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Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
Getting to Mobile First: 5 Numbers to Consider!
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Getting to Mobile First: 5 Numbers to Consider!

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  • 1. Getting to Mobile First: 5 Numbers to Consider! RUN MOBILE APPS FASTER, BETTER & SMARTER! June 13, 2013! Crittercism Solution Overview! 1!
  • 2. What does Mobile-First mean?! 10%! $150M! 38%! Mobile in-store transactions! Productivity savings from mobile devices & apps! Users on mobile! $20B! 30%! 2013 Mobile Revenue! Ad Revenue comes from mobile! 50%! Revenue thru mobile!
  • 3. 5 Numbers to Consider as You Become a Mobile-First Organization! 1B! Number of smartphones! out there !! 1 100M+! Factors affect experience and performance !! !! 1000! User experience! msec! bar !! CHANCE ! TO WOW! 100! metrics !! June 13, 2013! Crittercism Solution Overview! 3!
  • 4. 1B Devices out there! 1B devices out there! June 13, 2013! Crittercism Solution Overview! 4!
  • 5. 1B Devices out there! 10% of revenues ! through mobile devices/app! June 13, 2013! Crittercism Solution Overview! 5!
  • 6. 1B Devices out there! US consumer 2.5 hrs! on mobile apps/day ! June 13, 2013! Crittercism Solution Overview! 6!
  • 7. 100M+ Factors that Affect Your App Experience! ENTERPRISE! ENTERPRISE SERVICES! 7+ Cloud Services! CARRIERS, NETWORKS! 400+ Carriers! DEVICES, CLIENTS, OS! 7OS, 20iOS, 1000+ Android! USERS!
  • 8. 1,000 Milliseconds! ENTERPRISE! ENTERPRISE SERVICES! 1,000 Milliseconds ! CARRIERS, NETWORKS! DEVICES, CLIENTS, OS! USERS! to grab the users attention!
  • 9. 1,000 Milliseconds Bar for Engagement! Delay! ! User Reaction! ! 0-100ms! Instant! 0-300ms! Slight perceptible delay! 300-1000ms! Task focus, perceptible delay! 1s+! Mental context switch! 10s+! ! ! ! ! ! I’ll come back later!
  • 10. 100s of Metrics to Consider! ENTERPRISE! ENTERPRISE SERVICES! ✔  Star CARRIERS, NETWORKS! DEVICES, CLIENTS, OS! USERS! rating! ✔  Transaction volume! ✔  Transaction ASP! ✔  Downloads! ✔  Churn etc.!
  • 11. 100s of Metrics to Consider! ENTERPRISE! ENTERPRISE SERVICES! ✔  Apps! ✔  Geo! CARRIERS, NETWORKS! ✔  Latency! ✔  Error rates! ✔  Data volumes (in/out)! DEVICES, CLIENTS, OS! USERS!
  • 12. 100s of Metrics to Consider! ENTERPRISE! ENTERPRISE SERVICES! ✔  APIs CARRIERS, NETWORKS! DEVICES, CLIENTS, OS! USERS! used! ✔  Data in/out API! ✔  API errors! ✔  APIs per geo!
  • 13. 100s of Metrics to Consider! ENTERPRISE! ENTERPRISE SERVICES! ✔  App CARRIERS, NETWORKS! DEVICES, CLIENTS, OS! USERS! per OS, Apps per device, users per OS/ Device! ✔  Errors per OS, Errors per Device!
  • 14. 100s of Metrics to Consider! ENTERPRISE! ENTERPRISE SERVICES! ✔  MAU, CARRIERS, NETWORKS! DEVICES, CLIENTS, OS! USERS! DAU! ✔  Users per geo! ✔  Users per app & version!
  • 15. 1 Chance to WOW ! 90%! of users delete app after the first bad experience! 41! apps average; 2M apps! In App Stores! 8 June 13, 2013! apps launched! per day! Crittercism Solution Overview! 15!
  • 16. Mobile application performance monitoring ! (APM) technologies help enterprises ! understand application usage patterns, performance and user frustration with applications deployed internally to enterprise users and externally to customers.! June 13, 2013! 16!
  • 17. Crittercism Mobile App Performance Management! Complete Real-User monitoring! •  •  •  •  Cloud, network, crashes & errors metrics! Discover, alerts, real-time & trend reports! Impact based prioritization! Deep diagnostics and Breadcrumbs! Proven Scale! Ground-up mobile support! •  •  Actionable Data & Insights ! •  •  iOS, Android, windows 8, HTML 5! Wifi and Cellular networks! Scales to hundreds of millions of apps and devices! Highly reliable SaaS service! Integrated to Ops/IT systems & workflows! July 22, 2013! Crittercism Solution Overview! 17!
  • 18. We make sure that people can buy and sell on eBay!
  • 19. We make sure Yahoo! Weather users know when to bring an umbrella!
  • 20. The Leading Performance Management Solution! Built for Mobile Apps! TRY IT FOR FREE NOW: CRITTERCISM.COM! June 13, 2013! Crittercism Solution Overview! 20!

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