8 Tips to Write
a Professional
Bio

1. You need three bios.
2.
3.
4.
5.
6.
7.
8.

One sentence bio 100 word bio 250 word bio
“Dan is the leading personal branding expert for Gen-Y.”
WAM!

You need three bios:
100 word bio 250 word bio
Dan is the leading personal branding expert for Gen-Y. He is the author of the
bestselling career book, “Me 2.0: Build a Powerful Brand to Achieve Career
Success.”Me 2.0 made the Amazon top 100 business book bestsellers list when
it came out and was the #1 job hunting book. With over 100,000 results for his
name in Google, Fast Company calls Dan a “personal branding force of nature.”
BAM!

You need three bios:
250 word bio
BOOM!

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3.
4.
5.
6.
7.
8.

Dan is the…
Now you know who he is!

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4.
5.
6.
7.
8.

…leading personal branding expert for Gen-Y
Now you know what he does!

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4. Touch upon your most important
accomplishments.
5.
6.
7.
8.

• …author of the bestselling
career book, “Me 2.0: Build a
Powerful Brand to Achieve
Career Success” #1 job hunting
book!
Quite an accomplishment…

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4. Touch upon your most important
accomplishments.
5. Include your contact information.
6.
7.
8.

Not in his bio... But you know him so well now!
Google him!
You will find “over 100,000 results
for his name in Google”
Or close to it…

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4. Touch upon your most important
accomplishments.
5. Include your contact information.
6. Talk in the third person.
7.
8.

“Dan is a” “He is the”
“He’s also”
“One of the”
“He’s been”
“…for his name”
“Dan has”
“Dan is also”

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4. Touch upon your most important
accomplishments.
5. Include your contact information.
6. Talk in the third person.
7. Get feedback from a friend.
8.

“The champion of personal branding” -
Alan Webber, co-founder, Fast Company
Magazine
Fast Company calls Dan a “personal I want
branding force of nature.”
friends
AdAge top 50 marketing blog
like this!
#1 job blog by Careerbuilder in 2008
“Dan is the man when it comes to
personal branding” - USA Today

1. You need three bios:
2. Introduce yourself as if you’re meeting a
stranger.
3. Immediately state what you do.
4. Touch upon your most important
accomplishments.
5. Include your contact information.
6. Talk in the third person.
7. Get feedback from a friend.
8. Keep it up to date.

www.personalbrandingblog.com
That’s his website, do
you have your own?

Dan is the leading personal branding expert
for Gen-Y. He is the author of the bestselling career
book, “Me 2.0: Build a Powerful Brand to Achieve Career
Success.”Me 2.0 made the Amazon top 100 business
book bestsellers list when it came out and was the #1 job
hunting book. With over 100,000 results for his name in
Google, Fast Company calls Dan a “personal
branding force of nature.”

For more actionable tips to develop
your personal brand and become a
remarkable job applicant:
http://blog.brand-yourself.com