From	
  CrowdSourcing	
  towards	
  Co-­‐
Crea4ng	
  	
  with	
  Community	
  in	
  
Technology	
  Commercialisa4on	
  
ETPL,	
  A*STAR	
  Technology	
  Transfer	
  Office	
  
Tai	
  Hou	
  TNG	
  (linkedin)	
  	
  	
  	
  	
  	
  	
  tng_tai_h...
A*STAR ETPL
Tng_Tai_Hou@etpl.sg
Tai Hou TNG (linkedin)
Taihou-exploits.blogspot.com
MediaExploits2014.blogspot.com
Product...
Applica4ons	
   Users	
  
Business	
  
Product	
  
Design	
  
R&D	
  
Engineering	
  
Accelerators	
  
Buyers	
  
Agencies...
The	
  A*STAR	
  Community	
  
1200	
  A*STAR	
  PhDs	
  
80	
  ETPL	
  Specialists	
   4000	
  Researchers	
  
60	
  Coun...
The	
  Media	
  Exploits	
  Community	
  
Region’s	
  Largest	
  Interac4ve	
  
Digital	
  Media	
  Tech	
  
Commercialisa...
Organizers
Industry	
  Panels	
  
Call	
  For	
  Proposals	
  
Adver4sing/Media/Ecommerce	
  Track	
  
Entertain/Anima4on/...
Co-­‐Crea4ng	
  With	
  ETPL	
  
Shortens	
  Time-­‐To-­‐Market	
  
Half	
  Million	
  Nano	
  Lenses	
  All	
  Viewing	
 ...
Conven4onal	
  Talks	
  
Nano	
  Size	
  Crowdsourcing	
  
Invite-­‐only	
  Industry	
  
Roundtable	
  on	
  Video	
  
Analy4cs	
  
Op4mized	
  Crowdsourcing	
  via	
  CFP	
  
Op4mized	
  Crowdsourcing	
  via	
  CFP	
  
7	
  September	
  2012	
  
10am	
  
Over	
  60	
  Par2cipants	
  from	
  
Industry,	
  IHL,	
  Research	
  
Ins2tutes,	
  ...
•  Exploit	
  Technology	
  is	
  the	
  sole	
  technology	
  
partner	
  for	
  this	
  course.	
  
•  Consult	
  for	
 ...
Co-­‐Crea4on	
  via	
  Applica4on	
  Compe44on	
  
Co-­‐Crea4on	
  via	
  Hackathon	
  
ETPL	
  Product	
  Idea2on	
  Bootcamp	
  and	
  Sandbox	
  
Ini2a2ve	
  
Over	
  35	
  researchers,	
  designers,	
  
and...
Wearables	
  Product	
  Concept	
  Showcase	
  
Wearables	
  Fashion	
  Idea4on	
  with	
  NTU	
  ADM	
  
Co-­‐Crea4ng	
  with	
  Tech	
  Buyers	
  
Co-­‐Crea4ng	
  with	
  Accelerator	
  
Co-­‐Crea4on	
  Partners	
  
A*STAR ETPL
Tng_Tai_Hou@etpl.sg
Tai Hou TNG (linkedin)
Taihou-exploits.blogspot.com
MediaExpl...
Tai Hou-Tng - Co-Creating with Community in Technology Commercialisation, CSWGlobal14
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Tai Hou-Tng - Co-Creating with Community in Technology Commercialisation, CSWGlobal14

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Tai Hou-Tng - Co-Creating with Community in Technology Commercialisation, CSWGlobal14

