CowoCamp14: la presentazione di Damiano Ramazzotti (Talent Garden) su "Coworking come strumento, dalla selezione al racconto".
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

CowoCamp14: la presentazione di Damiano Ramazzotti (Talent Garden) su "Coworking come strumento, dalla selezione al racconto".

  • 629 views
Uploaded on

Presentazione tenuta da Damiano Ramazzotti di Talent Garden al 5° Barcamp Nazionale sul Coworking - CowoCamp14, organizzato da Cowo a Milano il 28/6/2014.

Presentazione tenuta da Damiano Ramazzotti di Talent Garden al 5° Barcamp Nazionale sul Coworking - CowoCamp14, organizzato da Cowo a Milano il 28/6/2014.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
629
On Slideshare
286
From Embeds
343
Number of Embeds
3

Actions

Shares
Downloads
3
Comments
0
Likes
0

Embeds 343

http://www.coworkingproject.com 328
http://www.coworkingfuorisalone.it 13
http://www.google.it 2

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Damiano Ramazzotti COO at Talent Garden L’impatto sul territorio: il coworking come strumento, dalla selezione al racconto.
  • 2. Talent garden is the soil, where the top innovators grow, connect and contaminate their world.
  • 3. Communication strategies may go beyond communication itself
  • 4. Focus on one target (Digital and creative entrepreneurship) Specific by not too much! ! - tailored services: a specific community has specific needs ! - tailored events: specific topics and areas of interest - tailored community: sufficient diversity but not excessive ! ! Strong positioning and more clear value proposition !
  • 5. Starting from small towns - Increased Impact - Creating an ecosystem instead of being just a part of one - Emulation and multiplication effect
  • 6. N°/Space
  • 7. You need density more than quantity N°/Space
  • 8. Connect all the stakeholders: ex. not just startups! Freelancers Startups Webagencies VC & Angels Media & Journalists
  • 9. ! - People are attracted by people ! - The get to know each other ! - Builds stronger identification ! ! Identity helps turning members into ambassadors Participatory selection
  • 10. ! - Community leaders and event builders can make their own Tag ! - Media as founders ! - Existing communities need a space ! - Our members need clients, our partners need innovators ! ! Network of founders and partners Leveraging existing networks and building new ones
  • 11. Design is communication!
  • 12. Already Open Opening soon Where are we Now? Brescia, Italy Bergamo, Italy Padova, Italy Milano, Italy Torino, Italy Pisa, Italy Genova, Italy Cosenza, Italy Where are we Opening internationally? New York, USA Luxembourg San Francisco, USA Vilnius, Lithuania Barcellona, Spain Colombo, Sri Lanka Nairobi, Kenya
  • 13. Some numbers: 92%space occupancy 5500squared meters in Italy events in 2013 talents 62startups & companies 35.000people walked through our spaces in 2013 during our events & activities On average each location reached self-sustainability in 4-6 months 1MWebsite visits 445310 86%of our members agrees that Tag helped them build their professional network
  • 14. We were selected among over 300 applicants from a dozen countries which represented a broad cross-section of New York City's emerging tech and creative economy Selected as one of the TOP 5 Innovation in New York City Contest
  • 15. www.talentgarden.it “The best physical platform to connect talent around the world” The Huffington Post As seen on: