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Ping.fm
 

Ping.fm

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    Ping.fm Ping.fm Presentation Transcript

    • Ping.fm
    • Ping.fm is a social media site that allows users to update their social networking sites like Facebook and Twitter in one single post.
      What it is:
    • Created by Adam Duffy and Sean McCullough in September 2008
      Felt it was redundant to keep making same update on different sites
      Dozens of sites to send updates too
    • Could not find demographics for Ping.fm
      Twitter and Facebook Demographics
      Users
    • Users
      Increase in usage since June 2010
    • Organizations with multiple social networks
      Different people use different social networking sites
      Get message across to many people
      Corporate Uses
    • Reach students on a familiar level
      Get messages out quickly
      Some student may only use one of the many different social networking sites
      Academic Institutions
    • Again, get messages out quickly
      Letting users know about fundraising opportunities
      Make sure every platform gets same information
      Non-Profit Institutions
    • Overall, good idea if users want to send same message to all social networking sites
      Good if use many sites, may not be if only use a few sites
      Still have to check responses on individual social networking sites