Operational efficiency preso handout

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Operational efficiency preso handout

  1. 1. Shepherding YourContent forOperational Efficiency Val Swisher, CEO Content Rules @contentrulesinc
  2. 2. DefinitionOperational Efficiency Doing more with the same resources.
  3. 3. Who am I?Content RulesAn amazing collection of people who helpgreat clients create fabulous content and get itready for global consumption.
  4. 4. Operational Efficiency is Not New
  5. 5. What About Terminology Management?
  6. 6. How?ConsistentTerminologyIncreases Operational Efficiency
  7. 7. How Many Ways Can You Say: Dog Puppy Canine Poodle
  8. 8. Why?What About XML and Reuse?“You Cannot Realize the Gains of StructuredAuthoring Efficiency if You are Not Efficientwith Words” - me.
  9. 9. Operational Efficiency and Translation
  10. 10. How?Translation Trifecta
  11. 11. But How? Pull Push
  12. 12. Dirty Little SecretNo one uses style guides. That’s right. No one.
  13. 13. Right ToolsUsing the right tools, you will • Spend less time writing • Use editing resources more effectively • Create better quality content in all languages • Spend 15-40% less money on translation • Get to market faster • Field fewer technical support calls • Have happier customers
  14. 14. So What are You Waiting For?
  15. 15. write. vals@contentrules.com read. www.contentrules.com/blog search. www.contentrules.com tweet. @ContentRulesInc© Content Rules, Inc. All rights reserved. Shepherding Your Content for Operational Efficiency

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