• Like
  • Save
The Negro Spiritual Project
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

The Negro Spiritual Project

  • 3,055 views
Published

The Negro spiritual, a uniquely American art form, is credited by some cultural commentators for the survival of African American people through slavery, Jim Crow, racism and the civil rights …

The Negro spiritual, a uniquely American art form, is credited by some cultural commentators for the survival of African American people through slavery, Jim Crow, racism and the civil rights struggle. It speaks poignantly of a people’s belief in God’s ability to protect them and propel them into a better future. Often, against all odds, the musical idiom known as the African American spiritual, gave those who struggled against injustice the faith and strength to keep moving forward.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
3,055
On SlideShare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Presented by Leela P. Hone ysucker-Miller“An Evening of Negro Spirituals” Saturday, November 12, 2011,at the Georgia International Convention Center Atlanta, Georgia
  • 2. Time is important to me becauseI want to sing long enough toleave a message. I’m used to sing-ing in churches where nobodywould dare stop me until theLord arrives!Mahalia Jackson
  • 3. Mission StatementImportance of the Project: Since the end of slavery and the formation of Gospel music, the Negro Spiritual have been placed on the back burner, when it comes to religious music, especially in the Black Churches. That rich history in song has been replaced by radical, hip-hop rap- ping, and singing in the Black Community. The importance of this project will be to enhance the awareness of our youth, of the oppression and the struggles in which former enslaved individuals endured, and the methods by which they were able to sooth their souls.
  • 4. The Negro Spiritual Project—Recovering Viewers will be moved by performances by such luminaries of the genre as:Honoring-Recognizing a Lost Art • Gospel Artist Dr. Bobby Jones of Bobby Jones Gospel ; • Actress and Dancer Debbie Allen; • Actor Ted Lange • Actor and Academy Award Winner Louis Gossett Jr.; • Gospel Recording Artists Darius Brooks, Melvin Williams, Marvin Sapp, Lamar Campbell, Walter Whitman, Charles Woolfolk. Sweet Honey On The Rock, The Sounds Of Blackness, The Mighty Clouds of Joy, The Pilgrim Jubilee Singers, Beverly Crawford, and a virtual hall of fame of gospel recording artists, including Rev. Richard Smallwood and Vision, An Invitation for Support from • Bringing their artistic and cultural perspectives to the project will be composer/performer/producer, Dr. Leela Honeysucker-Miller Quincy Jones, poet Maya Angelou, and director/ producer/writer Spike Lee. Committed to providing their analysis of the role of spiritual and gospel music in African American life and culture are experts such as:The Negro spiritual, a uniquely American art form, is credited by some culturalcommentators for the survival of African American people through slavery, Jim • Harvard University Professor, Dr. Henry Louis Gates Jr.,Crow, racism and the civil rights struggle. It speaks poignantly of a people’s belief • Princeston University Professor Dr. Cornel Westin God’s ability to protect them and propel them into a better future. Often, against • Georgetown University Professor Dr. Michael Eric Dyson,all odds, the musical idiom known as the African American spiritual, gave those • Rev. Dr. Jehovah Wrightwho struggled against injustice the faith and strength to keep moving forward. • Rev. Dr. Tony Curtis Henderson, • Rev. Dr. Floyd Flake, Pastor of New York’s Greater Allen A.M.E. Cathedral and others.Recognizing the value of the Negro spiritual, not only to African Americans but to theentire country, the Public Broadcasting System (PBS) has invited a foremost expert on A profound documentary experience with implications for contemporary culture, thisthe subject to create a documentary series: The Negro Spiritual Project; A Lost Art. project requires and deserves your support. In addition to restoring respect for traditional African American values and mores, the Negro Spiritual Project seeks to:Noted expert, Dr. Leela Honeysucker-Miller, is seeking the support of corporations, • Preserve this unique art formcivic organizations, churches, faith groups and progressive individuals for the • Promote the study of the lyrics and meaning of spirituals and gospel musicproduction of this exciting series. In it, she will guide viewers on an exploration into • Explore the origin, meaning and historical values represented in Negro spiritualsthe roots of the music of the Black church and its role in helping African Americans • Educate a new generation to the profound lyrics and musical creativity of the spirituals and gospelsrestore and preserve the dignity, values and pride of their forefathers.. The primary • Generate an inter-generational dialog about the legacy contemporary popular music owes to thefocus will be the origins of the Negro spirituals and their relationship to present creators of gospel music;day music and African American life and culture, within the church and community. • Provide an analysis of the cultural significance of gospel and spiritual music to African American culture;
