From impact to activationCase ‘How on Earth’ – CSR campaign forEssent                                         Eleonoor Hin...
From Ambition to Impact
Incorporation into culture andbehaviour
Interventions in the spotlightMVO minutes
Interventions in the spotlight‘How on earth can you make a difference’
Interventions in the spotlight‘How on earth can you make a difference’
Interventions in the spotlight‘How on earth can you make adifference’
Interventions in the spotlightSustainability Day
Interventions in the spotlightSustainability Day
Interventions in the spotlightSustainability Day
Presenters                  “De Presenters -             De CR „verhalenvertellers‟ van                       Essent.     ...
• Majority of Essent Staff aware of  campaign• Majority of Essent Staff  understands meaning of CSR for  Essent• How on Ea...
Session 6, Hexspoor & Hintzen
Session 6, Hexspoor & Hintzen
Session 6, Hexspoor & Hintzen
Session 6, Hexspoor & Hintzen
Session 6, Hexspoor & Hintzen
Session 6, Hexspoor & Hintzen
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Session 6, Hexspoor & Hintzen

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CSR in the oil & energy industry

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Session 6, Hexspoor & Hintzen

  1. 1. From impact to activationCase ‘How on Earth’ – CSR campaign forEssent Eleonoor Hintzen Robert Hexspoor October 2011
  2. 2. From Ambition to Impact
  3. 3. Incorporation into culture andbehaviour
  4. 4. Interventions in the spotlightMVO minutes
  5. 5. Interventions in the spotlight‘How on earth can you make a difference’
  6. 6. Interventions in the spotlight‘How on earth can you make a difference’
  7. 7. Interventions in the spotlight‘How on earth can you make adifference’
  8. 8. Interventions in the spotlightSustainability Day
  9. 9. Interventions in the spotlightSustainability Day
  10. 10. Interventions in the spotlightSustainability Day
  11. 11. Presenters “De Presenters - De CR „verhalenvertellers‟ van Essent. Vanuit de eigen interesse, werkgebied en betrokkenheid”
  12. 12. • Majority of Essent Staff aware of campaign• Majority of Essent Staff understands meaning of CSR for Essent• How on Earth well known• Participation of employees in CSR related activities increased significantly• All measured through employee satisfaction survey

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