Social Media Infrastructures
by Chad Pollitt
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Social Media Infrastructures (Multiple social media platforms chosen for engagement and how they are connected to one another). Most companies that fail in social media marketing have each platform in ...
Social Media Infrastructures (Multiple social media platforms chosen for engagement and how they are connected to one another). Most companies that fail in social media marketing have each platform in a silo without regard to SEO, connectivity or the efficiencies of time and message that can be gained. The infrastructure approach creates a SEO "keyword neighborhood" and maximizes share of voice while creating consistency and clarity of message on the internet.
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