Google, Bing, Yahoo Web Master Tools

M. Yalçın Parmaksız
Electronics Eng, MBA
Online Marketing Techniques
Certificate Program
Gelişim Platformu
January 22, 2011
crm@myparmaksiz.com
&
Week 2: BingToolbox & Google Web Master Tools & Yahoo Site Explorer

1) Bing Web Master Central > Add Site

2) Bing Web Master Central > Dashboard

3) Bing Web Master Central > CrawlSummary & Errors
A Web crawler is a computer program that browses the World Wide Web in a methodical, automated manner or in an orderly fashion. Other terms for Web crawlers are ants, automatic indexers,bots,[1] or Web spiders,[2] Web robots,[2] or—especially in the FOAF community—Web scutters[3].
This process is called Web crawling or spidering. Many sites, in particular search engines, use spidering as a means of providing up-to-date data. Web crawlers are mainly used to create a copy of all the visited pages for later processing by a search engine that will index the downloaded pages to provide fast searches.

4) Bing Web Master Central > CrawlDetails
StatusCodeExamples:
403 Forbidden is a HTTP status code returned by a web server when a user agent requests a resource that the server does not allow them to.
404 Not FoundThe requested resource could not be found but may be available again in the future.[2] Subsequent requests by the client are permissible.
302: Found: The HTTP response status code 302 Found is the most common way of performing a redirection.

5) Bing Web Master Central > Sitemaps
A site map (or sitemap) is a list of pages of a web site accessible to crawlers or users. It can be either a document in any form used as a planning tool for web design, or a web page that lists the pages on a web site, typically organized in hierarchical fashion

6) Bing Web Master Central- Index andTrafficSummary

7) Bing Web Master Central > Index Explorer

8) Bing Web Master Central > Links

1) Google Web Master Tools > Dashboard

2)Google Web Master Tools > Search Queries
Click Through Rate
Number of clicks/Number of impressions
Number of impressions
Google Search Queries
Average position in Google search results

3) Google Web Master Tools- Links toyour site

4) Google Web Master Tools > Keywords

5) Google Web Master Tools- Crawls Stats

6) Google Web Master Tools- Page Speed

7) Google Web Master Tools > Sitemaps

8) Google Web Master Tools> Crawler Access

9) Google Web Master Tools > Site Links

10) Google Web Master Tools > Settings
www or non www

Yahoo Site Explorer

http://www.myparmaksiz.com	165
http://myparmaksiz.blogspot.com	128
http://static.slidesharecdn.com	4
http://webcache.googleusercontent.com	2
http://www.ninjacloak.com	1
http://web.archive.org	1
http://www.myparmaksiz.blogspot.com	1

Google, Bing, Yahoo Web Master Tools

by Yalcin Parmaksiz on Jan 21, 2011

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Google, Bing, Yahoo Web Master Tools — Presentation Transcript