1
Once upon a time...                                2while camping, two friends encountered a grizzlybear.As one hastened t...
Why Mobile Matters                     3
You Could Be Losing Customers   4
.mobi Mobile Friendly Website   5
Mobile Website Best Practices   6
Features   7
Engage Your Customers   8
Collect Information                                 9  Maximize your contact with customers                Sign up for SMS...
Marketing Features   10
Auto Detection                             11Code will be installed on your desktopwebsite to detect if a mobile device is...
Mobile Marketing                                         12REACH YOUR AUDIENCE WHEREVER THEY ARE…The generation of tech-sa...
SMS Text Messaging                                           13              SMS or mobile text messaging has emerged     ...
14Building your listWhen your customer opts-in to amobile marketing program:• Youve identified someone very likely to buy, ...
15Keywords & Short Codes              A mobile keyword is a one-word phrase that              identifies a product, service...
QR Codes                                                16           Quick Response Codes           A quick response code ...
Bulk SMS Service                                                17              Businesses and organizations utilize Mobil...
18Mobile Coupons            Maximize your marketing strategy with the            speed, convenience and positive return fr...
19Appointment Reminder              Our mobile text message reminder feature              allows you to easily queue and s...
Mobile Voting                                                           20                Create all types of fun and enga...
MMS Messaging - Pictures & Video                                            21              Enjoy all the features of Mobi...
22Mobile Rewards Programs              The Mobile Rewards Program takes the              typical loyalty punch card and ma...
23Web-Based Tools              •Easy to use web-based software              •Create sign up forms for your website and    ...
24Get Started Today!Full or Self-Service Accounts AvailableMobile Marketing Concierge ServicesDont know how to get started...
Upcoming SlideShare
Loading in...5
×

Introduction to Mobile Marketing

1,124

Published on

Mobile Marketing Studio offers SMS text message marketing, mobile coupons, mobile loyalty programs and mobile websites. Visit http://mobilemarketingstudio.com

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,124
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
19
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • \n
  • Introduction to Mobile Marketing

