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5th Annual Launch Fest
Impact Report
May 1st, 2014
The New Orleans Museum of Art (NOMA) hosted the
conference during the 2nd week of Jazz Fest this year.
Over 300 attendees were given the opportunity to learn
from dynamic speakers, hear pitches from local startups,
invest, network, and have an awesome time!
8 Incredible Speakers
Shared their stories of success
Robert Stephens
Founder of Geek Squad
Mike McDerment
Founder of FreshBooks
The Presentations were Epic
Stories of failure were shared @ the first ever #failfest
“Only those who dare to fail greatly can ever achieve greatly.” - Robert F. Kennedy
The Pitches
7 incredible founders of companies emerging from Launch Pad
had 8 minutes to sell their creations.
“We believe that every single organization, every
company, should have access to real-time information
about how their most important assets, their people, feel.”
- Max Webster
Niko Niko is a mood tracking and analytics platform
that makes it easy for managers and team leaders to get
a quick pulse on their teams' emotions, morale, and
productivity via customizable and user-friendly email
and phone prompts.
Niko Niko presents team leaders with: 1) easy-to-use
emotion data to overlay with the metrics that matter
most to them (e.g. sales or employee retention) and 2)
actionable management insights based in positive
psychology.
Max Webster
Co-Founder of Niko Niko
“Engineers spend more time sourcing equipment than they do
designing. We create a seamless design and purchasing process.”
- Chris Stuckey
Maritant is a SWBS based maritime equipment
directory. They connect vendors with designers,
engineers, and shipbuilders.
It is the Amazon.com for the shipbuilding industry. It
contains a vast database of shipbuilding product
specifications. The site is designed to connect
manufacturers and distributors with designers and
shipbuilders, enabling a seamless purchasing process.
The idea is particularly suited to Louisiana, where the
shipbuilding industry generates around $1 billion a
year.Chris Stuckey
Founder of Maritant
“Every kid deserves an incredible personalized eduction. At
mSchool, we make that easy.”
- Elliot Sanchez
After-school programs realize that students aren't
getting the education they need during the day, but it's
often unclear what to do about it. mSchool provides
community centers with the nation's most effective online
learning tools.
mSchool works specifically with after school programs
to offer the most advanced adaptive platforms. That
means students feel like they're just playing math games,
but they're actually playing math games designed
specifically for them, with exactly the lessons they're
ready to learn next, that change every day in response
to their needs.
Elliot Sanchez
Founder of mSchool
“Werkly aims to make a job easier, to hire somebody, manage
the job and pay the workers.”
- Eric Bernstein
Werkly is an online community marketplace where you
can find, hire and pay local labor.
It is dedicated to creating a labor marketplace for the
emerging DIY/Maker community.
It offers a peer-to-peer system to find available local
talent. You can then sort the results by skills, ratings,
price, social connection, and location.
Eric Bernstein
Founder of Werkly.
“Teachers love our product because it makes their job easier.
Students love the the music because it makes school fun.”
- Lorenzo Castillo
Education Everytime creates partnerships with schools to
design, create, and implement classroom and school-
wide routines using E² Music.
It uses educational music as a classroom management
tool for teachers. Education Everytime won $50,000 in
prize money by beating out 15 entrepreneurs at the Big
Idea contest during New Orleans Entrepreneur Week.
Lorenzo Castillo
Founder of Education Everytime
FundTag is a free mobile app that allows users to raise money for college and
obtain donations for their favorite schools, churches and nonprofits by simply
shopping at participating stores and restaurants.
FundTag’s primary customers are smartphone users who want to raise money
for their children’s 529 Savings Plan and/or their favorite nonprofit (think
moms raising money for their children’s school or sports team). FundTag users
simply shop at participating stores or restaurants and snap a picture of their
receipt, FundTag does the rest. We invoice the merchant and direct the funds
to the user’s beneficiaries in their name.
Merchants are given a low CPA model to acquire and keep customers. The
merchant’s cost is a small percentage of the customer’s purchase.
The beneficiaries are an extension of FundTag’s marketing team, as they seek
to maximize the number of users who support them through the app and drive
supporters to shop at FundTag merchants.
“The pie is huge, the marketing opportunity is huge…This is the
future of fundraising.”
- Robert Benson
Robert Benson
Founder of FundTag
“We are launching into a white hot market.”
- Blaine Lindsey
GetHealthy is an evidence-based health and wellness
platform that develops customized solutions and services
for:
- Direct Primary Care
- Concierge Medicine
- Accountable Care Organizations
- Employers
- Insurance Providers
GetHealthy drives engagement by delivering meaningful,
peer-reviewed optimal health services through
comprehensive, creative, and personalized interventions
Blaine Lindsey
CEO of GetHealthy
And it was AWESOME!
So then we celebrated….
Now the NOLA Startup Showcase Hits the Road
The founders who presented at Launch Fest on May 1st, 2014 go to San Francisco and New York City to
introduce their companies to investors, customers & partners in the important markets across the country.
San Francisco New York City
Sierra Ventures
San Francisco, California
Union Square Ventures
New York City, New York
Google
San Francisco, California
Williamsburg Park
New York City, New York
Many thanks to our sponsors….
Launch Fest is a community event that is only possible
because of the support of our sponsors.
Seriously, thank you.
Want to be part of Launch Fest 2015?
