Microsoft Cloud Computing - A Deeper Dive into Windows Azure

Microsoft Cloud Computing: A Deeper Dive Into Windows AzureMicrosoft Business Solution SeriesPresented By: Sai Shankar and Jeff Hewitt Twitter: @CrederaBlog: http://blogs.credera.com/
Copyright © 2010 Credera. All Rights Reserved.

Current IT Challenges
Global Issues
Need secure and reliable communication and collaboration solutions for a dispersed or global organization
Desire more predictable IT costs
Want the features of the latest platform, but we don’t have the time or resources available to implement them
Need intuitive systems that are easy-to-use by both standard users and IT support
Limited, in-demand resources need to be allocated to strategic projects without sacrificing support requirements
Systems and applications must adhere to regulatory compliance
To maintain business continuity, disaster recovery & contingency planning is a necessity
Flexibility to change infrastructure as business requirements evolve
Save Money, Increase Productivity, Grow the Business

Transformational Era

The Cloud Models

Platform As A Service
Components Of A Platform
Easy to use
Leverage existing knowledge
Easy to deploy
Multiple languages
Interoperability
Scalable
Reliable
Flexible
Secure
Service oriented
Anywhere access
Interoperability
Between services
Between systems
Secure
Standards based
Easy deployment
Easy promotion
Scalable
Enterprise class
Relational model
Scalability
High availability
Mirroring
Disaster recovery
Large storage
High performance
Easy access

Windows Azure
Development Environment & SDK
AppFabric
SQL Azure
Windows Azure

Microsoft’s Footprint & Strengths
Focus on highly secure, private, and reliable computing experiences based on sound business practices
Geo-redundant data centers
N+1 architecture
9 layers of data security
Access via Secure Socket Layer (SSL)
ITIL/MOF operational practices
24x7x365 support
Backed by 99.9% uptime SLA
Microsoft’s commercial cloud services have more than 40M paid seats
Deep experience in serving global enterprise customers across a broad software portfolio
Broad and deep, best-in-class, collaboration capabilities

Existing Azure Customers
Needed to perform heavy computations once per week
Moved datacenters to Windows Azure based on cost, ease of management and available features
Needed to scale up and down quickly based on demand
Transitioned system to Windows Azure and SQL Azure to lower infrastructure costs and quickly scale for peak loads
Built a web-based location-sharing application for GPS-enabled phones
Moved from Amazon hosting to Windows Azure to take advantage of the superior development environment, services and higher performance

Windows Azure
Windows Azure is a Windows based platform for running applications and storing their data in the cloud
Major Windows Azure Components
Fabric (hardware)
Compute (CPU & Memory)
Storage (file system)
Although the storage service includestables, these should not be confusedwith relational database tables as thesetables are more like lists of entities
Windows Azure

SQL Azure
SQL Azure is a cloud-based database management system
Although Microsoft plans to more data components, the first component to be released is SQL Azure Databases
Built on top of Microsoft SQL Server
Can be used by cloud and on-premiseapplications
Coming soon
Data Synchronization
Reporting
Analytics
More …
SQL Azure

Windows Azure AppFabric
The Windows Azure AppFabric helps developers connect applications and services in the cloud or on-premise
Major Windows Azure AppFabric components
Service Bus
Access Control
Designed with interoperability in mind– allservices can be accessed using aRESTfull protocol
Windows Azure AppFabric

Interoperability
The Windows Azure cloud platform has been built from the ground up with interoperability in mind
VS

Creating and migrating applications
When choosing to migrate from on-premise to the cloud or to build a new application for the cloud, the following must be considered
Application Management
Application Security
Application Compatibility
Database Compatibility
Developers still have toconsider issues likeavailability, scalabilityreliability and security whenmoving to the cloud

When does Azure make sense?
Scalable web applications
Application hosting
Occasional peak loads
Parallel processing application
High performance computing
Media processing
Web application with background processes
Collaborative processes
Asynchronous applications
Cloud storage accessible from on-premise or hosted application
Distributed storage
Information sharing

Factors to consider with Windows Azure
Concerns
Solutions
Security/Regulation/Audit
Can you really trust someone with your data?
Proprietary/confidential information
Strategic applications
Regulated information
PCI, HIPAA, SOX
Topic is being addressed; so far consensus: cloud is non-compliant
Security/Regulation/Audit
Data centers are highly restricted
Duplicate backups in different data centers
Restricted use of multicasting
Big firewall restrictions – no IP spoofing or port scanning in the cloud
Connectivity/resources outsourcing risk
Provider committing to always offer appropriate resources
Rely on someone else for your applications
Can you always trust that the bandwidth will be there?
Can your service have any kind of latencies or interruptions?
E.g. 911 calling service
Hard to know precisely what the systems are doing in the cloud
Connectivity/resources outsourcing risk
Having multiple data centers in different parts of the world
Channels designed to deal with interruption
Cloud providers are improving monitoring systems
Other Concerns:
Migrating from the cloud to on-premise
How to migrate to another Cloud Computing provider to take advantage of new services or cost reductions
We do not know if vendors will provide some kind of API or bus
Will dramatically change the IT workforce
Servers maintenance will not be necessary

