Microparticipation in Transportation Planning

Source: Ethatgrumguy Micro-participation The role of microblogs in promoting engagement in planning Jennifer Evans-Cowley, PhD, AICP Associate Professor and Head City and Regional Planning The Ohio State University

Micro-participation a method to engage “many, unconnected individuals” while minimizing time and opportunity costs to personal involvement Source: jjprojects

Micro-participation Austin’s Strategic Mobility Plan Source: Bonita Sarita

Key Social Media Vocabulary URL Presence of a website address Hashtag Represented by #; used to indicate a common grouping of tweets. For example, #APA2009 might represent the American Planning Association Conference in 2009. Mention Represented by @; the number of usernames specified in a tweet Follower A user who is following the tweets of an author Status A representation of a user’s current status, including mood, current news, or other information the user wishes to share Retweet Represented by RT; The sharing of a tweet with other users Push A message being pushed out by a social networking user. This is typically news or an announcement intended to be shared.

Source: mathawie

Source: Bonita Sarita How to Analyze Micro-participation?

Analyzing Microblogs
49,421 Microblogs Collected
11,500 relevant microblogs: 8,308 from microbloggers; 1,019 from media sources; 2,173 from SNAPPatx (1,007 facilitating conversation and 1,166 pushing information)
Coded the 8,308 microblogs from microbloggers byType; Theme; Topic 1, Topic 2; Sentiment;
Microparticipation dialogue content analysis
Rate of participation

Type of Microblog
Sharing: “RT @foxaustin: Listen up UT students. City of Austin cracking down on E-bus riders that become unruly on the bus. http://bit.ly/alXE1x ”
Engaging : “$7 fa a 24hr bus pass..... how much is it in austin???? exactly....”.
Analyzing: “transit: Austin red line vs. Twin Cities Hiawatha line - I like both. Only similarity? single route”.
Source: Bonita Sarita

Theme/Topics of Microblogs
Theme: Related to the ASMP (such as eco devo, regional integration)
Topic 1, Topic 2: Topics mentioned in microblog
“ RT @fitcityleblanc: Where do most of Austin's bicycle-motorist collisions occur? Check this map! http://bit.ly/52X2g ”.
Source: Paddy Murphy

Sentiment Analysis
Simple Sentiment Analysis: Review for positive or negative sentiment
Detailed Sentiment Analysis: Using Linguistic Inquiry and Word Count (LIWC) text analysis software
Source: gary j wood

Sentiment Analysis Source: Talton Figgins

Sentiment Analysis

Sentiment Analysis Source: jrmyst

Content Analysis
Analysis of @, RT, URL usage: 57% @ 60% URL
Analysis of Stimulation Attempts: 282 pushes; 54% received a response; Avg 2.3 responses
Content Analysis of completed dialogue: 374 attempts; 42% received a response
Source: ret0dd

SNAPP: Okay #Austin, #Nashville has you beat again. An amazing downtown transit station. http://bit.ly/9YDjGU #snappatx
Microblogger: @SNAPPatx really impressive station. Like that waiting room. Only downtown transit station I've been to: Eugene, OR. http://flic.kr/p/7gB3cj
SNAPP: @btx91 ATX is looking at a combo of BRT and streetcar for the 2012 urban rail project but no mention of a great station like TN. #snappatx
Microblogger: @SNAPPatx yeah, Congress Ave. acts as a transit mall of sorts though. Is this BRT the MetroRapid or something diff? #snappatx
Microblogger: @SNAPPatx and latest on urban rail? Is the streetcar going to be at-grade, mixed-traffic like Portland, or with some kind of separation?
Microblogger: @SNAPPatx Tacoma's LRT is an example of what I mean by slight grade separation #snappatx
SNAPP: @btx91 Check out all the deets on the ATX urban rail project here www.austinstrategicmobility.com/resources/urban-rail-project #snappatx
SNAPP: @btx91 We admit, it looks and sounds good. Have you been there to experience it in person? If so, how was it? #snappatx
Content Analysis

Content Analysis
Microblogger: Seriously the bus system in Austin needs major work.
SNAPP: @Katshead42 What about Austin's bus system isn't working for you now? How could it be made better? #snappatx
Microblogger: @SNAPPatx my bus was 15 minutes early so i had to wait at the stop for an hour for the next one to come. They drive by stops all the time
SNAPP: @Katshead42 It sounds like more frequent buses might help ease the pain if u miss a bus that's running early, yes? Anything else? #snappatx
Microblogger: @SNAPPatx that would help. If the buses ran later into the night or early morning that would help too.
SNAPP: @Katshead42 Excellent. Voicing your opinion about problems/solutions is the best way to make change happen. We hear you! #snappatx
Source: Andy Schultz

Source: quesoweb @elizmccracken When I was there I saw a guy with a ZZ Top beard pulling a standup bass on a trailer behind his bike. Austin=weird biking. @leahcstewart @elizmccracken Do the weird Austin bikers make you want to ride a bike yourself or are you just happy to observe? #snappatx @SNAPPatx @elizmccracken It depends on whether I have to ride the bike in a g-string toting a standup bass. @leahcstewart @elizmccracken Nope, you can ride the bike in any manner you choose - no g-string or instrument hauling required. #snappatx Content Analysis

Equality of Participation Users Messages User Group Total Share % Total Share % One-time (1) 3,690 83.1% 3,690 56.1% Light (2-5) 684 15.4% 1,760 25.9% Medium (6-20) 49 1.1% 465 7.1% Heavy (21-79) 14 0.3% 537 8.2% Very heavy (80+) 2 0.0% 178 2.7% Total 4,439 100% 6,576 100%

Source: rockygirl05 Did It Work?

Yes
Exceeded all past project measures
Had 203 Facebook fans
Had 366 Twitter followers
Avg of 45 retweets per week
83% of microbloggers contributed 82% of all relevant microblogs
Source: cackhanded

No
Failure to influence decision-making because of:
Time/Time Lag Analytic Tools
Bureaucracy Social Networking Applications
Trust Anonymity
Source: SpdRacerRVA

Looking Forward
Rapidly evolving technology
Rise of new analytic tools
Widespread adoption of technology
Source: lucbychet

Source: lucbychet Ready for Micro-participation?

Source: Slava Baranskyi Twitter –EvansCowley Email – [email_address] LinkedIn – Jennifer Evans-Cowley

http://www.snappatx.org	1508
http://snappatx.org	242
http://engagingcities.com	49
http://www.thinkinnovation.org	48
http://paper.li	38
http://blog.snappatx.org	30
http://davepress.net	22
http://nadinebc.blogspot.com	14
http://engagingcities.tumblr.com	5
http://twitter.com	5
http://betterpractice.org	3
http://www.robertomasiero.org	1
http://static.slidesharecdn.com	1

Microparticipation in Transportation Planning

by Jennifer Evans-Cowley on Feb 17, 2011

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Microparticipation in Transportation Planning — Presentation Transcript