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Cathy Scott Presentation B F A S

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Social Media presentation by author of Pawprints of Katrina, true crime author, Writer for @BFAS website & magazine, news hound & social media junkie.

Social Media presentation by author of Pawprints of Katrina, true crime author, Writer for @BFAS website & magazine, news hound & social media junkie.

Published in: Lifestyle, Technology, Education

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  • Cathy
  • Transcript

    • 1. Network Volunteer News Writers’ Meeting Wednesday, March 17, 2010 Hosted by: Denise LeBeau & Jennifer Hayes
    • 2. Cathy Scott … Best Friends Staff Writer, Author & Social Media Junkie
    • 3. Branding: Be Consistent
      • CathyScott.com
      • CathyScott.blogspot.com
      • Twitter.com/CathyScott
      • Linkedin.com/in/cathyscott
      • myspace.com/cathyscott3
      • [email_address]
      • [email_address]
      • Facebook.com/CathyScott10
      • Be picky about your avatar
    • 4.  
    • 5. How I got started on Twitter: Hammertime
    • 6. Tweeting a Book
    • 7. Tweeting Events & Causes: for example, Ali MacGraw for book signing
    • 8. Saving Bella on Twitter
      • “ URGENT: Very Small Spayed Female Chihuahua Needs Rescue/Adoption”
    • 9. A boy and his pig
      • Going viral:
      • Splashing new media
      • to right a wrong.
      Anthony & Loopey
    • 10. Do’s and Don’ts (or Twittetiquette)
      • Be professional; remember, everyone can hear you
      • Keep politics to yourself
      • Be personal but to a point
      • Be subtle (not too cheesy)
      • The “who cares” factor
      • Don’t over-market
    • 11. Tips
      • Use hashtags (eg, #pets, #fb, #li)
      • Retweet often (RT)
      • Connect Twitter to Facebook, LinkedIn, MySpace, etc.
      • RSS feed
      • It's all about connectivity
    • 12. Most of all, Have Fun! And don’t forget to follow @SocialMediaDog, @BFNetwork & @BFAS
    • 13. News Writer Updates
      • Cheri Moon to Network Charities/
      • Jennifer Hayes back
      • Send questions/front page submissions to jenniferh@bestfriends.org
      • Sign up to receive BFNV group alerts
      • Remember to report your volunteer hours
      • Upcoming news writer meetings:
        • Editorial training: April 20
        • Monthly news writer call: April 21
      • THANK YOU!