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Tweet Success: Secrets of a Twitter Teacher Rock Star for making the most of Social media
 

Tweet Success: Secrets of a Twitter Teacher Rock Star for making the most of Social media

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A conference finally let me share my secrets of twitter success. Just last week I hit 80,000 followers on Twitter - here is why social media (not just witter but Facebook, Pinteresst and more) are ...

A conference finally let me share my secrets of twitter success. Just last week I hit 80,000 followers on Twitter - here is why social media (not just witter but Facebook, Pinteresst and more) are important and some of my secrets of success on social media. Hope this helps educators and anyone who wants to share.

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  • Talk about Tweet Success but why should we care about Twitter or Facebook or any of this stuff?
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • http://branderati.com/the-age-of-advocacy-and-influence-26-stats-marketers-should-know/
  • Talk about Tweet Success but why should we care about Twitter or Facebook or any of this stuff?

Tweet Success: Secrets of a Twitter Teacher Rock Star for making the most of Social media Tweet Success: Secrets of a Twitter Teacher Rock Star for making the most of Social media Presentation Transcript

  • Tweet Success @coolcatteacher Slides and Links will be posted at www.coolcatteacher.com/JRNC Check out my new book Reinventing Writing and Flattening Classrooms, Engaging Minds
  • Super Selfie Moment Celebrate the joy by taking a selfie with a friend or random stranger Upload it to your favorite social media and tag it #JRNC
  • Fantastic Tools for Schools 50+ ways to rock! Vicki Davis, Teacher Slides and Links will be posted at www.coolcatteacher.com/JRNC
  • yearsTo get to 50 million subscribers
  • yearsTo get to 50 million subscribers
  • yearsTo get to 50 million subscribers
  • yearsTo get to 50 million subscribers
  • daysTo get to 50 million subscribers
  • daysTo get to 50 million subscribers
  • M arketing A rts R ecreation E ntertainment
  • Modern Marketing Mix •Traditional •Digital •Social
  • Email Open Rates •2002: 37.3% •2005 26% •2011 17%
  • Banner Click Through Rates •Mid 90’s 3% •2000’s .5% •2010 .1%
  • “Email, banner, and search engine results are going down except for those who have a social component” Gary Vaynerchuk @garvyvee
  • Mass MediaFROM The Age of Social MediaTO The Age of
  • Marketing-Induced Consumer-to-Consumer Word of Mouth Generates more than X The Sales of Paid Advertising
  • Customers Referred by Other Customers have a % Higher Retention Rate
  • % Of people choose to engage with brands because they want to join the community of brand fans
  • % Of Millennials feel it is their responsibility to help friends and family make SMART PURCHASE DECISIONS
  • % The percentage of a population holding an unshakable belief to convince the rest of the population to ADOPT THE SAME BELIEF.
  • Brand Advocates are % More likely to be seen as a GOOD SOURCE of information by people around them
  • A WORD-OF-MOUTH recommendation is the Primary factor behind 20-50% Of all Purchasing Decisions
  • Social MediaYOU May not be on ChildrenBUT Your ARE
  • Social MediaYOU May not be on CustomersBUT Your ARE
  • Social MediaYOU May not be on MembersBUT Your ARE
  • Social MediaYOU May not be on BuyersBUT Your ARE
  • • Business • Your Industry • The Causes You Love
  • M arketing A rts R ecreation E ntertainment
  • Examine our “to be” list before we make our “to do” list
  • My secret to Tweet Success •Helpful •Humorous •Inspiring •Entertaining •Improve people’s lives •Learn & ask questions
  • Man from Bangladesh on my plane “This is your last generation of prosperity because none of you want to work. My friends and I are coming here and taking all your jobs. Enjoy your life.”
  • Facts for your future Georgetown University Center on Education and the Workforce, December 2009 32 10 11 10 40 34 30 28 19 17 17 12 8 10 12 9 19 21 23 7 10 11 10 0% 20% 40% 60% 80% 100% There Is Growing Demand For An Increasingly Educated Workforce Workforce job requirements, by education level 1973 1992 2007 2018 Graduate degree Some college HS diploma HS dropouts Associate’s degree Bachelor’s degree
  • Every child in the UK age 5 and up will be taught to program every year starting in 2014
  • • 90% of US Schools have No Computer Science Courses offered • We will have a 1.4 million Computer science jobs in the next 10 years with only 400,000 qualified candidates code.org
  • INNOVATE OR depreciate
  • Work smarter •Twitter •Buffer app •Hootsuite •Facebook •Scheduler
  • Let’s Talk workflow •Twitter •Buffer app •Hootsuite •Facebook •Canva A behind the scenes tour of how I tweet and share.
  • Are we shoveling coal on the Titanic?
  • Students have a voice
  • Key New & Emerging Social Networks •Facebook •Twitter •Linked In •Pinterest •Google Plus •Vine •Instagram •Snapchat
  • Photo by cazphoto.co.uk - Creative Commons Attribution-NonCommercial License http://www.flickr.com/photos/57821189@N00 Created with Haiku Deck
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  • Do something today that your future self will thank you for.
  • You are all influencers…
  • Tweet Success @coolcatteacher Slides and Links will be posted at www.coolcatteacher.com/JRNC Check out my new book Reinventing Writing and Flattening Classrooms, Engaging Minds