  • 5. Marketing• Develop and disseminate collateral publications to promote appreciation and study of the spirituals and gospel music;• Educate youth and the public about the composers, writers, musicians and lasting contributions of the spirituals and gospel music; The marketing strategy consists of various elements including but not limited to local television networks,• Create awareness of the relationship of this traditional music to the struggle for emancipation, civil including regionally radio and televised infomercials featuring: Rudy V. Storm, Radio Personality for 94.5 rights and political and economic advancement of a people; KSOUL 94 in Dallas Texas.• Promote a dialogue about the impact of this historic art form on the future advancement of African Americans. Testimonials and information regarding the nonprofit beneficiaryThe Budget • • and excerpts promoting “ An Evening of Negro Spirituals” concert. • TV regional infomercials; customized which will feature HBCU’s and Celebraity Guests • TV commercial production (placed in rotation 4 weeks before the concert. Production Crew and other Personnel: • Played in each church venue during announcements, ( 3 weeks before concert)     • Radio commercial production (placed in rotation 2 weeks before the concert) Total Film Crew $7,997,481.00 • 20,000 flyers distributed in the designated market Total Air Fare $228,169.00 • 15,000 posters distributed in the designated market Total Hotel Cost $646,202.00 • National email blasts Total Ground Transportation $128,148.00 • Promotional vehicle wraps semi-trucks, vans, chartered tour-buses • Ad placements (national magazine ads, regional/local newspaper ads, etc.) Honorariums: • Street teams distributing flyers in the designigated market, and at local major events Interviewees: 300 @ $20,000.00 per person $6,000,000.00 • A major new media campaign through social networking by placing ads on: • Facebook Total: • MySpace Film Crew $7,997,481.00 • Twitter Travel Expenses $1,002,519.00 Honorarium $6,000,000.00 Grand Total $15,000,000.00
  • 6. Sponsorship Package Platinum Stage Sponsorship: $175,000.00We are recruiting partners to defray production/concert costs. Among the opportunities • Category exclusivityto spotlight our project partners will be: • Second tier logo placement, just behind Presenting Sponsor, in all event- related printed materials Presenting Sponsor: $250,000.00 • Company name, logo, and Web link on event Web site • Platinum sponsorship mention in documentary credits • Category exclusivity • Complimentary tickets for 12 company VIPs at all live performances • A two-minute videotaped message from top executive with sponsor • Logo placement on event welcome banners company saluting the documentary and the participating artists • Signage or banner display with company name and logo at main entrance of • Company name as presenting sponsor in documentary title receptions and performances (signage to be provided by sponsor) • First tier logo placement in all event-related printed materials • Company mention in PR release • Company name, logo, Web link and message from company’s CEO on event • Company name, logo and brief mission statement in documentary premier Web site booklet • Attendance and remarks by sponsor leadership at several receptions/live • Selling, sampling, display and promotional rights from a 10’x20” booth at concerts featuring performances by noted gospel music celebrities documentary-related performances and screening • Special PR release announcing sponsorship • Special recognition at VIP reception featuring performers • Selling, sampling, display and promotional rights from a 10’x30’ booth at • Ten DVDs of the documentary series in jewel CD case with platinum sponsor documentary performances and events. company name and logo on insert. • Company name, logo, CEO photo and brief mission statement in documentary premier booklet Gold Stage Sponsorship: $100,000.00 • Presenting sponsorship mention in documentary credits • Company name/logo placement in third position in all print advertising and • Dominant sponsor banner placement at all performances and special events on event/documentary Web site • Signage/banner display with company name and logo on live music stage at • Gold sponsorship mention in documentary credits receptions and performances (signage to be provided by sponsor) • Company name, logo and documentary premier booklet • Twenty company VIP passes to all special events and performances • Logo and link on event Web site • Special recognition at VIP reception featuring performers • Logo placement on event welcome banners Eight VIP passes to all special • A special e-blast advertising the event, including a message from your events and performances company • Signage near refreshment area at performances/receptions • Twenty DVDs of the documentary series in a DVD jewel case featuring presenting sponsor company name and logo on jewel case insert. • Six DVDs of the documentary series in jewel DVD case with gold sponsor company name on insert
