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Scn Meeting Sept 09
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Transcript

  • 1. Engaging the public with synthetic biology Philippa Bayley Centre for Public Engagement University of Bristol
  • 2. Why engage?
    • Public perspective: 2009 RAEng consultation
    • 67% people haven’t heard anything about synbio
    • Confusion with stem cell biology
    • 13% make associations with “artificial, unnatural, manmade”
    • With little knowledge, attitudes fluctuate
  • 3. Why engage?
    • Public perspective: 2009 RAEng consultation
    • People can see great potential benefits
    • Reasonable concerns:
        • Environment
        • Testing
        • Regulation
        • Return on investment vs. social responsibility
  • 4. Why engage? Views depend on: Trust in synthetic biologists Perceived benefits of the work
    • We can positively impact both of these through accessible, clear communication
  • 5. Why engage?
    • Scientist perspective:
    • Prof. Paul Freemont, Imperial
    • Challenging to make work accessible
    • Useful to broaden perspective
    • Enlightening, surprising to hear people’s views
    • Rewarding to find people interested
  • 6. Why engage?
    • Other drivers
    • Demonstration of research impact – research grants and REF
    • Funding
    • Raise research profile
    • Enhance communication within SCN
  • 7. Who might you engage?
    • Media
      • e.g. through Science Media Centre
    • Policymakers
    • Research Councils/other funders
    • Business/industry
    • Special interest groups
    • Schools and teachers
    • General public
  • 8. How to engage?
    • Press briefings
    • Discussion events, science cafes
    • Deliberative games (e.g. Democs)
    • Festivals or exhibitions
    • Science centres
    • Public consultations (e.g. BBSRC)
    • Web 2.0
    • Producing images/animations
    • Accessible case studies of research
  • 9. Engaging with the media
    • Fiona Fox, Science Media Centre:
    • Talk early to the media
    • Talk about the benefits
    • Talk about the risks
    • See every threat as an opportunity
    • Talk to the right people
  • 10. What are we doing?
    • Events:
    • Discussion event at Explore-At-Bristol
    • 26 Nov 2009 - please volunteer
    • Possible stand at Royal Society Summer Science Exhibition 2010
    • Resources:
    • SCN website – PE area
    • Top tips – PE and science cafes
    • Images & animations
    • Text for public audiences
    • Training opportunities
  • 11. Over to you…
    • Small groups:
    • Explore possibilities for public engagement
        • Audience
        • Type of activity
        • Objectives
        • Resources/support

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