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Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
Crowdfunding For Social Good
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Crowdfunding For Social Good

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Presented at Crowdsourcing Week 2013 by Loring Harkness, Newton Circus.

Presented at Crowdsourcing Week 2013 by Loring Harkness, Newton Circus.

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  • 1. CROWDFUNDING:AN EMERGINGDIGITAL MARKETING TOOLFOR SOCIAL GOODLoring Harknessloring.harkness@newton-circus.comwww.newton-circus.com
  • 2. A great wayto test your concept,create awarenessand raise moneyfrom lots of peoplearound the world
  • 3. ONE OF MY FAVORITE CAMPAIGNSTitleVideoProfileGoal &TimeLimitRewards
  • 4. TOP CAMPAIGNS IN ASIAYangonBakehouse-$27kTheBody-$29kSilverline-$54kBambooBee-$64kSection377aChallenge-$102k+Pirate3D-$469k+
  • 5. PLATFORMS
  • 6. REASONS FOR CROWDFUNDINGFundingProving Your ConceptBuilding Base of Supporters
  • 7. IT LITERACY FOR RURAL YOUTH
  • 8. SILVERLINE
  • 9. TIM FERRISS’ HACKING KICKSTARTER
  • 10. PRINCIPLES FOR SUCCESSMinimum Effective DoseOutsource & AutomatePrep & Pick-Up
  • 11. STEP #1: FIND THEMESSENIORSTECH HEALTH
  • 12. STEP #2: FIND SUPPORTERSMEDIAPARTNERS FRIENDS
  • 13. STEP #3: PERFECT YOUR PITCHCLEAR MESSAGEPREVIOUS SUCCESSESREASON FOR GOALREWARDS
  • 14. STEP #4: PRIORITIZE YOUROUTREACHRELEVENCERELATIONSHIPSREACH
  • 15. STEP #5: TEMPLATE EVERYTHINGOUTREACH EMAILSSOCAIL MEDIA POSTSTHANK YOU NOTESCAMPAIGN UPDATES &VIDEOS
  • 16. STEP #6: SCHEDULE EMAILS & POSTS
  • 17. STEP #7: THROW A LAUNCH PARTY
  • 18. STEP #8: NON-STOP UPDATES
  • 19. STEP #9: YOU DID IT! PARTY!I ♥Crowdfunding!
  • 20. STEP #10: GOAL IS ACHIEVED?Now the hard work begins+Be ready to start your follow-oncampaign!
  • 21. CROWDFUNDING:AN EMERGINGDIGITAL MARKETING TOOLFOR SOCIAL GOODLoring Harknessloring.harkness@newton-circus.comwww.newton-circus.com

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