Time spent on social mediums has increased from 88.4B minutes in July 2011 to 121.1B in July 2012
How we connect: Computers 94%, mobile phone 46%, tablet 16%, hand-held music device 7%, game consoles 4%, internet enabled TVs 4%, e-readers 2%
51% of people age 25-34 use social networking in the office
People spend the most time on Facebook as compared to the other social network sites (See photo)
26% of people are more likely to pay attention to an ad thathas been posted by one of their social network acquaintances
17% of people feel more connected to brands seen on social websites/channels
One in three social media users prefer social care to contacting a company by phone
Social likes are the most common action taken afterseeing a social ad and can be a great way to raise a brand’s visibility
U.S. Asian consumers are currently the most engagedaudience with social ads; Caucasian consumers are the least- likely to take action
Pinterest’s unique visitors grew 1,047% (No, that isn’t a typo)
Youre likely to lose business if people have ahard time accessing and using your website on their mobile phones.
An increasing number of people use their mobile phones to shop, and research businesses and products.
We pursue new media with a passion and provide both creative and technical direction to clients wishing to further their on-line presenceparticularly in the field of mobile-friendly websitedesign, smartphone app development and mobile marketing.