Gazette employee meetings 5.4.10 cp

The Gazette CompanyEmployee Review
May, 2010

Why Change?
Devices changing rapidly, and users’ behavior
Business models in flux, complicated
Fundamental technology changes

With so much change…..
Organize for:
Speed
Flexibility

4
Company Confidential

Essential Tasks – Creation of C3 -Complete Community Connection
Engaged information creators
Content Repository with tagged atoms
Open and constructive culture
Product management discipline
Audience sales
Flexible atomized financial reporting and billing
Progress at http://chuckpeters.iowa.com
5

6
Coordinated Efforts
Information Content
Commercial Content
Technology
HR & Facilities
Accounting
Production
Product Planning & Development
Sales
Training
Digital
Marketing
Management
Customer Care
Print
Broadcast

Culture
Franchise Start up
Baseball Hockey
Authority Transparency
Product Network
Intrude Relationship
Trust, Fairness, and Accuracy
7
7

Community Development Team
Chuck Peters
President & CEO
Dave Storey
Publisher
Elizabeth Hladky
Director Community Relations
Opinion page
Community relations
Regional partnerships
Industry relations
Community Relations
Shareholder Relations
Floating Management
April 30, 2010

Business Leadership Team
Chuck Peters
President & CEO
Corporate
Ken Slaughter - CFO
Tim McDougall
VP Marketing
Chris Edwards
VP Sales
Jim Burke
VP Color Web
Cathy Terukina
VP Administration
Randy Shields
Director Technology
(Open)
Financial Operations
Product Mgmt
Product Delivery
Marketing
Creative Services
Research
Audience Sales
Customer Care
Production
Production Services
New Business Development
Circulation & Logistics
Human Resources
Organization Development
Facilities
Information Content
Commercial Content
Digital Production
Content Business System Support
Data Warehousing
Network Security/Domain/Support
Accounting
Financial Planning & Analysis
April 30, 2010

How we got here
Research
Workshop
Creative
Focus
Groups

Gazette Communications Re-branding
Innovative ConnectionsInventing platforms for individualized communication
Technology pioneer devoted to creating a better experience
Providing information anywhere, anytime and any way
Channel for uniting interests of people
Thought LeaderVisionary of community’s potential
Collaborative force for change
Catalyst for new and exciting products and experiences
Enlighten consumers about the community around them.
Platform for people’s voices
Driving community discussion
Strong LegacyTrustworthy source (fair, transparent)
Unparalleled content provider (accurate, timely, relevant)
Proven record of community involvement
Inquisitive and open minded
Largest coverage area
Locally owned

Brand Vision Statement
The group creates an environment of open exchange, provides unparalleled content in personal ways that enrich lives, drives collaborative opportunities to strengthen communities, and discovers new and inventive ways to deliver credible information.

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Gazette employee meetings 5.4.10 cp

by Chuck Peters on May 04, 2010

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Gazette employee meetings 5.4.10 cp — Presentation Transcript