  • 7. Silver Event Sponsorship: $75,000.00 This documentary promises to be a seminal work• Company name/logo in fourth position in all print advertising and documenting and preserving a significant chapter of African documentary Web site American culture. You will be proud to have your company, Logo and link on event/documentary Web site organization or family associated with this project.• “An Evening of Negro Spirituals”• Selling, sampling, display and promotional rights from a 10’x10’ booth at performances/concerts• Company name in documentary premier booklet• Four VIP passes to all special events and performances On Saturday November 12th, 2011, at the Georgia International Convention Center in Atlanta, Georgia, a• Signage or vertical banner display with company name and logo near concert consisting solely of a choir of 1,800 voices of 41 HBCU’s ( Historically Black Colleges and Universities) refreshment area Full Concert Choral Groups, and an orchestra of consisting of 175 members in “An Evening of Negro Spirituals”.• Four DVDs of the documentary series in jewel DVD case with silver sponsor company name on insert In addition to the choir and musicians, a host of the most influential leaders and world renown celebrities are scheduled on program including: • Louis Gossett Jr., • Oleta Adams, Backstage Patron: $50,000.00 • Debbie Allen, • Beth Payne, • Richard Smallwood, • Allen Harris,• Listing of individual’s name in printed documentary premier booklet • Della Reese, • Jeff Majors, • Marvin Sapp, • Denyce Graves,• Two VIP passes to all special events and performances • Ted Lange, • LaShaun Pace,• Patron listing on event/documentary Web site • Aaron Spears, • Rev. Dr. Tony Curtis Henderson, • David and Tamela Mann, • Rudy V. Storm,• A Single DVD of the documentary series in jewel DVD case • Melvin Williams, • Gene Townson, • Walter Whitman, • A. J. Jamal, • Robert Honeysucker, • Beverly Crawford, • Karen Kreiger, • Lamar Campbell, • Lamar Campbell, • The Mighty Clouds of Joy, • Charles Woolfolk, • The Sounds of Blackness and a • Chris Clark, host of other well known artists. • Darius Brooks, • James Ingram, • Wynton Marsalis, • The Pilgram Jubilee Singers, • Oleta Adams, • Beth Payne,
  • 8. The Management Team Dr. Kathy Fleming Ms. Brenda Morgan Mr. Pratt Robinson Mr. James Womack Mr. Maston Knowles Mr. Bishop Ronnie White Mr. Racine WilsonON AIR • Hours/Episodes: 3 hours/ 3 episodes Your time and generosity will be greatly appreciated. • Targeted Broadcast Window: Fall 2011/Spring 2012 • Number of Releases: Unlimited/2 years • Target Audience: Adults 18-64; African American Please make your check out to: • Sponsorship Messages: 2 messages per episode (open & close) The Negro Spiritual Project C/o Leela P. MillerOFF AIR 6800 South Crockrell Hill Road Ste 409 • Press/Promotion: Sponsor recognition on all press and promotional materials • DVD/Book: Sponsor message on video and recognition on DVD Dallas, TX 75236 • Website: Sponsor logo on homepage linked to sponsor’s D-U-N-S Number: 827843397 EIN: 39-2016614Website • Event: 10 Pairs of Tickets to “An Evening of Negro Spirituals”, I welcome an opportunity to answer any questions you may have or to visit with you to provide additional • Saturday, November 12, 2011, at the Georgia International supporting information. Please do not hesitate to contact me by telephone: 469-248-0009 or email: • Convention Center including attendance at the private VIP cocktail reception. thensp@yahoo.com. Thank you in advance for your generous consideration of this proposal.For more information contact:Jane Zaug, WTTW National Productions (773) 279-2127, izaug@wttw.com Leela H. Miller, Ed.D. thensp@yahoo.comThe NSP Association 469-248-00091341 Sunset Ridge DriveCedar Hill, Texas 75104708-566-0879469-248-0009Its members include:Dr. Leela P. Honeysucker-Miller: President & CEOMr. Cedrick Johnson Mr. Stephen AndersonMs. Jenny Helton Ms. Karen KreigerMrs. Sharetha Jackson Mr. Stanley Lott
  • 9. The Negro Spiritual Project eMs. Leela P Honeysucker-Miller . The Negro Spiritual Project Leela P. Miller 6800 South Crockrell Hill Road Suite 409 Dallas, TX 75236 thensp@yahoo.com