Chapter 6 Part 2 Cst229
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Chapter 6 Part 2 Cst229

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    Chapter 6 Part 2 Cst229 Chapter 6 Part 2 Cst229 Presentation Transcript

    • Chapter 6, part 2 Behavioral Guides
    • Beliefs
      • Belief – we perceive some relationship between things that may not seem related
      • Much of our thinking about how/why we exist come from beliefs and superstitions and/or creation myths
    • Worldview
      • Assumptions and beliefs about the nature of reality, how the world started, why we are here, God, etc
      • This ideas / beliefs color the way we act and see other in the world (are they doing things like we are? Are we correct, are we?)
    • Attitudes
      • Groups of beliefs organized around a focal point that predisposes you to behave in a certain way ; learned tendencies on how to act toward certain things
      • Emotional responses toward things / people; changes with learning and maturity
    • Attitude Formation
      • We are not born with attitudes
      • We form attitudes in the following ways:
      • Socialization – our parents/friends try to instill the “right” attitudes in us
      • Experience – we LEARN to like things that fill our needs and dislike those that do not
    • Attitude Formation
      • 3. Personality – our overall personality colors our view of the world; if you are a pessimist, your attitudes will reflect that
    • Characteristics of Attitude
      • 1. Direction – favorable or unfavorable feeling toward an issue, may also be non-feeling if it is not important
      • 2. Degree – how strongly we feel toward an issues; again, can be non-feeling or apathy
    • Characteristics of Attitude
      • 3. Endurance – how long we have held this idea; these can change as a result of shifting reference groups
      • Attitudes can change in response to altered reinforcement contingencies – attitudes can change because people intentionally convince them to change