Astellas

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creatives for Pharma client - Astellas(Japan based) reach us at jasmeet.warraich@gmail.com

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Astellas

  1. 1. CREATIVES for By JSWreach us at jasmeet.warraich@gmail.com
  2. 2. Background Advagraf is a once-daily modified release formulation of AstellasPrograf® (tacrolimus, twice-daily formulation) for prevention of transplantrejection in kidney or liver recipients.Advagraf is expected to improve long-term compliance with its moreconvenient once-daily dosing option for patients.
  3. 3. TaskTo design LBL(Leave Behind Leaflet) for Advagraf)
  4. 4. Key word: for creativesAdvantage Life (once daily dose)
  5. 5. Left Behind LeafletCreative Concepts
  6. 6. CORPORATE AD
  7. 7. ONCE DAILY REMINDERS
  8. 8. PATIENT EDUCATION GIMICK
  9. 9. GIVE AWAY
  10. 10. Thank You

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