  1. 1. From  CrowdSourcing  towards  Co-­‐ Crea4ng    with  Community  in   Technology  Commercialisa4on  
  2. 2. ETPL,  A*STAR  Technology  Transfer  Office   Tai  Hou  TNG  (linkedin)              tng_tai_hou@etpl.sg   taihou-­‐exploits.blogspot.com              mediaexploits2014.blogspot.com  
  3. 3. A*STAR ETPL Tng_Tai_Hou@etpl.sg Tai Hou TNG (linkedin) Taihou-exploits.blogspot.com MediaExploits2014.blogspot.com Product Ethnography Applications Research
  4. 4. Applica4ons   Users   Business   Product   Design   R&D   Engineering   Accelerators   Buyers   Agencies   Commercializa4on   The  Tech  Commercializa4on  Community  
  5. 5. The  A*STAR  Community   1200  A*STAR  PhDs   80  ETPL  Specialists   4000  Researchers   60  Countries   1300  Industry  Projects  A  Year   3  Licenses  A  Week  
  6. 6. The  Media  Exploits  Community   Region’s  Largest  Interac4ve   Digital  Media  Tech   Commercialisa4on  Event   44  Tech  Team   Showcase   422  Value-­‐Chain   Networkers   350  Companies   18%  Adver4sing,   Marke4ng,  Event,   Media   42%  Tech  Solu4ons   13%  Public  Sector   and  R&D     27%  Incubators,   VCs,  Angels,   Business  Users,   Consul4ng  
  7. 7. Organizers Industry  Panels   Call  For  Proposals   Adver4sing/Media/Ecommerce  Track   Entertain/Anima4on/Games  Track   Wearables  and  Sensors  Track   Media  Exploits  2014  –  4  Nov   mediaexploits2014.blogspot.com  
  8. 8. Co-­‐Crea4ng  With  ETPL   Shortens  Time-­‐To-­‐Market   Half  Million  Nano  Lenses  All  Viewing  Angles  Leap  Out  3D   Smartphone  Screen  Protector  
  9. 9. Conven4onal  Talks  
  10. 10. Nano  Size  Crowdsourcing   Invite-­‐only  Industry   Roundtable  on  Video   Analy4cs  
  11. 11. Op4mized  Crowdsourcing  via  CFP  
  12. 12. Op4mized  Crowdsourcing  via  CFP  
  13. 13. 7  September  2012   10am   Over  60  Par2cipants  from   Industry,  IHL,  Research   Ins2tutes,  ETPL,  and   individuals   Over  38  companies   and  individuals   Op4mized  Crowdsourcing  via  CFP  
  14. 14. •  Exploit  Technology  is  the  sole  technology   partner  for  this  course.   •  Consult  for  students  in  deriving  a  go-­‐to-­‐ market  commercialisa2on  plan  for   technologies.   •  September  2011  –  batch  1   •  December  2011  –  2  projects  highlighted   at  INSEAD  GEF  2011   •  April  2012  –  batch  2   •  September  2012  –  batch  3   •  September  2013  –  batch  4   Exploit  Technologies  CEO  Keynote  at  INSEAD   GEF  December  2011   Dr  Virginia  Cha   INSEAD  TVP  Course  Professor   Curated  Crowdsourcing  on  Market  Analysis  
  15. 15. Co-­‐Crea4on  via  Applica4on  Compe44on  
  16. 16. Co-­‐Crea4on  via  Hackathon  
  17. 17. ETPL  Product  Idea2on  Bootcamp  and  Sandbox   Ini2a2ve   Over  35  researchers,  designers,   and  industry  partners   10  Industry  Experts  as  Judges   18  Proposals,  10  selected  for  sandboxing   Startup  Asia  2014  Fashion  Show  and  Sandbox   Pitching  Event  8  May.   Showcase  at  Media  Exploits  2014   Over  40  technologies:   InfoComm  Media,  Nano-­‐imprint,  Printed   Electronics,  Nano-­‐fibers,  Smart  Polymers,   Encapsula2on,  OLED,  Biosensors,  Sensors,  …   Wearables  Product  Idea4on   nex^otheskin.blogspot.sg  
  18. 18. Wearables  Product  Concept  Showcase  
  19. 19. Wearables  Fashion  Idea4on  with  NTU  ADM  
  20. 20. Co-­‐Crea4ng  with  Tech  Buyers  
  21. 21. Co-­‐Crea4ng  with  Accelerator  
  22. 22. Co-­‐Crea4on  Partners   A*STAR ETPL Tng_Tai_Hou@etpl.sg Tai Hou TNG (linkedin) Taihou-exploits.blogspot.com MediaExploits2014.blogspot.com Media  Exploits  2014  –  4  Nov   mediaexploits2014.blogspot.com   Coffee  Napkinthons  

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