Mobile Technology & Stanford Alumni Association

Mobile Technology & Stanford Alumni Association Cristina Cordova VP of Business Development for Alphonso Labs www.cristinajcordova.com

Alphonso Labs www.alphonsolabs.com

Some Questions   Raise your hand if you have a cell phone.

Some Questions   Raise your hand if you have a cell phone.   Keep it raised if you have a smart phone.

Some Questions   Raise your hand if you have a cell phone.   Keep it raised if you have a smart phone.   Keep it raised if you have ever downloaded apps to your phone.

Some Questions   Raise your hand if you have a cell phone.   Keep it raised if you have a smart phone.   Keep it raised if you have ever downloaded apps to your phone.   What are your most used apps?

Mobile Technology

Focus Where is it going? How can SAA leverage it?

Where has it been? Texting Search Virtual Gaming Goods

Where is it now? Geo Local Real- Shopping Time

3 Areas for What’s Next in Mobile

Better Shopping and Deal Experiences Based on Location

Payments and Money Transfers

Augmented Reality in Gaming

Smartphones, Smartphones, Smartphones, Smartphones!

6 things you can do right now to leverage mobile technology

1. Get as much data as possible

2. Start Small, Text!

3. Email for Mobile

4. Website for Mobile

5. Encourage Alumni to Check- In to Events

6. Gowalla Trips for Reunions

Imagine the future…

Donating to Stanford via Phone

Get Alumni to Connect via Geolocation on Mobile

Resources

On The Web   http://www.mobilemarketingwatch.com/   http://www.mobilemarketer.com/   http://www.mobilecrunch.com/   http://mobile.engadget.com/

In Person   Techcrunch Disrupt – September 27-29th   Techcrunch CrunchUp   100+ Upcoming Social Media & Tech Events via Mashable

Contact Me Web – www.cristinajcordova.com Twitter – cristinacordova

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Mobile Technology & Stanford Alumni Association

by Cristina Cordova on Aug 24, 2010

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Mobile Technology & Stanford Alumni Association — Presentation Transcript