Content Management
Windows Azure Demonstration
To watch demonstration, please:
Pause slideshare presentation
Click on http://www.youtube.com/watch?v=UKEMuGKdcsE
When demonstration ends, return to continue slideshare presentation

Pricing
SQL Azure
Web Edition
$9.99 per database up to 1GB per month
$49.95 per database up to 5GB per month**
Business Edition $99.99 per database up to 10GB per month**
AppFabric
Access Control
$1.99 per 100,000 transactions
Service Bus
$3.99 per connection on a “pay-as-you-go” basis
Pack of 5 connections $9.95
Windows Azure
Compute
Small instance (default): $0.12 per hour
Medium instance: $0.24 per hour
Large instance: $0.48 per hour
Extra large instance: $0.96 per hour
Storage
$0.15 per GB stored per month
$0.01 per 10,000 storage transactions
Content Delivery Network (CDN)
$0.15 per GB for data transfers from European and North American locations*
$0.20 per GB for data transfers from other locations*
$0.01 per 10,000 transactions
Data Transfers
North America and Europe regions
$0.10 per GB in
$0.15 per GB out
Asia Pacific Region
$0.30 per GB in
$0.45 per GB out

Sample pricing scenario
Costs based on 3 Windows Azure instances, running 24 hours per day, 365 days per year

Summary & Conclusions
The Windows Azure platform is a flexible cloud-computing platform that helps developers better focus on solving business problems and addressing customer needs
Applications that would benefit from flexible and quick scalability, high transaction parallel processing, asynchronous background processing or broadly accessible storage and content delivery may be good candidates for the Windows Azure platform
No need to invest upfront in expensive infrastructure – pay only for what you use, scale up and down as needed and Microsoft handles all the maintenance in a secure environment with 99.9% uptime
Although Windows Azure’s competitive pricing may be cost effective for many business technology scenarios, it is not cost effective for smaller applications that would not leverage the core framework services

What Next?
Resources
Future Cloud Services Webinars (CRM Online – Fall 2010)
Free introductory Azure offer from Microsoft
Blog: http://blogs.credera.com/category/cloud-computing/
Microsoft: http://www.microsoft.com/windowsazure
Contact Us
Jeff Hewittjhewitt@credera.com
Sai Shankarsmadanagopalan@credera.com
For additional information about Credera, visit www.credera.com

Content Management
Appendix

Credera Services Overview

Microsoft Solutions Practice Overview
Solution Offerings
Enterprise Portal Design and Implementation
Business Process Integration and SOA
Custom .NET Development (Web, Windows, Mobile)
Microsoft Dynamics Customer Relationship Management
eCommerce
Cloud Solution Strategy, Design, and Implementation (BPOS, Azure, CRM)
Accomplishments and Experience
Microsoft Gold Certified Partner (managed partner status)
Customer satisfaction survey results place Credera in the top quartile of all Gold Partners
Member of Microsoft’s SharePoint Development Advisory Council (DAC) in Redmond, WA
Hold the SharePoint competency (IW) with Microsoft and has been implementing since 2001
Microsoft Certified provider of SharePoint Deployment Planning Services
Certified Implementer of Microsoft’s Business Productivity Online Suite
Credera recently won the Microsoft's Customer Experience Award for the South Central Region

Questions & Next Steps
Contact Credera …
www.credera.com
Email: jhowell@credera.com
Phone: 972.759.1836
Follow us on Twitter: @Credera
Blog: http://blogs.credera.com/
Content Management

Content Management
Appendix

About Credera
Our People
Credera’s professionals posses a unique combination of deep technical expertise with extensive business backgrounds
Backgrounds include business, technology, and management consulting with some of the most well-known and respected consulting firms in the world
Have served many influential corporations in a variety of industries over the past 20 years
Sample Clients
Our Company
Full-service business and technology consulting firm
Provides business and technology solutions that offer measurable value to our clients
Delivers value by leveraging our people’s accumulated industry and management experience with their deep technical expertise
Established in 1999
Offices in Dallas, Austin, Denver
Our Services
Management Consulting
Technology Solutions
Business Intelligence

Content Management
Windows Azure Demonstration
To watch demonstration, please:
Pause slideshare presentation
Click on http://www.youtube.com/watch?v=UKEMuGKdcsE
When demonstration ends, return to continue slideshare presentation

Microsoft Cloud Computing - A Deeper Dive into Windows Azure

by Credera on Jun 06, 2011

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