Contact us at katy@lp.co
Of course you do!

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Launch Fest 2014 Impact Report

  • 1. 5th Annual Launch Fest Impact Report May 1st, 2014
  • 2. The New Orleans Museum of Art (NOMA) hosted the conference during the 2nd week of Jazz Fest this year. Over 300 attendees were given the opportunity to learn from dynamic speakers, hear pitches from local startups, invest, network, and have an awesome time!
  • 3. 8 Incredible Speakers Shared their stories of success
  • 4. Robert Stephens Founder of Geek Squad Mike McDerment Founder of FreshBooks
  • 6. Stories of failure were shared @ the first ever #failfest “Only those who dare to fail greatly can ever achieve greatly.” - Robert F. Kennedy
  • 7. The Pitches 7 incredible founders of companies emerging from Launch Pad had 8 minutes to sell their creations.
  • 8. “We believe that every single organization, every company, should have access to real-time information about how their most important assets, their people, feel.” - Max Webster Niko Niko is a mood tracking and analytics platform that makes it easy for managers and team leaders to get a quick pulse on their teams' emotions, morale, and productivity via customizable and user-friendly email and phone prompts. Niko Niko presents team leaders with: 1) easy-to-use emotion data to overlay with the metrics that matter most to them (e.g. sales or employee retention) and 2) actionable management insights based in positive psychology. Max Webster Co-Founder of Niko Niko
  • 9. “Engineers spend more time sourcing equipment than they do designing. We create a seamless design and purchasing process.” - Chris Stuckey Maritant is a SWBS based maritime equipment directory. They connect vendors with designers, engineers, and shipbuilders. It is the Amazon.com for the shipbuilding industry. It contains a vast database of shipbuilding product specifications. The site is designed to connect manufacturers and distributors with designers and shipbuilders, enabling a seamless purchasing process. The idea is particularly suited to Louisiana, where the shipbuilding industry generates around $1 billion a year.Chris Stuckey Founder of Maritant
  • 10. “Every kid deserves an incredible personalized eduction. At mSchool, we make that easy.” - Elliot Sanchez After-school programs realize that students aren't getting the education they need during the day, but it's often unclear what to do about it. mSchool provides community centers with the nation's most effective online learning tools. mSchool works specifically with after school programs to offer the most advanced adaptive platforms. That means students feel like they're just playing math games, but they're actually playing math games designed specifically for them, with exactly the lessons they're ready to learn next, that change every day in response to their needs. Elliot Sanchez Founder of mSchool
  • 11. “Werkly aims to make a job easier, to hire somebody, manage the job and pay the workers.” - Eric Bernstein Werkly is an online community marketplace where you can find, hire and pay local labor. It is dedicated to creating a labor marketplace for the emerging DIY/Maker community. It offers a peer-to-peer system to find available local talent. You can then sort the results by skills, ratings, price, social connection, and location. Eric Bernstein Founder of Werkly.
  • 12. “Teachers love our product because it makes their job easier. Students love the the music because it makes school fun.” - Lorenzo Castillo Education Everytime creates partnerships with schools to design, create, and implement classroom and school- wide routines using E² Music. It uses educational music as a classroom management tool for teachers. Education Everytime won $50,000 in prize money by beating out 15 entrepreneurs at the Big Idea contest during New Orleans Entrepreneur Week. Lorenzo Castillo Founder of Education Everytime
  • 13. FundTag is a free mobile app that allows users to raise money for college and obtain donations for their favorite schools, churches and nonprofits by simply shopping at participating stores and restaurants. FundTag’s primary customers are smartphone users who want to raise money for their children’s 529 Savings Plan and/or their favorite nonprofit (think moms raising money for their children’s school or sports team). FundTag users simply shop at participating stores or restaurants and snap a picture of their receipt, FundTag does the rest. We invoice the merchant and direct the funds to the user’s beneficiaries in their name. Merchants are given a low CPA model to acquire and keep customers. The merchant’s cost is a small percentage of the customer’s purchase. The beneficiaries are an extension of FundTag’s marketing team, as they seek to maximize the number of users who support them through the app and drive supporters to shop at FundTag merchants. “The pie is huge, the marketing opportunity is huge…This is the future of fundraising.” - Robert Benson Robert Benson Founder of FundTag
  • 14. “We are launching into a white hot market.” - Blaine Lindsey GetHealthy is an evidence-based health and wellness platform that develops customized solutions and services for: - Direct Primary Care - Concierge Medicine - Accountable Care Organizations - Employers - Insurance Providers GetHealthy drives engagement by delivering meaningful, peer-reviewed optimal health services through comprehensive, creative, and personalized interventions Blaine Lindsey CEO of GetHealthy
  • 15. And it was AWESOME!
  • 16. So then we celebrated….
  • 17. Now the NOLA Startup Showcase Hits the Road The founders who presented at Launch Fest on May 1st, 2014 go to San Francisco and New York City to introduce their companies to investors, customers & partners in the important markets across the country. San Francisco New York City Sierra Ventures San Francisco, California Union Square Ventures New York City, New York Google San Francisco, California Williamsburg Park New York City, New York
  • 18. Many thanks to our sponsors…. Launch Fest is a community event that is only possible because of the support of our sponsors. Seriously, thank you.
  • 19. Want to be part of Launch Fest 2015? Contact us at katy@lp.co Of course you do!