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Fundamentals of CSR
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Fundamentals of CSR

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This is the first presentation of the CII CSR online educational series for NGOs …

This is the first presentation of the CII CSR online educational series for NGOs

This presentation covers

-Conceptional framework of business responsibility and sustainability
- Overview of international standards and norms for CSR and disclosure
- Role of NGOs in business responsibility
- Case review


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  • These are not mutually exclusive. SA800 is primarily a certification standard but also defines management systems with needs to adopted when implementing the standard
  • Transcript

    • 1. Corporate Social Responsibility BusinessResponsibility Corporate Citizenship Sustainability04/09/14 1 Webinar for NGOs Conducted by: Soumitra Ghosh (Founder CEO, CSO Partners)
    • 2. Conceptual framework of business responsibility Overview of international standards and norms Role of NGOs/CSOs in business responsibility Case review
    • 3. CSR Perspectives
    • 4. CSR Perspectives
    • 5. Viewing CSR in a wider context of ‘responsibility ‘
    • 6. CSR motivation Source: Wikipedia
    • 7. Source: UNESCAP (United Nations Economic and Social Commission for Asia and the Pacific ) Publication Business Responsibility perspective
    • 8. ……is not just an international phenomena
    • 9. NVG perspective Business Responsibility
    • 10. Companies Act perspective
    • 11. Conceptual framework of business responsibility Overview of international standards and norms Role of NGOs/CSOs in business responsibility Case review
    • 12. International Accountability Standards (IAS)
    • 13. Types of IAS Principal Based -Broadly defined principles with regard to social and environmental problems - Used as a guideline for action and starting point for dialog Certification Based -Involve certification, verification and monitoring against predefined criteria -degree of assurance that stated standards are actually being met Reporting Standard Based -A comprehensive and standardized frameworks for economic, social and environmental reporting - Foster transparency and accountability while at the same time enables comparisons Process Based -It focus on the question of how corporate accountability can be achieved - IT offers essential managerial guidance on how corporate accountability can be achieved Soruce: Dirk Ulrich Gilbert, Andreas Rasche and Sandra Waddock
    • 14. Principle Based -UN Global Compact -OECD Guidelines -CERES Certification Based -SA 8000 - ISO 14001 Process Based -AA 1000 -ISO 26000 Reporting Standard Based -GRI -BBA’s Forge Standard -CERES (Facility Reporting Project) -Green House Gas Protocol for Project Accounting Types of IAS
    • 15. IAS
    • 16. GRI (Global Reporting Initiative)
    • 17. Facility Reporting Project (A CERES Project)
    • 18. Forge standard and green house gas protocol
    • 19. Reporting formats - National
    • 20. Reporting formats – Companies Act
    • 21. Reporting formats – Companies Act
    • 22. Reporting formats – Companies Act
    • 23. Conceptual framework of business responsibility Overview of international standards and norms Role of NGOs/CSOs in business responsibility Case review
    • 24. Emergence of NGOs in BR arena
    • 25. Emergence of NGOs in BR arena
    • 26. Emergence of NGOs in BR arena
    • 27. Role of NGOs in CSR Activist Resource agency Franchisee Policy influencer Market enablerConsumers’ Voice Advisor Impleme nter Norm setter
    • 28. Conceptual framework of business responsibility Overview of international standards and norms Role of NGOs/CSOs in business responsibility NGO Campaigns
    • 29. Nike and changed labour policy • In 1991 – a report was published on working conditions and wage levels at Nike’s Indonesian factories • Initial response was resistance, arguing that it could not be held accountable for conditions in factories that it did not own • In 1993 ‘Press for Change’ an NGO dedicated to raising awareness of labor conditions and wages in Nike’s overseas plants • A wave of media attention and harsh criticism of Nike’s practices followed
    • 30. Nike and changed labour policy • In 1998 Nike announced a number of reforms, including raising the minimum ages of sneaker and apparel workers to 18 and 16, respectively, adopting U.S. clean air • Shortly after, Nike became significantly more involved in both formal and informal attempts to address labor conditions abroad • It took an active role in forming the Fair Labor Association (FLA), an entity designed to audit, monitor and enforce working conditions in member factories around the world Source: The Power of Activism – Debora L Spar
    • 31. • Data revealed that in 2007 60% of India’s children and 41–60% of women aged 15–49 were iron deficient • Partnership between Naandi, Britania and GAIN – Naandi – Had an MOU with the government of Andhra for the mid day meal scheme and by 2007 was feeding 5 lakh children – Britania –Leading food company and its biscuits had a penetration of 60% of the homes – GAIN – a swiss foundation that built partnerships between the public and private sector, enabling innovative solutions to improve nutrition on a large scale by providing financial and technical support Public private partnership for delivering nutrition through fortification
    • 32. • Britannia partnered with the Naandi Foundation to bring iron- fortified biscuits to 150,000 children in the Indian state of Andhra Pradesh through Naandi’s midday meal program • Global Alliance for Improved Nutrition (GAIN) had made it possible to procure the biscuits from Britannia at cost • Britannia followed this with micronutrient fortification including other commercial biscuit brands Public private partnership for delivering nutrition through fortification Source: Business Innovation to Combat Malnutrition – Case study
    • 33. For further clarifications and guidance please contact: soumitra.ghosh@csopartners.org.in