How to Run A Profitable Business Online

1,453 views
1,352 views

Published on

Easy steps to get your business off the ground.

Published in: Business, Technology
1 Comment
3 Likes
Statistics
Notes
  • free download:http://bit.ly/12IZwmq
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total views
1,453
On SlideShare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
42
Comments
1
Likes
3
Embeds 0
No embeds

No notes for slide

How to Run A Profitable Business Online

  1. 1. How To Run A Profitable Business Online By: Nina Mesina [email_address] www.contessabags.com www.chicacharms.com
  2. 2. How To Run A Profitable Business Online Service or Product
  3. 3. Most Important Thing About Having A Business <ul><li>Making a Profit </li></ul><ul><li>Impeccable Service </li></ul><ul><li>Ethical Practice </li></ul><ul><li>If you have a product or service and you can sell it and make a profit, then you’ve got a business! </li></ul>
  4. 4. 8 Myths About Starting A Business <ul><li>Myth 1 - You need to be extraordinary </li></ul><ul><li>Myth 2 - Involves lots of risk - One shot deal </li></ul><ul><li>Myth 3 - You need lots of money </li></ul><ul><li>Myth 4 - You need lots of experience </li></ul><ul><li>Myth 5 - The best business ideas are taken </li></ul><ul><li>Myth 6 - Can’t compete against big box retailers </li></ul><ul><li>Myth 7 - Can’t get a new business noticed </li></ul><ul><li>Myth 8 - Difficult and stressful to grow </li></ul>
  5. 5. 9 Reasons You Should Be Online <ul><li>1. Cheap </li></ul><ul><li>2. Fast </li></ul><ul><li>3. Easy Updates </li></ul><ul><li>4. No Printing and No Mailing Costs </li></ul><ul><li>5. Cut Staffing Costs </li></ul><ul><li>6. Open 24 hrs </li></ul><ul><li>7. National & Global Audience </li></ul><ul><li>8. No Store Front </li></ul><ul><li>9. It's Easy to Get Your Message Out </li></ul>
  6. 6. Create A Business Plan Does not need to be fancy or complicated
  7. 7. Forming A Business <ul><li>Business License - Contact City Hall </li></ul><ul><li>Allows you to conduct business legally </li></ul><ul><li>DBA (doing business as) - Contact County Clerks Office </li></ul><ul><li>Have a professional image and operate and advertise under your own business </li></ul><ul><li>Publish DBA - Small Local Newspaper </li></ul><ul><li>Put others on notice that your business exists and they should not conduct business using a similar name </li></ul><ul><li>Sellers Permit - If Engaging in Retail Sales </li></ul><ul><li>Register by contacting the Board of Equalization </li></ul><ul><li>Allows you to collect taxes from customers, which you in turn pay to the state </li></ul><ul><li>Federal Tax ID# (EIN) - Used to Identify Business Entity </li></ul><ul><li>Apply online www.irs.gov - Free service by IRS </li></ul>
  8. 8. Forming A Business <ul><li>Bank Account - Get Checking Account and Debit card </li></ul><ul><li>Important step for creating business identity </li></ul><ul><li>Create a Free website - To Get Business Noticed </li></ul><ul><li>Go to www.webs.com follow easy step by step instructions </li></ul><ul><li>Create Free Email Account - Gmail or Yahoo </li></ul><ul><li>Allows customers to contact you </li></ul><ul><li>Create Paypal Account - To Accept Payments via Credit Card </li></ul><ul><li>Link Paypal account to bank account www.paypal.com </li></ul><ul><li>One click can deposit funds from Paypal account into your bank account </li></ul><ul><li>Create Shipping Account - </li></ul><ul><li>To ship your orders and track them online go to www.usps.com </li></ul><ul><li>They provide packaging and will pick up packages from you for free </li></ul>
  9. 9. Know Your Target Market <ul><li>Who are they? </li></ul><ul><li>Where are they? </li></ul><ul><li>How old are they? </li></ul><ul><li>What do they want? </li></ul><ul><li>Why would they buy your product? </li></ul>This is the group you want to sell your product or service to specifically Be specific - zero in on who your real customers are or could be. This will save you time and money in future marketing efforts.
  10. 10. Marketing Plan <ul><li>Create a Company Slogan - </li></ul><ul><li>Create Free Business Cards - Go To www.vistaprint.com </li></ul><ul><li>Include your name, business name, website, slogan, & email </li></ul><ul><li>Join Social Networking Sites - www.facebook.com </li></ul><ul><li>Spreads the word about your business </li></ul><ul><li>Create a Blog - Keep Everyone Informed About Your Business </li></ul><ul><li>Start a blog about your business on www.blogger.com or www.wordpress.com </li></ul><ul><li>Participate in Blogs - Free Publicity </li></ul><ul><li>Participate in blogs that relate to your business (be proactive). Go to the about page or contact page of that blog and email them about your business. Ask if they’ll mention your website on their blog. </li></ul>Marketing is everything you do to get your product or service in the hands of potential customers!
  11. 11. Marketing Plan <ul><li>Create Articles About Your Business Online - Exposure </li></ul><ul><li>Go to www.digg.com & www.reddit.com to drive traffic to your website </li></ul><ul><li>Create Account on Ning.com - Free Interactive Membership Site </li></ul><ul><li>Ning is like facebook except you get to create it for yourself and your business and it’s easy to find for people who are interested in what you do www.ning.com </li></ul><ul><li>Post on Craigslist.com - Free Advertising </li></ul><ul><li>Create a Youtube Account - www.youtube.com </li></ul><ul><li>Upload videos talking about your business </li></ul><ul><li>Invite customers to give video testimonials </li></ul><ul><li>Create a Twitter Account - www.twitter.com </li></ul><ul><li>Talk about the latest news with your business </li></ul><ul><li>List Your Business on Local Search Engines - Free Service </li></ul><ul><li>Yahoo local, Google local, Bing.com, Hofrog.com, Superpages.com, Yelp.com </li></ul>
  12. 12. Customer Service <ul><li>Build a reputation for impeccable service </li></ul><ul><li>Respond to emails immediately </li></ul><ul><li>Process orders immediately </li></ul><ul><li>Make good on your word </li></ul>Word of mouth is still the cheapest form of advertising
  13. 13. 8 Things You Can Do Now!!! <ul><li>Pick out a name from your business </li></ul><ul><li>Create a free website </li></ul><ul><li>Create email account </li></ul><ul><li>Start Facebook, Twitter </li></ul><ul><li>Start blogging about your business </li></ul><ul><li>Create buzz on digg.com & reddit.com </li></ul><ul><li>Create account on Ning.com </li></ul><ul><li>Create free business listings: </li></ul><ul><ul><li>Yahoo Local, Google Local </li></ul></ul><ul><ul><li>Bing.com, Hotfrog.com </li></ul></ul><ul><ul><li>Yelp.com, Superpages.com </li></ul></ul>
  14. 14. How To Run A Profitable Business Online By: Nina Mesina [email_address] www.contessabags.com www.chicacharms.com

×