    1. 1. 1
    2. 2. Once upon a time... 2while camping, two friends encountered a grizzlybear.As one hastened to lace up his running shoes,the other exclaimed, “You can’t outrun a grizzlybear!”His friend calmly replied“ I know, I just need to outrun you.”In a tough business climate, you need an edgeover the competition.Mobile marketing can help your business connectwith customers and potential customers...wherever they are.
    3. 3. Why Mobile Matters 3
    4. 4. You Could Be Losing Customers 4
    5. 5. .mobi Mobile Friendly Website 5
    6. 6. Mobile Website Best Practices 6
    7. 7. Features 7
    8. 8. Engage Your Customers 8
    9. 9. Collect Information 9 Maximize your contact with customers Sign up for SMS text message list Sign up for email list Lead Generation
    10. 10. Marketing Features 10
    11. 11. Auto Detection 11Code will be installed on your desktopwebsite to detect if a mobile device isattempting to visit the site.The mobile website will automatically bedisplayed to any mobile device.It works on all phones, includingsmartphones and other connecteddevices like tablets.
    12. 12. Mobile Marketing 12REACH YOUR AUDIENCE WHEREVER THEY ARE…The generation of tech-savvy, mobile-addictedconsumer, demand close relationships withbusinesses and organizations that utilize the latest inmulti-channel communications. Our system goes farbeyond traditional email and SMS mobile marketingwith its unique technology that empowers you withthe latest in communications, online mobile webpublishing and social media.Maintain a single integrated database that combinesthe power of mobile text, instant message,Facebook, & Twitter
    13. 13. SMS Text Messaging 13 SMS or mobile text messaging has emerged as a new, effective way of contacting customers with speed, relevance and highly effective response. All you need is a computer with internet access to utilize our web-based software with nothing to install. • Trendy & viral • Positive brand image • High impact and timely delivery • Over 90% of messages are opened
    14. 14. 14Building your listWhen your customer opts-in to amobile marketing program:• Youve identified someone very likely to buy, attend, or participate• Youve received permission to send them text messages• You can reach them anytime and anywhere with a 95% read rate• You can send exclusive offers and promotions to your entire database• You can auto-organize your list into groups for highly targeted messages• You instill trust in your service by enabling users to Opt-Out at any time
    15. 15. 15Keywords & Short Codes A mobile keyword is a one-word phrase that identifies a product, service, action, or business. People text a mobile keyword to a pre-publicized 4, 5 or 6-digit short code number to receive additional information and to join your mobile distribution list. For example, if a customer texts “Sushi” to 69302, the customer will immediately receive an automated text response (that you can setup and change at anytime). You can customize or change your auto- responder at any time.
    16. 16. QR Codes 16 Quick Response Codes A quick response code is a two-dimensional barcode that can be scanned by a smart phone’s camera to transfer important information back to the phone. QR codes require a user familiarity and a third-party scanning app.  Increasing consumer awareness and scanning behavior point to a future where encountering QR codes becomes an everyday occurrence.
    17. 17. Bulk SMS Service 17 Businesses and organizations utilize Mobile Marketing Studio’s web-based software for it’s mobile keyword technology and bulk texting services. They use the mobile keywords to get people to ‘opt-in’ to their mobile distribution list then use the system to send out bulk SMS text messages once they’ve accumulated a list of numbers of numbers to text.
    18. 18. 18Mobile Coupons Maximize your marketing strategy with the speed, convenience and positive return from mobile coupons.   You can electronically offer free gifts, % discounts, incentives and reminders to your customers with our mobile coupon feature. You can also create unique promotion codes for each individual SMS mobile coupon and track the redemption and revenue earned from it. •Create and send unique promotion coupons in minutes •Ensures one-time usage of coupon codes (no repeats) •Easily redeem each coupon using the Mobile Marketing Studio web-based software •Easily manage and track redemption rates and earned through reporting
    19. 19. 19Appointment Reminder Our mobile text message reminder feature allows you to easily queue and send automated appointment and reservation reminders via SMS.  The perfect solution for service-oriented businesses such as salons, day spas, doctors, dentists, chiropractors, automobile service centers. Restaurant and hospitality-related businesses may also use this for reservation reminders. •Quickly add new contacts to your database and set appointment times •Search for an existing contact in seconds •Create automated templates to send reminders quickly •Edit or cancel queued reminders at any time
    20. 20. Mobile Voting 20 Create all types of fun and engaging SMS votes and polls and ask a multiple-choice question with up to ten choices.  As people vote via text messaging, every vote is categorized and automatically tallied so that it’s really easy for you to see and analyze the results. •Allow voters to vote for only one choice at a time •Repetitive votes for the same choice will be ignored
    21. 21. MMS Messaging - Pictures & Video 21 Enjoy all the features of Mobile Marketing Studio, but now with sounds, images and videos! MMS (Multimedia Messaging Service) is an upgraded way to send text messages that include pictures and videos to and from mobile phones. MMS is the new standard in mobile messaging and often times gets 2 to 3 times the response rate in comparison to standard text messaging alone. •Vastly increase your brand recognition, sales, promotions, and marketing with tremendous ROI •Send MMS messages to specific target groups based on demographics, interests, or locations
    22. 22. 22Mobile Rewards Programs The Mobile Rewards Program takes the typical loyalty punch card and makes it mobile.  A customer simply scans a QR code after every purchase collecting points with every scan or text.  They can even text a keyword to earn reward points.  Once a certain number of points are collected, customers can redeem prizes to reward them for their loyalty keeping them coming back for more! Since all of this is stored digitally – customers will never forget their loyalty cards.
    23. 23. 23Web-Based Tools •Easy to use web-based software •Create sign up forms for your website and Facebook Page •Integrate our system with your applications via API •Import contacts from Outlook, Yahoo, Gmail, Hotmail and other address books •Maintain unlimited distribution lists and online sign up forms •Import and export all of your contacts, emails, mobile numbers and IM message screen names via excel files.
    24. 24. 24Get Started Today!Full or Self-Service Accounts AvailableMobile Marketing Concierge ServicesDont know how to get started with mobile marketing? Let us do it foryou. We offer full-service, turn-key mobile marketing services for a lowmonthly fee.mobilemarketingstudio.com
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×