WEBINARS
101
From Creating to Promoting
Dr. Curtis R. Rogers, Communications Director
• Welcome!
• What is your webinar
experience?
– Attended
– Created/organized
– Hosted/moderated
– What program used?
INTRO...
• Who will conduct training
sessions?
• Who will host and
moderate?
• What topics are your
patrons interested in?
• Will y...
• Information services department
• Hesitant to conduct webinar
• Developed South Carolina
Government: Bit by Bit series
•...
• Who on your staff is
willing and able?
• What skills are needed?
• How are webinars
different from face to face
training...
• Provide update on attendees
• Create an introduction
presentation to introduce
speaker(s)
• “be there” for presenter whe...
SOUTH CAROLINA BIT
BY BIT: LEGISLATIVE
RESOURCES, PART 2
SOUTH CAROLINA STATE LIBRARY
SENATE & BULL STREETS, COLUMBIA
WELCOME!
TO TODAY’S SESSION
• Presenter
– Elaine Sandberg, Information
Services Librarian
• Host/Moderator
– Dr. Curtis R....
SESSION
INFORMATION
• Recording will be posted to the State
Library’s YouTube channel
(http://www.youtube.com/scstatelibra...
PROMOTING WEBINARS
• Ongoing
• Use social media outlets
• Use online event calendar
• Use email
• Resend registration link...
• $900/year
• Pro/corporate account
• GoToWebinar/GoToMeeting
• Webinar: up to 100 attendees
• Questions 
• Recording 
•...
QUESTIONS?
THANK YOU!
Dr. Curtis R. Rogers, Communications Director
803-734-8928
crogers@statelibrary.sc.gov
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
Webinars 101
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Webinars 101

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Presentation for 2013 ALCOP Conference.

Dr. Curtis R. Rogers
Communications Director,
SC State Library

Offering free webinars is a great
way to promote your library’s
programs and services! Attendees
will learn the ins and outs of
putting on a webinar from the
brainstorming session, to logistics
of working with presenters and
panelists, and the challenges of
promoting free webinars to
various groups. Using
GoToWebinar will be highlighted.

Published in: Business, Health & Medicine
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Webinars 101

  1. 1. WEBINARS 101 From Creating to Promoting Dr. Curtis R. Rogers, Communications Director
  2. 2. • Welcome! • What is your webinar experience? – Attended – Created/organized – Hosted/moderated – What program used? INTRODUCTION AND QUESTIONS
  3. 3. • Who will conduct training sessions? • Who will host and moderate? • What topics are your patrons interested in? • Will you record your sessions? • Who will be in charge/take the lead role? • How will you evaluate? • How will you promote? • Will you provide handouts/resources? BRAINSTORMING
  4. 4. • Information services department • Hesitant to conduct webinar • Developed South Carolina Government: Bit by Bit series • Creates annotated bibliography with links for each session • LOVES doing webinars! MEET ELAINE
  5. 5. • Who on your staff is willing and able? • What skills are needed? • How are webinars different from face to face training sessions/adult programming?
  6. 6. • Provide update on attendees • Create an introduction presentation to introduce speaker(s) • “be there” for presenter when: – Technology bumps – Questions arise – Gets off track – Pose questions no one is asking – Provide general assistance and support • Send out online evaluation and handouts (follow-up) – remember to use BCC:! WEBINAR HOSTING AND MODERATION
  7. 7. SOUTH CAROLINA BIT BY BIT: LEGISLATIVE RESOURCES, PART 2
  8. 8. SOUTH CAROLINA STATE LIBRARY SENATE & BULL STREETS, COLUMBIA
  9. 9. WELCOME! TO TODAY’S SESSION • Presenter – Elaine Sandberg, Information Services Librarian • Host/Moderator – Dr. Curtis R. Rogers, Communications Director
  10. 10. SESSION INFORMATION • Recording will be posted to the State Library’s YouTube channel (http://www.youtube.com/scstatelibrary) • Q&A • Handouts and brief survey will be emailed to registrants • Find more training opportunities at www.statelibrary.sc.gov
  11. 11. PROMOTING WEBINARS • Ongoing • Use social media outlets • Use online event calendar • Use email • Resend registration link • Use catchy phrases – There’s still time to register… – Plenty of FREE parking! • After initial press release, send out reminders the week before up to a day before
  12. 12. • $900/year • Pro/corporate account • GoToWebinar/GoToMeeting • Webinar: up to 100 attendees • Questions  • Recording  • No chat  • Post webinars to YouTube! • Cross-promote on Facebook page GOTOMEETING
  13. 13. QUESTIONS? THANK YOU! Dr. Curtis R. Rogers, Communications Director 803-734-8928 crogers@statelibrary.sc.gov
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