SOCIAL MEDIA Your reputation in this digital age is very import. Therefore, we have to be aware of the digital footprint we leave behind. In these modern times nothing is private. Everything you do online is archived somewhere on the depths of the internet. Social Media has given us a great way to build and protect our digital reputation.
5 basic things you should be doing to manage your online reputation
Brand search your name
Use Boolean Searches (name and industry search)
Websites such as PeekYou.com can be used for detailed understanding of your digital footprint.
Whether results are good, bad or ugly try to keep your privacy settings private.
UNDERSTANDING REPUTATION LEVEL
By using alerting tools you are able to stay on top of where your name or information is being distributed around the internet.
This tool works by sending notifications of relative mentions online to your inbox.
CONTINUE TO LISTEN
Create accounts for public social network such as:
Accounts should be relevant to your industry. Make use of biography’s and descriptions with appropriate keywords.
Keep active in the different social networks regularly, trying as much to interact with different but likeminded people, to build a positive reputation.
ENGAGING IN CONVERSATIONS
In order to create content one has to:
Keep content diverse
Create blogs, videos, tweets, photo albums, providing that it is tagged with keywords alone with a Search Engine Optimization (SEO) friendly title.
Blogging in particular is a way to network and create a community of fans.
From a study of the contents, we have observed that this information can be used for recognition of the Catholic Community. Its an aid for Evangelist to reaching out to people online. This in turn can help to broaden the catholic community. Digital Evangelization