 2009. World Wide Web Foundation. All rights reserved

Weaknesses
Connected mode only (e.g. no offline use, no lasting/reusable information)
Requires expensive infrastructure
No discoverability
High costs for users or service providers
Limited interactions
Solutions
Proprietary, platform/infrastructure specific option
Standardized application platform integrated to the Web: VoiceXML family of technologies
Voice (2) Copyright © 2009. World Wide Web Foundation. All rights reserved

Principle:
Using a mobile browser on phone and Data services (GPRS…)
Strengths
Cheaper than SMS or Voice (up to 1000 times)
Web technologies: easy to develop, many free hosting services, hardware independent, powerful interfaces, multimedia…
Lots of resources and very active domain: W3C Mobile Web best practices, Geolocation, tools...
Discoverability
Replicability
Mobile Web Applications Copyright © 2009. World Wide Web Foundation. All rights reserved

Weaknesses
Require Data-service and minimal features on phones
Configuration and training required
Lots of potential but lack of awareness
Off-line browsing not working well
Solutions
Opera mini or similar browsers
Widgets, widgets engines, and widget stores
Mobile Web Applications (2) Copyright © 2009. World Wide Web Foundation. All rights reserved

USSD, Native applications, IM, SN…
Lots of interesting stories but
Issues
Very specific applications
Operator Dependence
Expert Programming
Lack of tools
Support
…
Other technologies Copyright © 2009. World Wide Web Foundation. All rights reserved

Short term
Voice applications
Bridging gaps with traditional media, particularly radio
Simple Mobile Web applications
Mid term
Widgets
Longer term
Multimedia Web applications (video…)
Guidelines for interfaces for illiterate people
Guidelines and support for new languages in the ICT world
Future Copyright © 2009. World Wide Web Foundation. All rights reserved Copyright © 2009. World Wide Web Foundation. All rights reserved

Mobile Phones are Swiss Army Knives
Identify the local context and the local challenges
Select the most appropriate technology
Share, collaborate and reuse what others have done
Rely on local human networks, knowledge and structure
The domain is changing quickly
Data-service, broadband
Handsets
Technologies
Conclusion Copyright © 2009. World Wide Web Foundation. All rights reserved

W3C Mobile Web for Social Development Interest Group
MW4D Roadmap: http://www.w3.org/2008/MW4D/wiki/roadmapv2
MW4D repository of resources: http://www.w3.org/2008/MW4D/wiki/
MW4D home page: http://www.w3.org/2008/MW4D/
W3C Workshop on the role of Mobile technologies in Development
December 2006, Bangalore, India: http://www.w3.org/2006/07/MWI-EC/exec_summary.html
June 2008, Sao Paulo Brazil: http://www.w3.org/2008/02/MS4D_WS/exec_summary.html
April 2009, Maputo, Mozambique: http://www.w3.org/2008/10/MW4D_WS/exec_summary.html
World Wide Web Foundation: http://www.webfoundation.org
References Copyright © 2009. World Wide Web Foundation. All rights reserved

Developing, Deploying and Accessing ICT services on Mobile Phones

by CTA on Nov 03, 2009

Accessibility

Categories

Tags

Upload Details

Usage Rights

2 Embeds 12

Statistics

Developing, Deploying and Accessing ICT services on Mobile Phones — Presentation Transcript

http://observatory2009.cta.int	10
http://www.slideshare.net	2