Using Social Media to Enhance Constituent Services<br />Dr. Curtis R. Rogers, Communications Director<br />SC State Librar...
agenda<br />Overview (interactive vs. talking head)<br />Video<br />Questions & Answers<br />No scheduled break<br />Examp...
Bloom’s Taxonomy<br />What you’re actually going to be doing today when you learn about new ways of communicating with you...
What are your <br />first thoughts?<br />
How is local government changing?<br />
But how do you find the time?<br />
Easy answer/difficult to do…<br />STOP DOING WHAT NO LONGER IS EFFECTIVE OR WORKS AND CHANGE HOW YOU DO THINGS! <br />
http://blog.hubspot.com<br />
Social Media Resources Exercise<br />In small groups, take ____ minutes to discuss what social media/web 2.0 resources you...
Profile vs. page vs. group<br />How is it working for you?<br />Examples of use (show & tell)<br />Keeping up with questio...
#hashtags & @signs<br />How is it working for you?<br />Examples of use (show & tell)<br />Keeping up with questions/comme...
Hootsuite – social media management tool<br />Manage multiple accounts, schedule tweets and posts.<br />Tweetdeck (another...
Channels, creating videos, uploading, playlists, insights, friends, subscribing… <br />How is it working for you?<br />Exa...
Review of SC County Government Web Sites for Social Media Logos (August 2011)<br />
Learning exercise<br />Think about Social Media, the communities you serve, and your office workflow.<br />In small groups...
Your homework assignment:<br />
Resources<br />How to Embrace Social Networking in Local Government by Pamela Weaver Antil. ICMA press. http://tinyurl.com...
Be flexible<br />Flickr:Ingorrr<br />
Don’t be hostile to new technology<br />Flickr:Lara604<br />
Flickr:woodleywonderworks<br />Treat new technology like they would.<br />
Keep up!<br />Flickr:whiteafrican<br />
Play & Experiment<br />Flickr:TheLightworks<br />
Flickr:lovelypetal<br />
Thank you!<br />Dr. Curtis R. Rogers, <br />Communications Director<br />803-734-8928<br />crogers@statelibrary.sc.gov <br />
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Using social media to enhance constituent services

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Presentation for South Carolina Association of Countywide Elected Executives 2011 Fall Academy August 23rd-August 26th, 2011

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Using social media to enhance constituent services

  1. 1. Using Social Media to Enhance Constituent Services<br />Dr. Curtis R. Rogers, Communications Director<br />SC State Library crogers@statelibrary.sc.gov<br />South Carolina Association of <br />Countywide Elected Executives<br />2011 Fall Academy Agenda<br />August 23rd-August 26th, 2011<br />
  2. 2. agenda<br />Overview (interactive vs. talking head)<br />Video<br />Questions & Answers<br />No scheduled break<br />Examples <br />Resources - show and tell<br />Group Exercises with Review<br />
  3. 3. Bloom’s Taxonomy<br />What you’re actually going to be doing today when you learn about new ways of communicating with your communities.<br />
  4. 4.
  5. 5. What are your <br />first thoughts?<br />
  6. 6. How is local government changing?<br />
  7. 7.
  8. 8.
  9. 9. But how do you find the time?<br />
  10. 10. Easy answer/difficult to do…<br />STOP DOING WHAT NO LONGER IS EFFECTIVE OR WORKS AND CHANGE HOW YOU DO THINGS! <br />
  11. 11.
  12. 12.
  13. 13. http://blog.hubspot.com<br />
  14. 14. Social Media Resources Exercise<br />In small groups, take ____ minutes to discuss what social media/web 2.0 resources you really like and rely on.<br />Have one person be the note taker and be sure to get the URLs correct if you remember them.<br />One person will from each group will report.<br />
  15. 15. Profile vs. page vs. group<br />How is it working for you?<br />Examples of use (show & tell)<br />Keeping up with questions/comments/responding<br />Q&A<br />
  16. 16. #hashtags & @signs<br />How is it working for you?<br />Examples of use (show & tell)<br />Keeping up with questions/comments/responding<br />Q&A<br />
  17. 17. Hootsuite – social media management tool<br />Manage multiple accounts, schedule tweets and posts.<br />Tweetdeck (another management tool)<br />
  18. 18. Channels, creating videos, uploading, playlists, insights, friends, subscribing… <br />How is it working for you?<br />Examples of use (show & tell)<br />Keeping up with questions/comments/responding<br />Q&A<br />
  19. 19. Review of SC County Government Web Sites for Social Media Logos (August 2011)<br />
  20. 20. Learning exercise<br />Think about Social Media, the communities you serve, and your office workflow.<br />In small groups, take ____ minutes to discuss:<br />How to get more involved.<br />How to make social media more effective.<br />What are your next steps?<br />Each group selects a note taker/speaker to report on what was discussed.<br />Reports – each group will have 2 minutes to report on your discussion. <br />
  21. 21. Your homework assignment:<br />
  22. 22. Resources<br />How to Embrace Social Networking in Local Government by Pamela Weaver Antil. ICMA press. http://tinyurl.com/3pl4zht<br />5 Objections to Social Media in Government … and their Responses by Kieran Harrop. http://tinyurl.com/43883hz<br />DISCUS – South Carolina’s Virtual Library <br />Use your local public library!<br />
  23. 23. Be flexible<br />Flickr:Ingorrr<br />
  24. 24. Don’t be hostile to new technology<br />Flickr:Lara604<br />
  25. 25. Flickr:woodleywonderworks<br />Treat new technology like they would.<br />
  26. 26. Keep up!<br />Flickr:whiteafrican<br />
  27. 27. Play & Experiment<br />Flickr:TheLightworks<br />
  28. 28. Flickr:lovelypetal<br />
  29. 29. Thank you!<br />Dr. Curtis R. Rogers, <br />Communications Director<br />803-734-8928<br />crogers@statelibrary.sc.gov <br />

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