Story telling :  Not just for bedtime anymore
 
WHY  AUDIENCES  NEED TO HEAR STORIES
Fun
Emotions
 
WHY  SPEAKERS  NEED TO TELL STORIES
Entertain
Connect
Get Attention
Interact
Set Agenda
BRAIN  SCIENCE BEHIND STORIES
 
63%
5%
ELEMENTS  OF A GOOD STORY
Fit with Purpose
What is a good story?
Get  L ost in the Story: Plot Character Setting Rich Detail
Levelling and Sharpening
 
 
SIX TYPES  OF STORIES
STRIVE
S hare Knowledge
F oster Teamwork
R eveal Yourself
I nitiate Action
T ransmit Values
E xpress Vision
 
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Storytelling

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A brief discussion of the reasons to tell stories, the brain science behind stories and some basic story-telling principles.

Published in: Business
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Transcript of "Storytelling"

  1. 1. Story telling : Not just for bedtime anymore
  2. 3. WHY AUDIENCES NEED TO HEAR STORIES
  3. 4. Fun
  4. 5. Emotions
  5. 7. WHY SPEAKERS NEED TO TELL STORIES
  6. 8. Entertain
  7. 9. Connect
  8. 10. Get Attention
  9. 11. Interact
  10. 12. Set Agenda
  11. 13. BRAIN SCIENCE BEHIND STORIES
  12. 15. 63%
  13. 16. 5%
  14. 17. ELEMENTS OF A GOOD STORY
  15. 18. Fit with Purpose
  16. 19. What is a good story?
  17. 20. Get L ost in the Story: Plot Character Setting Rich Detail
  18. 21. Levelling and Sharpening
  19. 24. SIX TYPES OF STORIES
  20. 25. STRIVE
  21. 26. S hare Knowledge
  22. 27. F oster Teamwork
  23. 28. R eveal Yourself
  24. 29. I nitiate Action
  25. 30. T ransmit Values
  26. 31. E xpress Vision

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