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    Nmdl Nmdl Presentation Transcript

    • Presented By: Shawn Glasper
      MSU New Media, Spring 2011
    • Bold
      Cutting Edge
      Unique
      Intuitive
    • GOALs
      Revenue
      Influence
      Visibility
      Dominance
    • Strategy

    • Tube it Up!
      -Product commercials
      -Special Features
      -Reviews
      -Contest
      Tweet it Up!
      -Active Updates
      -Events
      -ReTweet Followers
      -Trends
      CurrentlyNo Droid YouTube Channel or Twitter account
    • Interact
      Attract
      Inform
      Connect
      Support
      Engage
    • -Costeffective -Efficient
      -Cheap -Targeted
      -Relevant
    • Results
      -Units Sales
      -RevenueProjections
      -MarketShare
      -Blog Buzz
      -BrandRecognition
      -Site Traffic
      Tools
      -Google analytics -YouTube Insights
      -Twitter Trends - Feedback and Reviews
    • 1st Quarter
      Monitoring, Blogging, Outreach
      40%
      2nd Quarter
      Listening, Tweeting, Engaging
      20%
      3rdQuarter
      Retool, Retune, Outreach
      30%
      Optimization, Evaluation, Recap
      4th Quarter
      10%
      Timeline & Budgeting Total 1 Year & $1,000,000