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21 ideas for staying in touch through email marketing [list]

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So much of our marketing job depends upon our ability to be creative at all times. On those days when you're feeling tapped for email-marketing ideas, peruse this quick list.

So much of our marketing job depends upon our ability to be creative at all times. On those days when you're feeling tapped for email-marketing ideas, peruse this quick list.

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  • 1. 21 Ideas for Staying in Touch through Email Marketing [HINT: You’re probably only doing 3 of these]
  • 2. 1 Welcome incoming prospects
  • 3. 2 Stay top of mind with subscribers and customers
  • 4. 3 Recycle leads
  • 5. 4 Recover lost opportunities
  • 6. 5 Re-engage subscribers
  • 7. 6 Re-engage customers
  • 8. 7 Reassess worth
  • 9. 8 Evangelize your products
  • 10. 9 Train customers
  • 11. 10 Address buyer’s remorse
  • 12. 11 Accelerate interest
  • 13. 12 Follow up live/recorded events
  • 14. 13 Augment sales interactions and nudge shoppers
  • 15. 14 Address budget issues
  • 16. 15 Target acquisitions, investments, and other news announcements
  • 17. 16 Appeal to distracted leads
  • 18. 17 Root out the truly abandoned
  • 19. 18 Up-sell and cross-sell
  • 20. 19 Build referrals and loyalty
  • 21. 20 Follow up free trials
  • 22. 21 Remind of contract renewal
  • 23. Spider Trainers Did this get you to thinking, but leave you wondering? If so, download the long version: 20+ Ideas for Automated Blast, Drip, and Nurture Campaigns
  • 24. Spider Trainers As experts in drip and nurture marketing, Spider Trainers is chosen by companies to amplify lead and demand generation while setting standards for design, development, and deployment.